The following table provides summary statistics for permanent job vacancies advertised in Manchester with a requirement for Marketing Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Analytics over the 3 months to 29 June 2017 with a comparison to the same period in the previous 2 years.

Marketing Analytics
North West > Manchester
3 months to
29 Jun 2017
Same period 2016 Same period 2015
Rank 207 181 -
Rank change year-on-year -26 -  
Permanent jobs citing Marketing Analytics 6 2 0
As % of all permanent IT jobs advertised in Manchester 0.14% 0.057% -
As % of the Processes & Methodologies category 0.16% 0.063% -
Number of salaries quoted 6 2 0
Manchester median annual salary £39,500 £90,000 -
Median salary % change year-on-year -56.11% -  
North West median annual salary £39,500 £90,000 -
% change year-on-year -56.11% -  

Marketing Analytics is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for process and methodology skills.

Process & Methodology Skills
Manchester
Permanent job vacancies with a requirement for process and methodology skills 3838 3156 3039
As % of all permanent IT job vacancies advertised in Manchester 91.12% 90.22% 90.29%
Number of salaries quoted 13939 11099 10450
Manchester median annual salary £45,000 £45,000 £40,000
Median salary % change year-on-year - +12.50%  
10th Percentile £27,500 £27,500 £26,250
90th Percentile £67,500 £63,750 £65,000
North West median annual salary £44,000 £42,500 £40,000
% change year-on-year +3.52% +6.25%  

Marketing Analytics
Job Vacancy Trend in Manchester

Job postings citing Marketing Analytics as a percentage of all IT jobs advertised in Manchester.

Job vacancy trend for Marketing Analytics in Manchester

Marketing Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics in Manchester.

Salary trend for Marketing Analytics in Manchester

Marketing Analytics
Salary Histogram in Manchester

The salary distribution of IT jobs citing Marketing Analytics in Manchester over the 3 months to 29 June 2017.

Salary histogram for Marketing Analytics in Manchester

For the 6 months to 29 June 2017, IT jobs citing Marketing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Manchester region with a requirement for Marketing Analytics.

1 14 (100.00%) Marketing
1 14 (100.00%) Analytics
2 8 (57.14%) Retail
3 7 (50.00%) Microsoft Excel
3 7 (50.00%) Analytical Skills
4 5 (35.71%) User Experience
4 5 (35.71%) A/B Testing
4 5 (35.71%) SAS
4 5 (35.71%) Web Analytics
4 5 (35.71%) Online Marketing
4 5 (35.71%) Adobe Analytics
4 5 (35.71%) Google
4 5 (35.71%) Agile Software Development
4 5 (35.71%) Google Analytics
5 4 (28.57%) Digital Marketing
5 4 (28.57%) Performance Management
5 4 (28.57%) Pay per click
5 4 (28.57%) Social Media
5 4 (28.57%) SEO
5 4 (28.57%) Advertising
5 4 (28.57%) E-Commerce
5 4 (28.57%) CRM
5 4 (28.57%) SQL
5 4 (28.57%) Microsoft Office
5 4 (28.57%) Performance Optimisation
5 4 (28.57%) Campaign Management
5 4 (28.57%) Marketing Strategy
5 4 (28.57%) Digital Media
6 3 (21.43%) Machine Learning
6 3 (21.43%) Big Data

Marketing Analytics
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (35.71%) SAS
Applications
1 7 (50.00%) Microsoft Excel
2 4 (28.57%) Microsoft Office
3 3 (21.43%) Microsoft PowerPoint
3 3 (21.43%) SPSS
Business Applications
1 1 (7.14%) Unica
Cloud Services
1 5 (35.71%) Adobe Analytics
1 5 (35.71%) Google Analytics
Database & Business Intelligence
1 3 (21.43%) Big Data
1 3 (21.43%) Data Mining
1 3 (21.43%) Data Warehouse
General
1 14 (100.00%) Marketing
2 8 (57.14%) Retail
3 4 (28.57%) Advertising
Job Titles
1 9 (64.29%) Analyst
2 5 (35.71%) UX Analyst
2 5 (35.71%) Web Analyst
3 4 (28.57%) Marketing Manager
4 1 (7.14%) Campaign Analyst
4 1 (7.14%) Campaign Manager
Miscellaneous
1 7 (50.00%) Analytical Skills
2 5 (35.71%) User Experience
3 4 (28.57%) Digital Media
3 4 (28.57%) Social Media
Processes & Methodologies
1 14 (100.00%) Analytics
2 5 (35.71%) A/B Testing
2 5 (35.71%) Agile Software Development
2 5 (35.71%) Online Marketing
2 5 (35.71%) Web Analytics
3 4 (28.57%) Campaign Management
3 4 (28.57%) CRM
3 4 (28.57%) Digital Marketing
3 4 (28.57%) E-Commerce
3 4 (28.57%) Marketing Strategy
3 4 (28.57%) Pay per click
3 4 (28.57%) Performance Management
3 4 (28.57%) Performance Optimisation
3 4 (28.57%) SEO
4 3 (21.43%) Customer Analytics
4 3 (21.43%) Data Governance
4 3 (21.43%) Logical Data Model
4 3 (21.43%) Machine Learning
4 3 (21.43%) Master Data Management
4 3 (21.43%) Physical Data Model
Programming Languages
1 4 (28.57%) SQL
2 3 (21.43%) Python
2 3 (21.43%) R
Vendors
1 5 (35.71%) Google