Senior Manager Marketing Data & Insights Strategy
London, United Kingdom
PCR Digital
communication and marketing data insights project experience. You will need strong Tableau experience for Designing and building new Dashboards, 6+ years of data management, analytics and reporting experience. This should include good marketing Data Management Platform experience (DMP's) and marketing data set experience, DSP knowledge and Paid Media … Engineering teams to ensure requirements are being captured and the project deliverable meet the business needs * Own the 1st Party data strategy across CRM, Web Analytics and Organic Social * Work with business stakeholders to set 1st Party Data retention, engagement and enrichment objectives and lead regular touch points … embed data governance procedures to retain the integrity of the data we are using for insight generation Qualifications & experience * 6+ years of data management, analytics and reporting (Demonstrable expertise of working with Tableau essential) * Significant experience in a similar role - leveraging data to inform broader marketing and media activities More ❯
Employment Type: Contract
Rate: £350/day Inside IR35 rate to Umbrella
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