Online Marketing Executive

Position: Online Marketing Executive 
Job ID: 2340/2
Location: Havant
Rate/Salary: £35,000
Benefits: Lots of Benefits  
Type: Permanent - Full Time 

HSB Technical Ltd is a specialist recruiter within the Power & Propulsion, Shipbuilding, Maritime Shipping, Energy and Subsea sectors – visit: (url removed) for a list of our vacancies. We have a number of permanent and contract vacancies for multiple businesses across the UK and overseas.

The job description below will outline this position: Online Marketing Executive 

Typically, this person will be responsible for managing and improving the company’s website and webshop, driving online traffic through targeted digital marketing activity, and enhancing the company’s visibility through effective SEO and online reputation management. They will monitor performance, identify opportunities to increase conversions and online sales, and ensure all digital content is engaging, accurate, and aligned with the brand.

HSB Technical’s client is an established and well-regarded business entity.

Duties and responsibilities of the Online Marketing Executive:

Website & Webshop Management

• Oversee the day-to-day management of the company website and webshop
• Ensure the website remains up to date, visually appealing, and aligned with brand standards.
• Continuously improve the website’s usability and customer experience to increase conversions and online sales
• Coordinate with external agencies or developers when technical updates are required (no programming expected)

Digital Marketing & Traffic Growth

• Develop and execute online marketing strategies to drive high-quality traffic to the website
• Manage and optimise online campaigns that support the sales team with company sales growth and brand visibility
• Track performance metrics and provide insights on customer behaviour and website traffic

SEO & Online Visibility

• Build and develop the company’s SEO profile, including keyword research, on-page SEO, and content optimisation
• Monitor search performance and implement improvements to increase organic visibility
• Review & Reputation Management
• Encourage and manage customer reviews across key platforms
• Support initiatives to strengthen the business’s online reputation

Qualifications and requirements for the Online Marketing Executive:

• Experience using CMS and e-commerce platforms
• Knowledge of analytics tools such as Google Analytics, Search Console, or similar
• Basic understanding of digital advertising platforms (optional)
• Strong understanding of SEO, website optimisation, and online customer journeys.
• A full driving licence is required.
• This is not a programming or developer role

This vacancy is being advertised by HSB Technical Ltd who have been appointed to act as a recruitment partner for this role.