CRM Manager

My client is looking for an experienced CRM Manager to join their growing manufacturing business in Medway. This is a key role responsible for managing and optimising their Customer Relationship Management (CRM) systems, ensuring data accuracy, and driving customer engagement through targeted campaigns. If you have a passion for data-driven marketing and CRM strategy, this is the perfect opportunity to make an impact.

Key Responsibilities

• Manage and maintain CRM systems to ensure accurate and up-to-date customer data.
• Develop and implement CRM strategies to improve customer retention and loyalty.
• Segment customer data to create personalized marketing campaigns.
• Monitor and analyse CRM performance metrics to identify trends and opportunities.
• Collaborate with sales and marketing teams to align CRM initiatives with business goals.

Skills & Experience

• Proven experience as a CRM Manager or similar role, ideally within manufacturing or B2B environments.
• Strong knowledge of CRM platforms (Salesforce, HubSpot, or similar).
• Excellent analytical skills and ability to interpret data for actionable insights.
• Experience in customer segmentation, email marketing, and automation tools.
• Strong communication and project management skills.

Qualifications

• Degree in Marketing, Business, or related field.
• CRM certifications or relevant training desirable.

Benefits

• Competitive salary and benefits package.
• Company pension scheme.
• Career development and training opportunities.

Apply now for immediate consideration