Period
to 22 October 2018

The following table provides summary statistics for permanent job vacancies advertised in West London with a requirement for AdWords skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited AdWords over the 6 months to 22 October 2018 with a comparison to the same period in the previous 2 years.

Google AdWords
London > West London
6 months to
22 Oct 2018
Same period 2017 Same period 2016
Rank 164 202 196
Rank change year-on-year +38 -6 +8
Permanent jobs citing AdWords 2 3 9
As % of all permanent IT jobs advertised in West London 0.068% 0.087% 0.24%
As % of the Cloud Services category 0.27% 0.35% 1.51%
Number of salaries quoted 2 2 9
West London median annual salary £50,000 £49,000 £52,500
Median salary % change year-on-year +2.04% -6.67% +41.89%
10th Percentile £39,750 £47,550 £35,750
90th Percentile £58,250 £52,050 £53,750
London median annual salary £35,000 £37,500 £36,500
% change year-on-year -6.67% +2.74% +4.29%

AdWords is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West London with a requirement for cloud computing skills.

All Cloud Skills
West London
Permanent vacancies with a requirement for cloud computing skills 736 849 597
As % of all permanent IT jobs advertised in West London 25.17% 24.53% 15.69%
Number of salaries quoted 667 782 555
West London median annual salary £55,000 £50,000 £50,000
Median salary % change year-on-year +10.00% - -
10th Percentile £31,250 £30,500 £32,500
90th Percentile £80,000 £78,625 £72,500
London median annual salary £65,000 £60,000 £60,000
% change year-on-year +8.33% - +9.09%

AdWords
Job Vacancy Trend in West London

Job postings citing AdWords as a percentage of all IT jobs advertised in West London.

Job vacancy trend for AdWords in West London

AdWords
Salary Trend in West London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing AdWords in West London.

Salary trend for AdWords in West London

AdWords
Salary Histogram in West London

The salary distribution of IT jobs citing AdWords in West London over the 6 months to 22 October 2018.

Salary histogram for AdWords in West London

AdWords
Job Locations in West London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing AdWords within the West London region over the 6 months to 22 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hounslow - 1 £60,000 -
AdWords
London

For the 6 months to 22 October 2018, IT jobs citing AdWords also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West London region with a requirement for AdWords.

1 2 (100.00%) Advertising
1 2 (100.00%) Google
1 2 (100.00%) Marketing
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Social Media
2 1 (50.00%) Digital Media
2 1 (50.00%) Facebook
2 1 (50.00%) Twitter
2 1 (50.00%) Kenshoo
2 1 (50.00%) Marin
2 1 (50.00%) Online Games
2 1 (50.00%) Online Marketing
2 1 (50.00%) Degree
2 1 (50.00%) Email Marketing
2 1 (50.00%) Pay per click
2 1 (50.00%) Games
2 1 (50.00%) Data Analysis
2 1 (50.00%) DoubleClick
2 1 (50.00%) Microsoft Office
2 1 (50.00%) E-Commerce
2 1 (50.00%) Microsoft
2 1 (50.00%) SEO
2 1 (50.00%) Legal

AdWords
Co-occurring IT Skills in West London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (50.00%) Microsoft Office
General
1 2 (100.00%) Advertising
1 2 (100.00%) Marketing
2 1 (50.00%) Games
2 1 (50.00%) Legal
Job Titles
1 1 (50.00%) Digital Marketing Manager
1 1 (50.00%) Marketing Manager
1 1 (50.00%) PPC Manager
Miscellaneous
1 2 (100.00%) Social Media
2 1 (50.00%) Digital Media
2 1 (50.00%) Online Games
Processes & Methodologies
1 2 (100.00%) Digital Marketing
2 1 (50.00%) Data Analysis
2 1 (50.00%) E-Commerce
2 1 (50.00%) Email Marketing
2 1 (50.00%) Online Marketing
2 1 (50.00%) Pay per click
2 1 (50.00%) SEO
Qualifications
1 1 (50.00%) Degree
Vendors
1 2 (100.00%) Google
2 1 (50.00%) DoubleClick
2 1 (50.00%) Facebook
2 1 (50.00%) Kenshoo
2 1 (50.00%) Marin
2 1 (50.00%) Microsoft
2 1 (50.00%) Twitter