SEO Specialist Job Trends in the Wirral

Search Engine Optimisation Specialist (SEO Specialist)
Merseyside > Wirral

The median Search Engine Optimisation Specialist (SEO Specialist) salary in the Wirral is £30,000 per year, according to job vacancies posted during the 6 months leading to 26 December 2025.

The table below compares current salary benchmarking and summary statistics with the previous two years.

6 months to
26 Dec 2025
Same period 2024 Same period 2023
Rank 3 - -
Rank change year-on-year - - -
Permanent jobs requiring an SEO Specialist 2 0 0
As % of all permanent jobs in the Wirral 10.00% - -
As % of the Job Titles category 10.00% - -
Number of salaries quoted 2 0 0
Median annual salary (50th Percentile) £30,000 - -
Merseyside median annual salary £30,000 - -

All Permanent IT Job Vacancies
Wirral

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the Wirral. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the Wirral with a recognized job title 20 4 26
% of permanent jobs with a recognized job title 100.00% 80.00% 83.87%
Number of salaries quoted 13 4 25
10th Percentile - £21,100 £34,750
25th Percentile £29,000 £28,750 £42,500
Median annual salary (50th Percentile) £30,000 £40,500 £46,843
Median % change year-on-year -25.93% -13.54% -1.38%
75th Percentile £36,000 £48,813 £55,000
90th Percentile - £55,675 £64,000
Merseyside median annual salary £45,000 £45,000 £47,500
% change year-on-year - -5.26% -

SEO Specialist
Job Vacancy Trend in the Wirral

Historical trend showing the proportion of permanent IT job postings featuring 'SEO Specialist' in the job title relative to all permanent IT jobs advertised in the Wirral.

SEO Specialist job vacancy trend in the Wirral

SEO Specialist
Salary Trend in the Wirral

Salary distribution trend for SEO Specialist job vacancies in the Wirral.

Salary distribution trend for SEO Specialist job vacancies in the Wirral

SEO Specialist Skill Set
Top 5 Co-Occurring Skills & Capabilities in the Wirral

For the 6 months to 26 December 2025, SEO Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the Wirral region featuring SEO Specialist in the job title.

1 2 (100.00%) Analytics
1 2 (100.00%) B2B
1 2 (100.00%) Google
1 2 (100.00%) Google Analytics
1 2 (100.00%) SEO

SEO Specialist Skill Set
Co-Occurring Skills & Capabilities in the Wirral by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Cloud Services
1 2 (100.00%) Google Analytics
Processes & Methodologies
1 2 (100.00%) Analytics
1 2 (100.00%) B2B
1 2 (100.00%) SEO
Vendors
1 2 (100.00%) Google