strategies. Hands-on experience integrating of marketing stacks (email automation, CDPs, analytics) with web/mobile platforms, Google Analytics 4. Data-driven campaigns using A/B testing tools (Optimizely) and personalized content delivery. Payment processors, social media ads, SMS/email providers) and managed API gateways. Implemented *GDPR/CCPA-compliant data collection pipelines, cookie consent managers (OneTrust), and More ❯
architecture and both domain and content modelling at enterprise scale. Experience with taxonomy, metadata, and semantic structuring. Familiarity with headless and decoupled CMS and experience platforms (AEM, Sitecore, Contentful, Optimizely, Drupal). Ability to translate content models into functional and technical CMS requirements. Understanding of how structured content supports personalisation, localisation, and AI applications. Clear communication skills for documenting models More ❯
London, South East, England, United Kingdom Hybrid / WFH Options
Harnham - Data & Analytics Recruitment
product teams to advise on test design, implementation stages, and optimisation approaches. Participating in regular meetings to guide data-driven decision-making and ensure testing best practices. Tools: ContentSquare, OptimizelyMore ❯
overlap - managing concurrent testing considerations. Analysing test performance and providing clear, data-led recommendations. Troubleshooting test queries and supporting experimentation best practice across the business. Collaborating with teams using Optimizely, ContentSquare, and GA4 to extract meaningful insights. Skills & Experience Proven experience analysing A/B and MVT tests in large-scale, high-traffic environments (e.g. travel, retail, eCommerce). Strong … sizing, and statistical significance. Confident advising stakeholders on what's possible and how to structure experiments effectively. Experience with concurrent testing (understanding how overlapping tests can impact results). Optimizely (essential), GA4, and ContentSquare preferred. Excellent communication skills - comfortable engaging with multiple product and marketing teams. Analytical mindset with the ability to translate data into clear stories and recommendations. Benefits … London based How to Apply Register your interest by sending your CV to Lloyd Dunstall via the Apply link on this page CRO/Experimentation/AB Testing/Optimizely/ContentSquare/GA4 More ❯
