1 of 1 Lead Generation Jobs in Abingdon

strategic and hands-on CRM leader to own and optimise our use of the HubSpot CRM, driving improvements across the full customer lifecycle-from lead generation through to retention and upsell. Reporting into the Head of Marketing, you'll work closely with Digital Marketing, Product Marketing, and Sales … CRM Ownership & Strategy Own and manage the HubSpot CRM system across RM Assessment, ensuring data integrity, segmentation accuracy and platform optimisation. Develop and maintain lead scoring models and lifecycle stage definitions to enhance targeting and nurture journeys. Identify and deliver improvements across customer touchpoints to enhance the user journey … laws and regulations. 2. Campaign Support & Optimisation Collaborate with Digital and Product Marketing Managers to implement and optimise email marketing and automation workflows. Support lead generation and nurture campaigns through intelligent segmentation, personalisation and performance tracking. Drive A/B testing, performance analysis and continuous improvement of CRM More ❯