Marketing Manager

Product Marketing Manager - Healthcare

Launch new Product into Healthcare market

Standout role - create impact

Great opportunity to shape marketing processes.

The Role of Marketing Manager

This is a fantastic opportunity for a strong Marketing Manager to join a successful consultancy to manage the full mix of marketing activity. Working with sector specialists to grow business and brand awareness.

Conduct detailed market and competitor analysis to uncover trends, opportunities, and challenges

Develop product messaging, value propositions, and positioning that stand out in a competitive space.

Plan and execute product launches, working cross-functionally to ensure success

Produce engaging marketing materials, from case studies and brochures to digital content and white papers.

Deliver digital marketing campaigns that communicate key benefits and drive user engagement

Leverage customer insights and feedback to refine and enhance product value

Collaborate with sales, customer success, and product development teams for full alignment

The Company is looking for a Marketing Manager.

This innovative healthcare technology business is transforming how care providers manage compliance and performance. As a pioneer in the sector, their data-driven solutions are trusted by organisations across the UK to deliver clarity, consistency, and control.

For the Marketing Manager Position, we are looking for individuals who meet the following criteria:

You will have previous experience marketing into healthcare sectors driving awareness, adoption, and long-term engagement. This person will bridge product, sales, and market strategy, owning everything from positioning and messaging to lead generation and campaign execution.

B2B technology or SaaS marketing, ideally within healthcare, life sciences, or regulated industries

Proven success launching and scaling SaaS or other products from pre-launch through to customer adoption

Deep understanding of GTM strategy, product positioning, and market segmentation

Experience operating in complex, multi-stakeholder environments (NHS, private healthcare, care providers, etc

Analytical mindset with experience in market research and data-led decision making

Experience with content-led growth (white papers, thought leadership, webinars, etc.)

Confident using digital marketing tools

Previous ownership of marketing automation and CRM tools

Happy to work in the office - some flexibility after settling in period

The Benefits of this Marketing Manager:

£50,000

Bonus

Pension

Healthcare

Company
BMS Performance
Location
United Kingdom
Employment Type
Permanent
Salary
GBP Annual
Posted
Company
BMS Performance
Location
United Kingdom
Employment Type
Permanent
Salary
GBP Annual
Posted