2 of 2 Qualitative Research Jobs in Wales

optimise conversion journeys. Analyse conversion funnels to identify drop-off points and optimisation opportunities. Develop data-driven hypotheses using quantitative (GA4, Looker Studio) and qualitative (session recordings, heatmaps, feedback) insights. Conduct qualitative research, including user interviews and session replay analysis, to guide testing. Conduct user research … communicate concepts. Collaborate with PPC, SEO, developers, designers, and marketing to deliver functional UX solutions. Profile A successful CRO Specialist should have: Proven UX research and CRO experience, particularly on B2B platforms. Skilled in end-to-end experimentation: hypothesis creation, test design, execution, and analysis. Proficient ...

ownership of UX and CRO activity across a suite of digital products, including customer portals, websites and online tools. Your work will span user research, journey mapping, wireframing, prototyping and hands-on experimentation. Key responsibilities include: Managing end-to-end CRO activity across websites and customer portals Building … experimentation roadmap using frameworks Designing and executing A/B and multivariate tests through VWO, from hypothesis creation to statistical analysis Conducting quantitative and qualitative research to uncover friction points, including funnel analysis, heatmaps, session replays and user feedback Translating insights into actionable optimisation strategies that improve lead ...