The following table provides summary statistics for permanent job vacancies advertised in the City of London with a requirement for Social Media Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media Marketing over the 3 months to 22 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
22 Mar 2017
Same period 2016 Same period 2015
Social Media Marketing
London / City of London
Rank 221 263 308
Rank change year-on-year +42 +45  
Permanent jobs citing Social Media Marketing 2 4 9
As % of all permanent IT jobs advertised in the City of London 0.040% 0.057% 0.089%
As % of the Processes & Methodologies category 0.044% 0.063% 0.10%
Number of salaries quoted 2 2 9
Median salary £55,000 £67,500 £27,000
Median salary % change year-on-year -18.51% +150.00%  
UK excluding London median salary £32,500 £30,000 £35,000
% change year-on-year +8.33% -14.28%  

Social Media Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the City of London with a requirement for process and methodology skills.

Process & Methodology Skills
City of London
Permanent job vacancies with a requirement for process and methodology skills 4527 6327 8878
As % of all permanent IT job vacancies advertised in the City of London 90.31% 90.19% 87.81%
Number of salaries quoted 4133 5626 7471
Median salary £62,500 £60,000 £57,500
Median salary % change year-on-year +4.16% +4.34%  
90% offered a salary of more than £41,000 £42,000 £37,500
10% offered a salary of more than £87,500 £82,500 £85,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Social Media Marketing
Job Vacancy Trend in the City of London

The job posting trend of jobs advertised in the City of London citing Social Media Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Social Media Marketing in the City of London

Social Media Marketing
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing in the City of London.

Salary trend for Social Media Marketing in the City of London

Social Media Marketing
Top 14 Related IT Skills in the City of London

For the 6 months to 22 March 2017, IT jobs citing Social Media Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the City of London region with a requirement for Social Media Marketing.

1 3 (100.00%) Marketing
1 3 (100.00%) Social Media
2 2 (66.67%) Analytics
2 2 (66.67%) SaaS
3 1 (33.33%) Integrated Marketing
3 1 (33.33%) Lead Generation
3 1 (33.33%) Hedge funds
3 1 (33.33%) Marketing Strategy
3 1 (33.33%) Degree
3 1 (33.33%) Investment Management
3 1 (33.33%) Back Office
3 1 (33.33%) Finance
3 1 (33.33%) Asset Management
3 1 (33.33%) Data Management

Social Media Marketing
Top Related IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (66.67%) SaaS
General
1 3 (100.00%) Marketing
2 1 (33.33%) Back Office
2 1 (33.33%) Finance
Job Titles
1 1 (33.33%) Marketing Manager
Miscellaneous
1 3 (100.00%) Social Media
2 1 (33.33%) Hedge funds
Processes & Methodologies
1 2 (66.67%) Analytics
2 1 (33.33%) Asset Management
2 1 (33.33%) Data Management
2 1 (33.33%) Integrated Marketing
2 1 (33.33%) Investment Management
2 1 (33.33%) Lead Generation
2 1 (33.33%) Marketing Strategy
Qualifications
1 1 (33.33%) Degree