5 of 5 Multi-touch Jobs in London

channels including Meta, TikTok, Google and TV Track customer acquisition sources and evaluate channel effectiveness and efficiency Develop and improve attribution models, including multi-touch attribution, within privacy and tracking constraints Optimise acquisition and application funnels by identifying drop-off points and conversion opportunities Analyse ...

spend across digital channels including paid social and search, assessing efficiency and ROI Own attribution analysis to understand where customer applications originate, including multi touch attribution models Optimise end to end customer funnels, identifying drop offs and conversion opportunities Analyse complex customer journeys across financial products and recommend ...

Design and evaluate A B tests, incrementality tests, and cohort analyses with strong statistical rigour Build and improve attribution and measurement approaches, including multi touch and incrementality modelling Partner closely with product managers, credit teams, and engineering to improve mid to deep funnel performance Contribute to data model ...

award winning and international, managed cloud services provider. The role is Business Development Manager, but focussed on working from qualified leads and a multi-touch strategic approach into specific targeted prospects, rather than cold calling. The business has seen rapid growth in the UK and USA in recent ...

ownership of campaign management. Working closely with the Performance Marketing Manager, sales and Business Development Team and external agencies to drive high-quality multi-touch campaigns, utilising a complete marketing mix approach underpinned with SalesForce Marketing Cloud. Responsibilities: Work with the Performance Marketing manager to define campaign objectives … 3+ years’ experience in B2B Growth Marketing, focusing on early-stage growth. Expertise in creating campaign plans that reflect long sales cycles and multi-touch attribution. Have a proven track record of crafting multi-touch B2B campaigns simultaneously across channels. Must be proficient in using SalesForce ...