2 of 2 Contract Web Analytics Jobs in the South East

Technical Web Analyst (Contract) Leading Travel Brand London - Hybrid £450-£500 per day Inside IR35 Are you a skilled Technical Web Analyst with a passion for digital data and a background in GA4 implementations? I'm working with a well-known brand in the travel sector who are embarking on a major digital transformation journey. They need a … contractor to lead a robust Google Analytics 4 implementation and manage end-to-end tracking using Google Tag Manager (GTM) across their customer-facing platforms. This is an exciting opportunity to work with a travel business that is evolving its online booking journey, personalisation strategies, and marketing analytics. Role & Responsibilities GA4 Implementation for Travel Journeys: Lead the end-to … end setup of Google Analytics 4 across web and app booking flows, ensuring accurate and scalable tracking of customer behaviour, from trip searches to bookings. Tag Management (GTM): Own the tag management process via GTM, deploying marketing and analytics tags to capture critical user interactions across various travel-related customer touchpoints. Documentation & Governance: Build and maintain detailed More ❯

time for monthly products launch Delivering a customer experience with accuracy and consistency through frequent site checks PERSONAL PROFILE Experience in similar role in site merchandising Previous experience with Web Analytics tools Experience using various CMS and PIM tools; knowledge of Fredhopper a plus. Accuracy, great attention to detail Analytical, good numerical skills Strong excel skills Good communication More ❯