The median annual salary for a Marketing Analyst was £27,750 in advertised job vacancies in West Yorkshire during the 3 months to 24 March 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

3 months to
24 Mar 2017
Same period 2016 Same period 2015
Marketing Analyst
Yorkshire / West Yorkshire
Rank 182 197 212
Rank change year-on-year +15 +15  
Permanent jobs requiring a Marketing Analyst 2 5 4
As % of all permanent IT jobs advertised in West Yorkshire 0.055% 0.11% 0.080%
As % of the Job Titles category 0.057% 0.12% 0.082%
Number of salaries quoted 2 0 4
Median salary £27,750 - £30,000
UK excluding London median salary £40,000 £28,500 £40,000
% change year-on-year +40.35% -28.75%  

The next table is for comparison with the above and includes summary statistics for all job roles in permanent job vacancies advertised in West Yorkshire. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of permanent jobs in our overall sample.

IT Job Roles
West Yorkshire
Permanent job vacancies with a job title containing a recognized job role 3525 4268 4890
As % of all permanent IT job vacancies advertised in West Yorkshire 97.78% 96.82% 97.86%
Number of salaries quoted 3118 3547 3901
Median salary £42,500 £40,000 £38,000
Median salary % change year-on-year +6.25% +5.26%  
90% offered a salary of more than £25,000 £27,500 £25,000
10% offered a salary of more than £57,500 £52,500 £57,500
UK excluding London median salary £42,000 £41,500 £40,000
% change year-on-year +1.20% +3.75%  

Marketing Analyst
Job Vacancy Trend in West Yorkshire

The job posting trend of jobs advertised in West Yorkshire that featured Marketing Analyst in the job title.

Job vacancy trend for Marketing Analyst in West Yorkshire

Marketing Analyst
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst in West Yorkshire.

Salary trend for Marketing Analyst in West Yorkshire

Marketing Analyst
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analyst within the West Yorkshire region over the 3 months to 24 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +6 1 £31,500 -
Keighley - 1 £24,000 -
Marketing Analyst
Yorkshire

Marketing Analyst Skill Set
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 24 March 2017, Marketing Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Yorkshire region featuring Marketing Analyst in the job title.

1 7 (100.00%) Marketing
2 5 (71.43%) SQL
3 4 (57.14%) Analytical Skills
4 3 (42.86%) CRM
4 3 (42.86%) Finance
4 3 (42.86%) Degree
4 3 (42.86%) Customer Insight
5 2 (28.57%) BusinessObjects
5 2 (28.57%) Analytics
5 2 (28.57%) Visualisation
5 2 (28.57%) Data Visualisation
5 2 (28.57%) Tableau
5 2 (28.57%) Big Data
5 2 (28.57%) Google Analytics
5 2 (28.57%) Digital Marketing
5 2 (28.57%) Market Research
5 2 (28.57%) MS PowerPoint
5 2 (28.57%) Google
5 2 (28.57%) Statistical Analysis
5 2 (28.57%) Data Mining
5 2 (28.57%) MS Office
5 2 (28.57%) MS Excel
5 2 (28.57%) Business Intelligence
5 2 (28.57%) Actionable Insight
5 2 (28.57%) A/B Testing
6 1 (14.29%) B2C
6 1 (14.29%) SEO
6 1 (14.29%) SAS
6 1 (14.29%) Statistics
6 1 (14.29%) Retail

Marketing Analyst Skill Set
Top Related IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (14.29%) SAS
Applications
1 2 (28.57%) MS Excel
1 2 (28.57%) MS Office
1 2 (28.57%) MS PowerPoint
Cloud Services
1 2 (28.57%) Google Analytics
Database & Business Intelligence
1 2 (28.57%) Big Data
1 2 (28.57%) BusinessObjects
1 2 (28.57%) Data Mining
General
1 7 (100.00%) Marketing
2 3 (42.86%) Finance
3 1 (14.29%) Retail
Miscellaneous
1 4 (57.14%) Analytical Skills
2 1 (14.29%) Social Media
Processes & Methodologies
1 3 (42.86%) CRM
1 3 (42.86%) Customer Insight
2 2 (28.57%) A/B Testing
2 2 (28.57%) Actionable Insight
2 2 (28.57%) Analytics
2 2 (28.57%) Business Intelligence
2 2 (28.57%) Data Visualisation
2 2 (28.57%) Digital Marketing
2 2 (28.57%) Market Research
2 2 (28.57%) Statistical Analysis
2 2 (28.57%) Visualisation
3 1 (14.29%) B2C
3 1 (14.29%) Customer Engagement
3 1 (14.29%) Direct Marketing
3 1 (14.29%) Economics
3 1 (14.29%) Multivariate Testing
3 1 (14.29%) SEO
3 1 (14.29%) Statistical Modelling
3 1 (14.29%) Statistics
Programming Languages
1 5 (71.43%) SQL
Qualifications
1 3 (42.86%) Degree
Vendors
1 2 (28.57%) Google
1 2 (28.57%) Tableau