SEO Job Trends in the City of Westminster

Search Engine Optimisation (SEO)
Central London > City of Westminster

The table below provides summary statistics and salary benchmarking for jobs advertised in the City of Westminster requiring SEO skills. It covers permanent job vacancies from the 6 months leading up to 4 August 2026, with comparisons to the same periods in the previous two years.

6 months to
4 Aug 2026
Same period 2025 Same period 2024
Rank 17 32 -
Rank change year-on-year +15 - -
Permanent jobs citing SEO 2 5 0
As % of all permanent jobs in the City of Westminster 4.35% 3.62% -
As % of the Processes & Methodologies category 4.35% 4.17% -
Number of salaries quoted 1 0 0
10th Percentile - - -
25th Percentile £47,500 - -
Median annual salary (50th Percentile) £50,000 - -
75th Percentile £52,500 - -
90th Percentile - - -
Central London median annual salary £50,000 £67,500 £43,750
% change year-on-year -25.93% +54.29% -7.89%

All Process & Methodology Skills
City of Westminster

SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the City of Westminster.

Permanent vacancies with a requirement for process or methodology skills 46 120 166
As % of all permanent jobs advertised in the City of Westminster 100.00% 86.96% 97.08%
Number of salaries quoted 19 27 87
10th Percentile £61,727 £32,000 £34,375
25th Percentile £68,061 £44,590 £40,000
Median annual salary (50th Percentile) £72,500 £62,500 £50,000
Median % change year-on-year +16.00% +25.00% -42.03%
75th Percentile £88,750 £68,750 £66,875
90th Percentile £111,250 £87,500 £86,250
Central London median annual salary £80,000 £75,000 £72,500
% change year-on-year +6.67% +3.45% -3.33%

SEO
Job Vacancy Trend in the City of Westminster

Historical trend showing the proportion of permanent IT job postings citing SEO relative to all permanent IT jobs advertised in the City of Westminster.

SEO job vacancy trend in the City of Westminster

SEO
Salary Trend in the City of Westminster

Salary distribution trend for jobs in the City of Westminster citing SEO.

Salary distribution trend for jobs in the City of Westminster citing SEO

SEO
Job Locations in the City of Westminster

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the City of Westminster region over the 6 months to 4 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Westminster - 1 £50,000 - 2
SEO
Central London

SEO
Co-Occurring Skills & Capabilities in the City of Westminster by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (50.00%) CMS
1 1 (50.00%) Confluence
1 1 (50.00%) WordPress
Business Applications
1 1 (50.00%) Shopify
Cloud Services
1 1 (50.00%) Adobe Analytics
1 1 (50.00%) AWS
1 1 (50.00%) Contentsquare
1 1 (50.00%) Figma
1 1 (50.00%) Google Ads
1 1 (50.00%) Google Tag Manager
1 1 (50.00%) Twilio
1 1 (50.00%) WhatsApp
Communications & Networking
1 1 (50.00%) Broadband
General
1 1 (50.00%) Games
1 1 (50.00%) Legal
1 1 (50.00%) Marketing
1 1 (50.00%) Social Skills
Job Titles
1 1 (50.00%) Artificial Intelligence Engineer
1 1 (50.00%) Content Manager
1 1 (50.00%) E-Commerce Engineer
Libraries, Frameworks & Software Standards
1 1 (50.00%) AngularJS
1 1 (50.00%) Django
1 1 (50.00%) React
Miscellaneous
1 1 (50.00%) AI Agents
Processes & Methodologies
1 2 (100.00%) AI
1 2 (100.00%) Customer Experience
1 2 (100.00%) LLM
2 1 (50.00%) Agile
2 1 (50.00%) Analytics
2 1 (50.00%) Continuous Improvement
2 1 (50.00%) CRM
2 1 (50.00%) Customer Engagement
2 1 (50.00%) Customer Service
2 1 (50.00%) Data Integration
2 1 (50.00%) Data Privacy
2 1 (50.00%) E-Commerce
2 1 (50.00%) Intelligent Automation
2 1 (50.00%) Journey Map
2 1 (50.00%) Mentoring
2 1 (50.00%) Performance Metrics
2 1 (50.00%) Retrieval-Augmented Generation
2 1 (50.00%) Roadmaps
2 1 (50.00%) Software Engineering
2 1 (50.00%) User Experience
Programming Languages
1 1 (50.00%) JavaScript
1 1 (50.00%) Python
1 1 (50.00%) SQL
1 1 (50.00%) TypeScript
Quality Assurance & Compliance
1 2 (100.00%) Accessibility
2 1 (50.00%) WCAG
Vendors
1 1 (50.00%) Adobe
1 1 (50.00%) Google
1 1 (50.00%) HubSpot
1 1 (50.00%) OpenAI
1 1 (50.00%) Salesforce
1 1 (50.00%) WooCommerce
1 1 (50.00%) Zoho