Senior Campaign Analyst
Edinburgh, Midlothian, Scotland, United Kingdom
AMS Contingent
a Senior Campaign Analyst based in Edinburgh for a 6- month contract. It will be a hybrid model. Purpose of the role: The Senior Campaign Analyst will support the CRM Data Team by delivering accurate campaign targeting, segmentation, and analysis to enhance customer communications. The role also involves migrating campaigns to a new CRM platform, ensuring targeting criteria, pipelines, and … contact rules are accurately translated and optimised. What you'll do: You'll be a part of our CRM Data Team that drives CRM data strategy. You'll work on the delivery and quality checking of campaign targeting and segmentation. You'll also analyse campaign effectiveness, implementing enhancements, championing our customers through a data led approach The role will involve … migrating our campaigns and journeys from our current CRM tool into a new version. We will need you to understand the existing targeting criteria and translate this to work with new pipelines and customer contact rules You'll report to our CRM Data Team Lead, working with other experienced Senior Campaign Analysts and Campaign Analysts to deliver servicing and marketing More ❯
Employment Type: Contractor
Rate: Salary negotiable
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