3 of 3 Lead Generation Jobs in Abingdon

We're looking for a strategic and hands-on CRM leader to own and optimise our use of the HubSpot CRM, driving improvements across the full customer lifecycle-from lead generation through to retention and upsell. Reporting into the Head of Marketing, you'll work closely with Digital Marketing, Product Marketing, and Sales teams to create intelligent workflows … business. Responsibilities Key Responsibilities 1. CRM Ownership & Strategy Own and manage the HubSpot CRM system across RM Assessment, ensuring data integrity, segmentation accuracy and platform optimisation. Develop and maintain lead scoring models and lifecycle stage definitions to enhance targeting and nurture journeys. Identify and deliver improvements across customer touchpoints to enhance the user journey and drive conversion. Work with … effectively and regarding all relevant laws and regulations. 2. Campaign Support & Optimisation Collaborate with Digital and Product Marketing Managers to implement and optimise email marketing and automation workflows. Support lead generation and nurture campaigns through intelligent segmentation, personalisation and performance tracking. Drive A/B testing, performance analysis and continuous improvement of CRM-supported campaigns. 3. Sales Pipeline More ❯

accurate records of leads and interactions in Salesforce. Collaborate with marketing to align messaging and outreach. Continuously develop your understanding of our products and industry. Provide feedback to improve lead generation and qualification processes. Contribute to the development of sales scripts and materials. Attend trade shows or events as needed (once up to speed). Required Skills, Knowledge … and Expertise Essential 2+ years of experience in sales, customer service, or lead generation in a technical environment. Strong communication and interpersonal skills. Degree or equivalent experience in Engineering, Business, Marketing, or a related field. Familiarity with CRM systems (preferably Salesforce). Organised, detail-oriented, and eager to learn. A proactive, team-oriented mindset. Desirable Experience in manufacturing More ❯

accurate records of leads and interactions in Salesforce. Collaborate with marketing to align messaging and outreach. Continuously develop your understanding of our products and industry. Provide feedback to improve lead generation and qualification processes. Contribute to the development of sales scripts and materials. Attend trade shows or events as needed (once up to speed). Required Skills, Knowledge … and Expertise Essential 2+ years of experience in sales, customer service, or lead generation in a technical environment. Strong communication and interpersonal skills. Degree or equivalent experience in Engineering, Business, Marketing, or a related field. Familiarity with CRM systems (preferably Salesforce). Organised, detail-oriented, and eager to learn. A proactive, team-oriented mindset. Desirable Experience in manufacturing More ❯