Period
to 23 April 2021

The following table provides summary statistics for permanent job vacancies with a requirement for WebTrends skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited WebTrends over the 6 months to 23 April 2021 with a comparison to the same period in the previous 2 years.

WebTrends
UK
6 months to
23 Apr 2021
Same period 2020 Same period 2019
Rank 838 936 1078
Rank change year-on-year +98 +142 +54
Permanent jobs citing WebTrends 10 23 45
As % of all permanent jobs advertised in the UK 0.012% 0.021% 0.030%
As % of the Business Applications category 0.25% 0.36% 0.51%
Number of salaries quoted 7 19 36
10th Percentile " £37,000 £31,250
25th Percentile £32,500 £47,500 £38,438
Median annual salary (50th Percentile) £35,000 £59,000 £45,000
Median % change year-on-year -40.68% +31.11% +13.65%
75th Percentile £45,694 £61,125 £52,188
90th Percentile £55,333 £64,750 £76,375
UK excluding London median annual salary £35,000 £59,000 £42,500
% change year-on-year -40.68% +38.82% +30.77%

WebTrends is in the Business Applications category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for business application skills.

All Business Application Skills
UK
Permanent vacancies with a requirement for business application skills 3,928 6,361 8,834
As % of all permanent IT jobs advertised in the UK 4.59% 5.89% 5.95%
Number of salaries quoted 2,935 4,669 6,156
10th Percentile £32,500 £32,500 £31,750
25th Percentile £41,250 £42,500 £40,000
Median annual salary (50th Percentile) £55,000 £55,000 £52,500
Median % change year-on-year - +4.76% -
75th Percentile £73,750 £75,000 £70,000
90th Percentile £88,750 £95,250 £86,250
UK excluding London median annual salary £47,500 £50,000 £47,500
% change year-on-year -5.00% +5.26% -

WebTrends
Job Vacancy Trend

Job postings citing WebTrends as a proportion of all IT jobs advertised.

Job vacancy trend for WebTrends in the UK

WebTrends
Salary Trend

3-month moving average salary quoted in jobs citing WebTrends.

Salary trend for WebTrends in the UK

WebTrends
Salary Histogram

Salary distribution for jobs citing WebTrends over the 6 months to 23 April 2021.

Salary histogram for WebTrends in the UK

WebTrends
Top 7 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing WebTrends within the UK over the 6 months to 23 April 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +106 9 £35,000 -40.68% 4
UK excluding London +66 7 £35,000 -40.68% 4
South West - 5 £35,000 - 1
London +109 3 £55,000 +2.33% 1
North West +45 1 £52,507 +31.27%
North of England +18 1 £52,507 -11.01%
Scotland 0 1 - -

For the 6 months to 23 April 2021, IT jobs citing WebTrends also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for WebTrends.

1 10 (100.00%) Marketing
2 9 (90.00%) HTML
2 9 (90.00%) CSS
3 8 (80.00%) SEO
4 7 (70.00%) JavaScript
5 5 (50.00%) E-Commerce
5 5 (50.00%) PHP
5 5 (50.00%) MySQL
5 5 (50.00%) CMS
5 5 (50.00%) Symfony
5 5 (50.00%) jQuery
5 5 (50.00%) WordPress
5 5 (50.00%) Open Source
5 5 (50.00%) Laravel
5 5 (50.00%) OpenCart
6 4 (40.00%) Analytics
6 4 (40.00%) Google Analytics
6 4 (40.00%) Google
7 3 (30.00%) Digital Marketing
7 3 (30.00%) Microsoft
7 3 (30.00%) Analytical Skills
7 3 (30.00%) Analytical Thinking
7 3 (30.00%) Self-Motivation
8 2 (20.00%) Problem-Solving
8 2 (20.00%) Critical Thinking
8 2 (20.00%) Performance Measurement
8 2 (20.00%) Analytical Mindset
8 2 (20.00%) Multichannel Marketing
8 2 (20.00%) Social Media Analytics
8 2 (20.00%) Brand Awareness

WebTrends
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (50.00%) CMS
1 5 (50.00%) WordPress
2 1 (10.00%) Confluence
Applications
1 2 (20.00%) Microsoft Office
2 1 (10.00%) Microsoft Excel
Business Applications
1 5 (50.00%) OpenCart
2 1 (10.00%) SessionCam
Cloud Services
1 4 (40.00%) Google Analytics
2 1 (10.00%) Google Tag Manager
Database & Business Intelligence
1 5 (50.00%) MySQL
Development Applications
1 2 (20.00%) Dreamweaver
2 1 (10.00%) JIRA
General
1 10 (100.00%) Marketing
2 2 (20.00%) Brand Awareness
2 2 (20.00%) Finance
2 2 (20.00%) Pharmaceutical
2 2 (20.00%) Publishing
Job Titles
1 6 (60.00%) Developer
2 5 (50.00%) Software Developer
3 2 (20.00%) Digital Marketing Manager
3 2 (20.00%) Marketing Manager
4 1 (10.00%) Analytics Manager
4 1 (10.00%) Digital Analytics Manager
4 1 (10.00%) Head of Marketing
4 1 (10.00%) HTML CSS Developer
4 1 (10.00%) HTML Developer
4 1 (10.00%) Insight Manager
4 1 (10.00%) JavaScript Developer
4 1 (10.00%) OpenView Developer
4 1 (10.00%) Web Developer
Libraries, Frameworks & Software Standards
1 9 (90.00%) CSS
1 9 (90.00%) HTML
2 5 (50.00%) jQuery
2 5 (50.00%) Laravel
2 5 (50.00%) Symfony
3 1 (10.00%) Apache Flex
Miscellaneous
1 3 (30.00%) Analytical Skills
1 3 (30.00%) Self-Motivation
2 2 (20.00%) Analytical Mindset
2 2 (20.00%) Social Media
3 1 (10.00%) Organisational Skills
3 1 (10.00%) User Experience
Processes & Methodologies
1 8 (80.00%) SEO
2 5 (50.00%) E-Commerce
2 5 (50.00%) Open Source
3 4 (40.00%) Analytics
4 3 (30.00%) Analytical Thinking
4 3 (30.00%) Digital Marketing
5 2 (20.00%) Agile Software Development
5 2 (20.00%) B2C
5 2 (20.00%) Content Writing
5 2 (20.00%) Critical Thinking
5 2 (20.00%) Multichannel Marketing
5 2 (20.00%) Performance Measurement
5 2 (20.00%) Problem-Solving
5 2 (20.00%) Project Management
5 2 (20.00%) Social Media Analytics
5 2 (20.00%) Social Media Marketing
5 2 (20.00%) Web Analytics
5 2 (20.00%) Web Development
6 1 (10.00%) Customer Insight
6 1 (10.00%) Scrum
Programming Languages
1 7 (70.00%) JavaScript
2 5 (50.00%) PHP
3 1 (10.00%) SQL
Qualifications
1 2 (20.00%) Degree
Quality Assurance & Compliance
1 1 (10.00%) GDPR
1 1 (10.00%) QA
Systems Management
1 1 (10.00%) OpenView
Vendors
1 4 (40.00%) Google
2 3 (30.00%) Microsoft
3 2 (20.00%) Facebook
3 2 (20.00%) Twitter
4 1 (10.00%) Adobe
4 1 (10.00%) Hotjar
4 1 (10.00%) Tealeaf
4 1 (10.00%) Tealium