UX Content Designer

Content Designer (with UX capability) – GDS / Government Contract

Remote-first (UK-based)

I’m looking for a Content Designer first and foremost. If your strength is writing clear, user-centred content that cuts through complexity then this is for you. There is room to contribute to UX and screen iteration, but is a content lead role. We're working with a leading Consultancy to delivery a challenging Government project.

If you lead with UX and only “dabble” in content, you won’t be a fit.

You’ll be shaping journeys, simplifying language, fixing broken flows, and making a complex government service understandable. You must be confident, fast, and able to work under ambiguity.

What you’ll be doing

Content Design

• Writing clear, concise content for transactional journeys, application forms, UI labels, in-website guidance.
• Turning complex regulatory or technical processes into simple, accessible content that anyone can follow.
• Auditing existing content, identifying gaps, rewriting what doesn’t work and improving the end-to-end experience.
• Producing content for help docs, onboarding flows and support pages.
• Upholding GOV.UK standards, GDS content principles, and plain English across everything you touch.
• Owning tone of voice, consistency, and content quality across multiple workstreams.

What you need

• Active Security Clearance
• Strong, proven Content Design background with strong experience on Government projects.
• Ability to simplify complexity and structure content logically, clearly and accessibly.
• Experience writing across multiple touchpoints (UI, journeys, onboarding, help docs, emails, in-product messaging).
• Understanding of GDS Service Standards, GOV.UK style guide, and the GDS approach to content.
• Solid (not expert-level) Figma skills; enough to support quick screen iteration.
• Experience using or contributing to the GDS Prototyping Kit .
• Comfortable working in ambiguity, with short iteration cycles and limited research.
• Strong communicator who can explain decisions, push back calmly, and bring stakeholders along with you.
• Ability to juggle multiple workstreams without losing clarity.

Why this role suits strong content people

You’ll have real ownership of language and user understanding.

This isn’t a place for heavy theory, overly long research cycles or big design ceremonies.

It’s about clarity, action, and making complex government services usable.

If you're interested in finding out more, hit the reply button right away, as we're moving quickly with this appointment.