Google Ads Jobs in London

Google Ads (formerly AdWords)
England > London

The table below provides summary statistics for permanent job vacancies advertised in London requiring Google Ads skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Google Ads over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 343 492 592
Rank change year-on-year +149 +100 +186
Permanent jobs citing Google Ads 49 10 38
As % of all permanent jobs advertised in London 0.38% 0.042% 0.11%
As % of the Cloud Services category 0.87% 0.097% 0.21%
Number of salaries quoted 5 8 19
10th Percentile £40,800 £33,388 £37,250
25th Percentile £41,250 £35,630 £38,750
Median annual salary (50th Percentile) £55,000 £37,500 £50,000
Median % change year-on-year +46.67% -25.00% -
75th Percentile £57,500 £50,000 £66,250
90th Percentile £67,250 £51,875 £68,500
England median annual salary £33,000 £37,500 £50,000
% change year-on-year -12.00% -25.00% +11.11%

All Cloud Skills
London

Google Ads falls under the Cloud Services category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring cloud computing skills in London.

Permanent vacancies with a requirement for cloud computing skills 5,648 10,298 17,769
As % of all permanent jobs advertised in London 44.34% 43.60% 50.03%
Number of salaries quoted 4,114 8,193 13,096
10th Percentile £42,500 £41,250 £42,500
25th Percentile £56,250 £55,000 £55,000
Median annual salary (50th Percentile) £75,000 £75,000 £75,000
75th Percentile £100,000 £96,000 £96,250
90th Percentile £122,500 £116,250 £115,000
England median annual salary £62,500 £57,500 £65,000
% change year-on-year +8.70% -11.54% +4.00%

Google Ads
Job Vacancy Trend in London

Job postings citing Google Ads as a proportion of all IT jobs advertised in London.

Job vacancy trend for Google Ads in London

Google Ads
Salary Trend in London

3-month moving average salary quoted in jobs citing Google Ads in London.

Salary trend for Google Ads in London

Google Ads
Salary Histogram in London

Salary distribution for jobs citing Google Ads in London over the 6 months to 1 May 2025.

Salary histogram for Google Ads in London

Google Ads
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Ads within the London region over the 6 months to 1 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London +32 7 - - 8
East London - 5 - -
Google Ads
England

Google Ads
Co-occurring Skills and Capabilities in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (12.24%) CMS
1 6 (12.24%) WordPress
2 5 (10.20%) Drupal
Applications
1 7 (14.29%) Microsoft Excel
2 2 (4.08%) Notion
Business Applications
1 5 (10.20%) CiviCRM
Cloud Services
1 21 (42.86%) Google Analytics
2 16 (32.65%) Facebook Ads
3 7 (14.29%) Google Sheets
4 5 (10.20%) Adobe Creative Cloud
5 2 (4.08%) Canva
5 2 (4.08%) Google Workspace
5 2 (4.08%) Slack
Communications & Networking
1 1 (2.04%) SMS
Database & Business Intelligence
1 2 (4.08%) Metadata
General
1 40 (81.63%) Marketing
2 33 (67.35%) Advertising
3 26 (53.06%) Analytical Skills
4 15 (30.61%) Social Skills
5 5 (10.20%) Multimedia
6 4 (8.16%) Retail
7 2 (4.08%) Public Sector
8 1 (2.04%) Finance
8 1 (2.04%) Games
8 1 (2.04%) German Language
8 1 (2.04%) Inclusion and Diversity
8 1 (2.04%) Organisational Skills
Job Titles
1 19 (38.78%) SEO Specialist
2 13 (26.53%) PPC Specialist
3 7 (14.29%) Analyst
3 7 (14.29%) PPC Analyst
4 6 (12.24%) Communications Officer
4 6 (12.24%) Paid Search Specialist
5 4 (8.16%) Marketing Manager
6 3 (6.12%) Paid Search Manager
6 3 (6.12%) Performance Manager
6 3 (6.12%) Search Manager
7 1 (2.04%) Digital Performance Manager
7 1 (2.04%) E-Commerce Executive
7 1 (2.04%) Junior
7 1 (2.04%) Senior
Libraries, Frameworks & Software Standards
1 7 (14.29%) CSS
1 7 (14.29%) HTML
Miscellaneous
1 34 (69.39%) Social Media
2 12 (24.49%) Self-Motivation
3 7 (14.29%) Blog
4 3 (6.12%) Analytical Mindset
4 3 (6.12%) Digital Media
5 1 (2.04%) Photography
Processes & Methodologies
1 43 (87.76%) Analytics
2 33 (67.35%) SEO
3 29 (59.18%) Pay per click
4 24 (48.98%) Marketing Strategy
5 16 (32.65%) E-Commerce
6 15 (30.61%) Actionable Insight
6 15 (30.61%) Paid Search
7 14 (28.57%) Conversion Rate Optimisation
7 14 (28.57%) Digital Marketing
8 11 (22.45%) Data Analytics
9 9 (18.37%) Campaign Management
10 8 (16.33%) A/B Testing
10 8 (16.33%) Budget Management
10 8 (16.33%) Collaborative Working
10 8 (16.33%) Data-Driven Decision Making
10 8 (16.33%) Storytelling
11 7 (14.29%) Data Analysis
11 7 (14.29%) Performance Monitoring
12 6 (12.24%) B2C
12 6 (12.24%) Link Building
Qualifications
1 11 (22.45%) Degree
2 1 (2.04%) DBS Check
Quality Assurance & Compliance
1 8 (16.33%) Accessibility
2 3 (6.12%) QA
Vendors
1 49 (100.00%) Google
2 20 (40.82%) TikTok
3 18 (36.73%) Facebook
4 15 (30.61%) Instagram
4 15 (30.61%) Pinterest
5 11 (22.45%) Microsoft
6 8 (16.33%) Adobe
7 6 (12.24%) Ahrefs
8 2 (4.08%) Hootsuite
8 2 (4.08%) Snapchat
8 2 (4.08%) YouTube