Head of Marketing

Razorblue Role
We are looking for a dynamic and enthusiastic Head of Marketing to join our growing team. Your responsibilities will encompass:
Strategic Marketing Leadership (40%)
Develop marketing strategy aligned with commercial objectives and business growth targets
Lead market analysis and competitive intelligence to identify opportunities for service differentiation and market expansion
Establish marketing performance frameworks and ROI measurements to demonstrate marketing contribution to revenue pipeline
Create lead generation strategy to address pipeline challenges and support sustainable growth
Set strategic direction for brand positioning and market pressure
Lead Generation Strategy and Optimisation (25%)
Design lead generation frameworks that deliver qualified prospects to support new business acquisition targets
Establish lead qualification criteria and processes in collaboration with sales team
Develop account-based marketing strategies for key prospect sectors
Establish service-level agreements between marketing and sales teams for lead quality and conversion optimisation
Leadership (20%)
Provide strategic direction and leadership to Marketing team
Develop marketing team capabilities through coaching, goal setting and professional development planning
Establish performance expectations and development pathways for marketing team
Build marketing expertise across digital channels, content strategy, and B2B technology service marketing
Foster collaborative culture within the marketing team that represents razorblue’s core values
Commercial Integration and Stakeholder Management (15%)
Collaborate with executive team to align marketing with business objectives
Manage relationships with key stakeholders including sales, service delivery, and client experience
Present marketing strategy and performance to board
Manage marketing budget allocation and vendor relationships at strategic level
Ensure marketing activities support overall commercial strategy and growth objectives
Razorblue Requirements
We know its unrealistic to find someone who ticks all of these boxes (extra points if you do), which is why we seek those eager to develop over time through our development resources and peer learning. If this aligns with your own personal growth mindset, we would love you to apply.
Business or Marketing-related degree or equivalent professional qualification
Proven track record in marketing, including several years in a senior or leadership role
Experience within the IT sector is highly desirable
Ability to persuade, influence and negotiate effectively at all levels within and outside the organisation
Ability to build strong working relationships (internal/external)
Strong understanding of digital marketing, statistical analysis, market research and brand management
Understanding of marketing tools such as marketing automation, CRM, and Content Management Systems
Strong communication skills
People centric approach & service
Excellent conversational fluency in English is required to clearly explain complex technical issues
Continuous learning and development are central to our culture, and we heavily invest in elevating our people, not just hiring those already at an expert level.
Razorblue Gives
Working for an IT partner isn’t for the faint hearted, it requires drive, passion for technology, collaboration, and a drive to innovate.
If you want to learn more about the IT domain as a whole or specialise in one particular area, you can do that here. We are not always looking for the most qualified people, but people who have a true drive to learn and a passion for the technology sector. Our learning and development opportunities, combined with our team's drive for growth, result in a high volume of promotions granted year after year.
We operate a hybrid working policy across most roles and often get asked why we haven’t made the decision to go fully remote… For us, natural learning opportunities are invaluable and office working enables this and has also inspired our collective culture of teamwork.
Our Other Benefits Include
Base salary of £55,000 - £65,000 per annum depending on skills and knowledge
Hybrid working (50% in office)
Flexible working to suit your work life fit
Private Health Insurance with Vitality Health
25 days holidays per annum + public holidays + the ability to purchase 10 more
Your birthday off
Enhanced maternity, paternity, adoption leave + baby bonus
Fully funded training and accreditations to expand your skillset
Two paid charity volunteering days per year
Discounted Broadband
Life insurance
Quarterly team social fund
Cycle to Work scheme
Gear up with the latest tech toys through our partnership with Currys
Cruise around in an eco-friendly electric car with our EV Scheme
We're committed to creating an inclusive and accessible recruitment process. Please don't hesitate to reach out if you require any reasonable adjustments to participate in our application or interview process. We're here to support you.
Agencies/Recruiters Please Note
To maintain an efficient and direct application process, we ask that recruitment agencies refrain from contacting us regarding our vacancies. We encourage individual candidates to apply directly through our website, as it enables us to manage our hiring process more effectively. Razorblue does not accept unsolicited speculative CVs.
We take no liability for fees or commissions if hiring someone who applied directly or was sourced through other means. Any emailed disclaimers indicating otherwise will not supersede this policy. Candidates must be submitted only in response to specific requisitions from our talent acquisition team.
Your cooperation in this matter is greatly appreciated and contributes to our efforts in finding the best possible fit for our team. Rest assured; we'll reach out if we ever need assistance from agencies. Thanks for understanding!
Our story began in the early 2000’s with one employee, 17 year old, (now CEO) Dan. We’ve grown a bit since then, razorblue now has over 170 employees across the UK, 7 offices, 500 clients across the UK, and a trophy cabinet bursting with awards.
Our astonishing 35% year-on-year growth can be attributed to the powerful impact of the ongoing wave of digital transformation and to the dedication of our amazing team.
We stay ahead of the curve, adopting the latest technologies and working in partnership with industry leading suppliers.
Our Managed IT Services provide 24/7 proactive support for our clients with a specialist in-house service team based in the UK. We are all about finding expert technology solutions for complicated business problems using our unique and comprehensive, end-to-end product portfolio.
We have the best people working for us, and we want them to grow and flourish. We invest heavily in our internal teams giving them plenty of opportunities to develop and progress.
As a result of people development, our employees stick around. #teamrazorblue use their expertise in innovative ways to help our clients grow and succeed through new technologies.

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Head of Marketing

Job Details