2 of 2 Contract Customer Segmentation Jobs in the South East

data scientists already embedded on-site. Key Responsibilities Act as the bridge between data teams and C-level leadership, translating insights into strategic decisions. Lead the development of KPIs , customer segmentation strategies , and A/B testing frameworks . Deliver clear and actionable insights to senior leadership, focusing on the "why" behind customer behaviours and campaign outcomes. … Mentor and manage a team of 4 analysts/data scientists, ensuring quality outputs and effective delegation. Support segmentation campaigns and provide insights that drive media and product growth. Required Skills & Experience Proven background as a Lead Insight Analyst, Strategy Consultant, or Senior Commercial Consultant . Strong experience engaging with C-level stakeholders , with the ability to influence and More ❯

advanced analytics, and predictive models that optimise digital marketing performance. Key focus areas include LTV modelling , Tableau dashboarding , and Media Mix Modelling (MMM) to guide investment decisions and maximise customer value. Key Responsibilities Develop and operationalise LTV models for acquisition, retention, and forecasting. Design and deliver Tableau dashboards that give clear, actionable insights. Lead Media Mix Modelling (MMM) to … marketing data sources. Provide advanced analytics and insights on campaign performance and sales funnel. Partner with stakeholders across marketing, sales, and finance to inform strategy. Conduct deep dives into customer behaviour, performance trends, and ROI. Requirements Proven expertise in Tableau (or similar BI tools). Hands-on experience with LTV modelling and customer segmentation. Practical background in MMM More ❯