the audience and howbest to communicate with them. Adaptability: Comfortable managing multiple projects, shifting priorities and budgets, and knowing when to pivot a strategy. Tools Proficiency: Working knowledge of: GoogleAnalytics 4 (GA4) Google Tag Manager (GTM) Google Search Console (GSC) Bing Webmaster Tools IndexNow Screaming Frog Ahrefs Majestic KWFinder Wincher Monday.com and similar tools Soft More ❯
assurance and testing across devices and browsers. Optimise landing pages using data insights and wireframes. Collaborate with Brand, BI, Buying &Merchandising and Digital teams to ensure campaign consistency. Use analytics and user feedback to improve web and email content. About You: Essential skills & experience: 23 years in digital marketing, with 2 years in eCRM Hands-on experience with Umbraco … with automated email journeys and personalisation tools (Dot Digital, Fresh Relevance) Skilled in design tools such as Figma, Canva, or Photoshop Analytical mindset with experience using BI dashboards and GoogleAnalytics Ability to translate business needs into intuitive digital content Understanding of SEO fundamentals and commercial awareness Excellent attention to detail, communication, and prioritisation skills Desirable skills & experience More ❯
