Period
to 19 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Manchester with a requirement for Marketing Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Analytics over the 6 months to 19 November 2017 with a comparison to the same period in the previous 2 years.

Marketing Analytics
North West > Manchester
6 months to
19 Nov 2017
Same period 2016 Same period 2015
Rank 300 279 271
Rank change year-on-year -21 -8 +12
Permanent jobs citing Marketing Analytics 5 5 1
As % of all permanent IT jobs advertised in Manchester 0.063% 0.068% 0.013%
As % of the Processes & Methodologies category 0.070% 0.074% 0.015%
Number of salaries quoted 5 4 0
Manchester median annual salary £39,500 £60,000 -
Median salary % change year-on-year -34.17% - -
North West median annual salary £39,500 £52,500 -
% change year-on-year -24.76% - -

Marketing Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Manchester with a requirement for process or methodology skills.

All Process and Methodology Skills
Manchester
Permanent vacancies with a requirement for process or methodology skills 7172 6742 6762
As % of all permanent IT jobs advertised in Manchester 91.06% 91.11% 90.98%
Number of salaries quoted 5931 5779 5606
Manchester median annual salary £44,500 £42,500 £40,000
Median salary % change year-on-year +4.71% +6.25% +3.90%
10th Percentile £26,250 £26,750 £25,000
90th Percentile £66,000 £63,750 £60,000
North West median annual salary £42,500 £40,000 £40,000
% change year-on-year +6.25% - +1.27%

Marketing Analytics
Job Vacancy Trend in Manchester

Job postings citing Marketing Analytics as a percentage of all IT jobs advertised in Manchester.

Job vacancy trend for Marketing Analytics in Manchester

Marketing Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analytics in Manchester.

Salary trend for Marketing Analytics in Manchester

Marketing Analytics
Salary Histogram in Manchester

The salary distribution of IT jobs citing Marketing Analytics in Manchester over the 6 months to 19 November 2017.

Salary histogram for Marketing Analytics in Manchester

For the 6 months to 19 November 2017, IT jobs citing Marketing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Manchester region with a requirement for Marketing Analytics.

1 5 (100.00%) Marketing
1 5 (100.00%) Analytics
2 4 (80.00%) SAS
3 3 (60.00%) SQL
3 3 (60.00%) Python
4 2 (40.00%) Retail
4 2 (40.00%) Data Management
4 2 (40.00%) Data Analysis
4 2 (40.00%) Statistical Analysis
4 2 (40.00%) Data Warehouse
4 2 (40.00%) Data Modelling
4 2 (40.00%) Data Mining
4 2 (40.00%) SPSS
4 2 (40.00%) Master Data Management
4 2 (40.00%) Customer Analytics
4 2 (40.00%) Analytical Skills
4 2 (40.00%) R
4 2 (40.00%) Data Governance
4 2 (40.00%) Logical Data Model
4 2 (40.00%) Physical Data Model
4 2 (40.00%) Digital Analytics
4 2 (40.00%) Actionable Insight
4 2 (40.00%) Scorecard
5 1 (20.00%) Analytics Management
5 1 (20.00%) Google Tag Manager
5 1 (20.00%) Machine Learning
5 1 (20.00%) Big Data
5 1 (20.00%) Data Visualisation
5 1 (20.00%) Adobe Analytics
5 1 (20.00%) BigQuery

Marketing Analytics
Co-occurring IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (80.00%) SAS
Applications
1 2 (40.00%) SPSS
2 1 (20.00%) Microsoft Excel
2 1 (20.00%) Microsoft PowerPoint
Business Applications
1 1 (20.00%) Unica
Cloud Services
1 1 (20.00%) Adobe Analytics
1 1 (20.00%) Google Analytics
1 1 (20.00%) Google Cloud Platform
1 1 (20.00%) Google Tag Manager
Database & Business Intelligence
1 2 (40.00%) Data Mining
1 2 (40.00%) Data Warehouse
2 1 (20.00%) Big Data
2 1 (20.00%) BigQuery
General
1 5 (100.00%) Marketing
2 2 (40.00%) Retail
Job Titles
1 3 (60.00%) Analyst
2 1 (20.00%) Analytics Manager
2 1 (20.00%) Campaign Analyst
2 1 (20.00%) Campaign Manager
2 1 (20.00%) Marketing Analytics Manager
2 1 (20.00%) Marketing Manager
Libraries, Frameworks & Software Standards
1 1 (20.00%) jQuery
Miscellaneous
1 2 (40.00%) Analytical Skills
Processes & Methodologies
1 5 (100.00%) Analytics
2 2 (40.00%) Actionable Insight
2 2 (40.00%) Customer Analytics
2 2 (40.00%) Data Analysis
2 2 (40.00%) Data Governance
2 2 (40.00%) Data Management
2 2 (40.00%) Data Modelling
2 2 (40.00%) Digital Analytics
2 2 (40.00%) Logical Data Model
2 2 (40.00%) Master Data Management
2 2 (40.00%) Physical Data Model
2 2 (40.00%) Scorecard
2 2 (40.00%) Statistical Analysis
3 1 (20.00%) Analytics Management
3 1 (20.00%) Digital Marketing
3 1 (20.00%) Machine Learning
3 1 (20.00%) Open Source
3 1 (20.00%) Predictive Modelling
3 1 (20.00%) Project Management
3 1 (20.00%) Visualisation
Programming Languages
1 3 (60.00%) Python
1 3 (60.00%) SQL
2 2 (40.00%) R
3 1 (20.00%) JavaScript
Vendors
1 1 (20.00%) Adobe
1 1 (20.00%) Google