Digital Economy Job Trends in Southampton

Digital Economy (Web Economy, New Economy)
Hampshire > Southampton

The table below looks at the prevalence of the term Digital Economy in permanent job vacancies in Southampton. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Economy over the 6 months leading up to 6 December 2025, comparing them to the same period in the previous two years.

6 months to
6 Dec 2025
Same period 2024 Same period 2023
Rank 49 - 48
Rank change year-on-year - - +26
Permanent jobs citing Digital Economy 1 0 3
As % of all permanent jobs in Southampton 0.19% - 0.87%
As % of the General category 0.43% - 1.29%
Number of salaries quoted 1 0 3
10th Percentile - - £51,400
25th Percentile £26,701 - £52,750
Median annual salary (50th Percentile) £26,951 - £60,000
Median % change year-on-year - - -9.43%
75th Percentile £27,201 - £66,875
90th Percentile - - £68,000
Hampshire median annual salary £26,951 - £60,000
% change year-on-year - - -9.43%

All General Skills
Southampton

Digital Economy falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Southampton.

Permanent vacancies with a requirement for common skills 234 404 232
As % of all permanent jobs advertised in Southampton 43.41% 60.75% 67.25%
Number of salaries quoted 152 291 176
10th Percentile £30,125 £32,750 £27,500
25th Percentile £36,250 £42,500 £32,375
Median annual salary (50th Percentile) £55,000 £52,500 £45,000
Median % change year-on-year +4.76% +16.67% -14.29%
75th Percentile £62,500 £63,750 £61,250
90th Percentile £74,864 £76,500 £75,250
Hampshire median annual salary £45,000 £55,000 £50,000
% change year-on-year -18.18% +10.00% -9.09%

Digital Economy
Job Vacancy Trend in Southampton

Historical trend showing the proportion of permanent IT job postings citing Digital Economy relative to all permanent IT jobs advertised in Southampton.

Digital Economy job vacancy trend in Southampton

Digital Economy
Salary Trend in Southampton

Salary distribution trend for jobs in Southampton citing Digital Economy.

Salary distribution trend for jobs in Southampton citing Digital Economy

Digital Economy
Co-Occurring Skills & Capabilities in Southampton by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (100.00%) ArcGIS
Applications
1 1 (100.00%) Acrobat
1 1 (100.00%) Adobe Illustrator
1 1 (100.00%) Photoshop
Database & Business Intelligence
1 1 (100.00%) Geospatial Data
General
1 1 (100.00%) Organisational Skills
1 1 (100.00%) Public Sector
Processes & Methodologies
1 1 (100.00%) Cartography
1 1 (100.00%) Collaborative Working
1 1 (100.00%) Continuous Improvement
1 1 (100.00%) Problem-Solving
1 1 (100.00%) Time Management
Qualifications
1 1 (100.00%) DBS Check
Quality Assurance & Compliance
1 1 (100.00%) Data Quality
Vendors
1 1 (100.00%) Adobe
1 1 (100.00%) ESRI