e.g., Python, R). Deep understanding of attribution models (e.g., last-click, linear, data-driven) and their application in media measurement. Familiarity with market mix modeling (MMM) or multi-touch attribution (MTA) solutions. Skills & Competencies Strategic Thinking: Ability to see the big picture for Coca-Cola's European media strategy, connecting data initiatives to overarching brand and business More ❯
Northamber objectives, including financial contribution. Build individual quarterly marketing plans in conjunction with the vendor and Northamber Product Managers in line with business objectives. Plan, create and execute multitouch campaigns that are creative, innovative and deliver a good level of ROI. Support the planning and execution of any lead generation campaigns through our channel partners whilst building More ❯
organizational mapping, and personalized content aligned with SaaS buyer journeys. Maintain and update CRM systems (Salesforce and Salesloft) to ensure accurate tracking of pipeline and campaign effectiveness. Execute multi-touch outreach campaigns using email, phone, social, and other channels to nurture leads through the sales funnel. Build and manage a strong sales pipeline, prioritizing high-potential SaaS prospects More ❯
cyber security services to amplify their brand and help them stay ahead in the market. Collaborating with marketing and business development teams, you will take the lead on multi-touch targeted outreach, increasing our client's visibility and providing information on their services for future closure. This role is not about quick wins or focusing on closing deals … at communicating and thrives on customer interactions, who is calm, consistent, measured and reliable in their responses. Key Responsibilities: Proactively identify and engage with potential clients through tailored multi-touch outreach strategies (email, LinkedIn, cold calls, and social selling). Generate and qualify leads to build a strong pipeline for the sales team. Understand customer needs and challenges More ❯
cyber security services to amplify their brand and help them stay ahead in the market. Collaborating with marketing and business development teams, you will take the lead on multi-touch targeted outreach, increasing our client's visibility and providing information on their services for future closure. This role is not about quick wins or focusing on closing deals … at communicating and thrives on customer interactions, who is calm, consistent, measured and reliable in their responses. Key Responsibilities: Proactively identify and engage with potential clients through tailored multi-touch outreach strategies (email, LinkedIn, cold calls, and social selling). Generate and qualify leads to build a strong pipeline for the sales team. Understand customer needs and challenges More ❯