2 of 2 Multivariate Testing Jobs in Hampshire

involve: Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics Generating new … search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives Landing page optimisation/implementation, creative copy testing and optimisation Carrying out competitor analysis Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following … clients Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance Implementation of A/B, splits and multivariate testing across all accounts You will be the ideal candidate due to your: Experience in PPC Management, ideally gained within an agency Content More ❯

wider teams. Run deep-dive analysis – translate raw data into actionable insights to improve conversion rates and customer experience. Lead A/B and multivariate testing – design, execute, and report on tests to optimise UX and site functionality. Deliver a clear CRO strategy – identify conversion blockers, prioritise opportunities More ❯