Marketing Job Trends in the City of Westminster

Marketing
Central London > City of Westminster

The table below looks at the prevalence of the term Marketing in permanent job vacancies in the City of Westminster. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 20 February 2026, comparing them to the same period in the previous two years.

6 months to
20 Feb 2026
Same period 2025 Same period 2024
Rank 15 34 11
Rank change year-on-year +19 -23 0
Permanent jobs citing Marketing 3 16 13
As % of all permanent jobs in the City of Westminster 4.48% 7.24% 11.11%
As % of the General category 9.68% 8.94% 20.31%
Number of salaries quoted 1 0 6
10th Percentile - - £48,419
25th Percentile £86,250 - £52,564
Median annual salary (50th Percentile) £87,500 - £85,750
Median % change year-on-year - - +37.20%
75th Percentile £88,750 - £113,938
90th Percentile - - £115,000
Central London median annual salary £60,000 £72,500 £73,750
% change year-on-year -17.24% -1.69% +13.46%

All General Skills
City of Westminster

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring general skills in the City of Westminster.

Permanent vacancies with a requirement for general skills 31 179 64
As % of all permanent jobs advertised in the City of Westminster 46.27% 81.00% 54.70%
Number of salaries quoted 8 55 46
10th Percentile £57,231 £47,500 £28,250
25th Percentile £63,510 £55,625 £49,439
Median annual salary (50th Percentile) £68,961 £62,500 £70,288
Median % change year-on-year +10.34% -11.08% +8.14%
75th Percentile £87,813 £68,750 £85,938
90th Percentile £89,125 £72,500 £112,875
Central London median annual salary £75,000 £70,000 £70,000
% change year-on-year +7.14% - -3.45%

Marketing
Job Vacancy Trend in the City of Westminster

Historical trend showing the proportion of permanent IT job postings citing Marketing relative to all permanent IT jobs advertised in the City of Westminster.

Marketing job vacancy trend in the City of Westminster

Marketing
Salary Trend in the City of Westminster

Salary distribution trend for jobs in the City of Westminster citing Marketing.

Salary distribution trend for jobs in the City of Westminster citing Marketing

Marketing
Job Locations in the City of Westminster

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the City of Westminster region over the 6 months to 20 February 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Westminster - 1 £87,500 -
Marketing
Central London

Marketing
Co-Occurring Skills & Capabilities in the City of Westminster by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Cloud Services
1 2 (66.67%) ChatGPT
General
1 3 (100.00%) Social Skills
2 2 (66.67%) Analytical Skills
2 2 (66.67%) Finance
2 2 (66.67%) Inclusion and Diversity
3 1 (33.33%) Games
Job Titles
1 1 (33.33%) Business Manager
1 1 (33.33%) Business Process Manager
1 1 (33.33%) Business Transformation Manager
1 1 (33.33%) Process Manager
1 1 (33.33%) Transformation Manager
Processes & Methodologies
1 2 (66.67%) Line Management
1 2 (66.67%) Strategic Planning
2 1 (33.33%) Business Analysis
2 1 (33.33%) Change Management
2 1 (33.33%) Matrix Organization
2 1 (33.33%) Problem-Solving
2 1 (33.33%) Process Improvement
2 1 (33.33%) Stakeholder Management
2 1 (33.33%) Target Operating Model
2 1 (33.33%) Technology Transformation
Qualifications
1 2 (66.67%) Degree
1 2 (66.67%) Master's Degree
1 2 (66.67%) Postgraduate
Quality Assurance & Compliance
1 1 (33.33%) PMO