Digital Economy (Web Economy, New Economy) Hampshire> Southampton
The table below looks at the prevalence of the term Digital Economy in permanent job vacancies in Southampton. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Economy over the 6 months leading up to 6 December 2025, comparing them to the same period in the previous two years.
Digital Economy falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Southampton.
Permanent vacancies with a requirement for common skills
234
404
232
As % of all permanent jobs advertised in Southampton
43.41%
60.75%
67.25%
Number of salaries quoted
152
291
176
10th Percentile
£30,125
£32,750
£27,500
25th Percentile
£36,250
£42,500
£32,375
Median annual salary (50th Percentile)
£55,000
£52,500
£45,000
Median % change year-on-year
+4.76%
+16.67%
-14.29%
75th Percentile
£62,500
£63,750
£61,250
90th Percentile
£74,864
£76,500
£75,250
Hampshire median annual salary
£45,000
£55,000
£50,000
% change year-on-year
-18.18%
+10.00%
-9.09%
Digital Economy Job Vacancy Trend in Southampton
Historical trend showing the proportion of permanent IT job postings citing Digital Economy relative to all permanent IT jobs advertised in Southampton.
Digital Economy Salary Trend in Southampton
Salary distribution trend for jobs in Southampton citing Digital Economy.
Digital Economy Top 14 Co-Occurring Skills & Capabilities in Southampton
For the 6 months to 6 December 2025, job vacancies citing Digital Economy also mentioned the following skills and capabilities in order of popularity.
The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the Southampton region with a requirement for Digital Economy.
Digital Economy Co-Occurring Skills & Capabilities in Southampton by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category: