2,901 to 2,925 of 3,439 Business Intelligence Jobs in England

Role – Principal Consultant Technology – Oracle Fusion HCM Cloud Location – UK Business Unit – ORC Compensation – Competitive (including bonus) Job Description We're looking for an Oracle Fusion HCM Lead to implement and support Core HR, Absence, Recruitment and Talent Management modules for UK public sector clients. You'll need to have expert knowledge on Core HR, Recruitment and Talent Management … Integration Testing, support User Acceptance testing and Payroll Parallel Reconciliation (PPR) and support hyper care Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Payroll Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … implementing Oracle Fusion HCM for Core HR, Absence, Recruitment and Talent Management for UK Public Sector clients. Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Payroll batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer More ❯

Role – Principal Consultant Technology – Oracle Fusion HCM Cloud Location – UK Business Unit – ORC Compensation – Competitive (including bonus) Job Description We're looking for an Oracle Fusion HCM Lead to implement and support Core HR, Absence, Recruitment and Talent Management modules for UK public sector clients. You'll need to have expert knowledge on Core HR, Recruitment and Talent Management … Integration Testing, support User Acceptance testing and Payroll Parallel Reconciliation (PPR) and support hyper care Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Payroll Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … implementing Oracle Fusion HCM for Core HR, Absence, Recruitment and Talent Management for UK Public Sector clients. Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Payroll batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer More ❯

Role – Principal Consultant Technology – Oracle Fusion HCM Cloud Location – UK Business Unit – ORC Compensation – Competitive (including bonus) Job Description We're looking for an Oracle Fusion HCM Lead to implement and support Core HR, Absence, Recruitment and Talent Management modules for UK public sector clients. You'll need to have expert knowledge on Core HR, Recruitment and Talent Management … Integration Testing, support User Acceptance testing and Payroll Parallel Reconciliation (PPR) and support hyper care Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Payroll Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … implementing Oracle Fusion HCM for Core HR, Absence, Recruitment and Talent Management for UK Public Sector clients. Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Payroll batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer More ❯

Role – Principal Consultant Technology – Oracle Fusion HCM Cloud Location – UK Business Unit – ORC Compensation – Competitive (including bonus) Job Description We're looking for an Oracle Fusion HCM Lead to implement and support Core HR, Absence, Recruitment and Talent Management modules for UK public sector clients. You'll need to have expert knowledge on Core HR, Recruitment and Talent Management … Integration Testing, support User Acceptance testing and Payroll Parallel Reconciliation (PPR) and support hyper care Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Payroll Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … implementing Oracle Fusion HCM for Core HR, Absence, Recruitment and Talent Management for UK Public Sector clients. Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Payroll batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer More ❯

Role – Principal Consultant Technology – Oracle Fusion HCM Cloud Location – UK Business Unit – ORC Compensation – Competitive (including bonus) Job Description We're looking for an Oracle Fusion HCM Lead to implement and support Core HR, Absence, Recruitment and Talent Management modules for UK public sector clients. You'll need to have expert knowledge on Core HR, Recruitment and Talent Management … Integration Testing, support User Acceptance testing and Payroll Parallel Reconciliation (PPR) and support hyper care Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Payroll Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … implementing Oracle Fusion HCM for Core HR, Absence, Recruitment and Talent Management for UK Public Sector clients. Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Payroll batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer More ❯

business stakeholders to gather and analyse requirements, translating them into technical specifications. Customise and implement Oracle applications using Oracle Application Framework (OAF), Oracle Forms, Oracle Reports, and Oracle BI Publisher. Ensure seamless integration across Oracle modules and maintain system performance, integrity, and security. Provide ongoing technical support and training to clients, ensuring smooth adoption of Oracle solutions. Participate in … to date with Oracle technologies, recommending enhancements to improve functionality and performance. About You You have experience in: Oracle Development Tools: PL/SQL, Oracle Forms, Oracle Reports, Oracle BI Publisher. Oracle Platforms: Oracle CX Sales, ERP, Finance, HR modules. Integration & Customisation: Oracle E-Business Suite (EBS), Oracle Integration Cloud, Oracle Fusion, Oracle SOA Suite. Development Practices: Agile methodologies More ❯

process & ensures complete ownership Resolve the tickets within the SLA Obtain transition from incumbent vendor Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Recruitment Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … Hands-on experience in working on Oracle Global Recruitment/Learning EBS for UK Public sector clients Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Recruitment batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer … our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills More ❯

process & ensures complete ownership Resolve the tickets within the SLA Obtain transition from incumbent vendor Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Recruitment Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … Hands-on experience in working on Oracle Global Recruitment/Learning EBS for UK Public sector clients Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Recruitment batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer … our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills More ❯

. Partner with stakeholders to define, configure, and deliver scalable solutions. Conduct System Integration Testing, UAT, and Payroll Parallel Reconciliation. Provide expertise in HCM Data Loader (HDL), HCM Extracts, BI Reporting, Fast Formulas, and Payroll Batch Loader. Translate complex technical solutions into clear business outcomes for clients and leadership teams. Support training, documentation, and knowledge transfer during hypercare and … live phases. What We're Looking For 10+ years' experience implementing Oracle Fusion HCM modules, ideally within the UK public sector. Deep technical knowledge of Oracle HCM tools (HDL, BI Publisher, Fast Formulas, Payroll Batch Loader). Proven ability to lead client discussions on integrations, data migrations, and reporting. Strong understanding of end-to-end SDLC methodologies. Excellent communication skills … with both technical and business stakeholders. Agile or Lean delivery experience is advantageous. Personal Attributes Analytical, solution-oriented mindset. Strong customer focus and stakeholder engagement skills. High attention to quality and detail. Confident, collaborative, and adaptable in dynamic project environments. Please note all candidates must have the full right to work in the UK to be considered for this More ❯

execution and brand promotion, in collaboration with the digital marketing and optimisation teams. Drive on-site performance by improving conversion rates, customer engagement, and overall site KPIs. Analyse key business drivers and provide in-depth insights on trade performance, creating action plans that … ensure continued growth. Collaborate with internal stakeholders to develop and execute a fascia digital trading calendar , delivering timely, relevant promotions and content. Utilise data and analytics tools (Google Analytics, BI, Excel) to track performance and identify opportunities for improvement. Work closely with the UX and optimisation teams to enhance the customer journey, and ensure that all campaigns and promotions align … sectors. You will be: Experienced in digital trading or e-commerce, with at least 3 to 4+ years in a similar role. Confident using multiple analytics tools (Google Analytics, BI, Excel) to track performance, and able to report findings clearly and concisely. Skilled at creating and executing financial plans , building digital business cases, and forecasting key digital metrics. An More ❯

process & ensures complete ownership Resolve the tickets within the SLA Obtain transition from incumbent vendor Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Recruitment Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … Hands-on experience in working on Oracle Global Recruitment/Learning EBS for UK Public sector clients Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Recruitment batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer … our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills More ❯

process & ensures complete ownership Resolve the tickets within the SLA Obtain transition from incumbent vendor Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Recruitment Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … Hands-on experience in working on Oracle Global Recruitment/Learning EBS for UK Public sector clients Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Recruitment batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer … our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills More ❯

process & ensures complete ownership Resolve the tickets within the SLA Obtain transition from incumbent vendor Utilize extensive knowledge of HCM technical tools, including HCM Data Loader (HDL), HCM Extract, BI reporting, Fast Formulas, and Recruitment Batch Loader. Effectively discuss complex technology solutions to diverse audiences, including technical, business, and management teams, walkthrough of Business Process Specification documents, Configuration … Hands-on experience in working on Oracle Global Recruitment/Learning EBS for UK Public sector clients Knowledgeable on HCM technical tools including HCM Data loader (HDL), HCM Extract, BI reporting, Fast Formulae, Recruitment batch loader. Ability to communicate complex technology solutions to diverse teams namely, technical, business and management teams Ability to lead the discussions with the customer … our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills More ❯

Position Summary The IT Director of Applications is responsible for leading the strategy, delivery, and operations of enterprise and customer-facing applications across multiple regional business units. This role ensures that platforms are secure, scalable, reliable, and aligned with organizational growth, while collaborating closely with business leaders and cross-functional teams to drive innovation in application management, integrations … environments. The successful candidate will work closely with IT leadership to assess both current and future technology needs, influence strategic decision-making, and develop initiatives that support long-term business goals. This includes evaluating operational environments, ensuring business continuity, and maintaining high standards for application delivery and availability. This position requires strong business acumen and the ability … management. Proficiency with Atlassian ecosystem administration. Strong background in RPA and process automation tools (e.g., ScriptRunner). Experience managing cloud environments and service providers (AWS, Azure), as well as BI and data platforms (e.g., Tableau, Cognos, Databricks). Familiarity with enterprise collaboration platforms (Slack, Teams, Google Workspace). Demonstrated ability to lead cross-functional and geographically distributed teams effectively. More ❯

Position Summary The IT Director of Applications is responsible for leading the strategy, delivery, and operations of enterprise and customer-facing applications across multiple regional business units. This role ensures that platforms are secure, scalable, reliable, and aligned with organizational growth, while collaborating closely with business leaders and cross-functional teams to drive innovation in application management, integrations … environments. The successful candidate will work closely with IT leadership to assess both current and future technology needs, influence strategic decision-making, and develop initiatives that support long-term business goals. This includes evaluating operational environments, ensuring business continuity, and maintaining high standards for application delivery and availability. This position requires strong business acumen and the ability … management. Proficiency with Atlassian ecosystem administration. Strong background in RPA and process automation tools (e.g., ScriptRunner). Experience managing cloud environments and service providers (AWS, Azure), as well as BI and data platforms (e.g., Tableau, Cognos, Databricks). Familiarity with enterprise collaboration platforms (Slack, Teams, Google Workspace). Demonstrated ability to lead cross-functional and geographically distributed teams effectively. More ❯

Position Summary The IT Director of Applications is responsible for leading the strategy, delivery, and operations of enterprise and customer-facing applications across multiple regional business units. This role ensures that platforms are secure, scalable, reliable, and aligned with organizational growth, while collaborating closely with business leaders and cross-functional teams to drive innovation in application management, integrations … environments. The successful candidate will work closely with IT leadership to assess both current and future technology needs, influence strategic decision-making, and develop initiatives that support long-term business goals. This includes evaluating operational environments, ensuring business continuity, and maintaining high standards for application delivery and availability. This position requires strong business acumen and the ability … management. Proficiency with Atlassian ecosystem administration. Strong background in RPA and process automation tools (e.g., ScriptRunner). Experience managing cloud environments and service providers (AWS, Azure), as well as BI and data platforms (e.g., Tableau, Cognos, Databricks). Familiarity with enterprise collaboration platforms (Slack, Teams, Google Workspace). Demonstrated ability to lead cross-functional and geographically distributed teams effectively. More ❯

Position Summary The IT Director of Applications is responsible for leading the strategy, delivery, and operations of enterprise and customer-facing applications across multiple regional business units. This role ensures that platforms are secure, scalable, reliable, and aligned with organizational growth, while collaborating closely with business leaders and cross-functional teams to drive innovation in application management, integrations … environments. The successful candidate will work closely with IT leadership to assess both current and future technology needs, influence strategic decision-making, and develop initiatives that support long-term business goals. This includes evaluating operational environments, ensuring business continuity, and maintaining high standards for application delivery and availability. This position requires strong business acumen and the ability … management. Proficiency with Atlassian ecosystem administration. Strong background in RPA and process automation tools (e.g., ScriptRunner). Experience managing cloud environments and service providers (AWS, Azure), as well as BI and data platforms (e.g., Tableau, Cognos, Databricks). Familiarity with enterprise collaboration platforms (Slack, Teams, Google Workspace). Demonstrated ability to lead cross-functional and geographically distributed teams effectively. More ❯

Position Summary The IT Director of Applications is responsible for leading the strategy, delivery, and operations of enterprise and customer-facing applications across multiple regional business units. This role ensures that platforms are secure, scalable, reliable, and aligned with organizational growth, while collaborating closely with business leaders and cross-functional teams to drive innovation in application management, integrations … environments. The successful candidate will work closely with IT leadership to assess both current and future technology needs, influence strategic decision-making, and develop initiatives that support long-term business goals. This includes evaluating operational environments, ensuring business continuity, and maintaining high standards for application delivery and availability. This position requires strong business acumen and the ability … management. Proficiency with Atlassian ecosystem administration. Strong background in RPA and process automation tools (e.g., ScriptRunner). Experience managing cloud environments and service providers (AWS, Azure), as well as BI and data platforms (e.g., Tableau, Cognos, Databricks). Familiarity with enterprise collaboration platforms (Slack, Teams, Google Workspace). Demonstrated ability to lead cross-functional and geographically distributed teams effectively. More ❯

Permanent Data Management Manager who'll be responsible for spearheading the setup of the Data Management function and leading a small existing team of Data specialists and enabling improved business decision making. Scope of role: Develop and implement Data Governance framework and play a key role defining Data Governance strategy and frameworks. Ensure Data quality and integrity as well … Enable a strong Data culture across the business and ensuring Data quality measures and targets and ensuring integrity of Data. Experience required: Strong Data governance background experience in BI, MI or customer relationship management. Proven experience creating and implementing Data strategies to define, capture, document and manage rules and referencing Data. Extensive communication and leadership skills, having the knowledge More ❯

must be UK residents. Company A global retail powerhouse with thousands of stores across 9 countries is looking for a Digital Analytics Manager to join its European team. The business continues to invest heavily in digital innovation, with recent app launches and ecommerce expansion shaping its next phase of growth. This is a chance to play a pivotal role … in understanding customer journeys across web and app, driving insights that directly impact business performance. The Role This is a hands-on analytics role where you'll own digital data and insights across multiple European markets, with a strong focus on the UK, Germany, and Austria. Sitting within the digital team, you'll manage the flow of GA4 and … in a large-scale retail or ecommerce environment. Ability to translate data into actionable insights for senior stakeholders. Credible, engaging communicator with a proactive, problem-solving approach. Experience with BI tools (e.g., Looker). Background in experimentation or A/B testing. Self-starter mindset, with the ability to anticipate challenges and identify solutions early. More ❯

Power Platform Consultant, to join their dynamic team. Specialising in cutting-edge technologies from Microsoft, including SharePoint, Power Platform, Dynamics, Dataverse, and AI, our client is dedicated to enhancing business productivity and automation. Responsibilities of the Power Platform Consultant: Implement best practices for solutions, ensuring information security. Collaborate within a team to deliver customer solutions effectively. Maintain a positive … Power Platform Consultant: 2+ years of experience building Power Platform Solutions. Proven track record with Microsoft Power Platform, including Power Apps, Power Automate, and Power BI. Strong understanding of business processes and the ability to translate requirements into technical solutions. Experience with data modelling, connectors, and integrating Power Platform with other systems. Familiarity with Microsoft technologies such as Dynamics … this role: Microsoft Power Platform Specialist, Power Platform Solutions Architect, Power Platform Developer, Business Process Automation Consultant, Microsoft Dynamics 365 Consultant, Power Apps Developer, Power Automate Consultant, Power BI Analyst, Microsoft Solutions Engineer, Business Productivity Consultant More ❯

Data Quality Expert Company: Entain Contract Length: 12 Months IR35 Status: Outside What You'll Do Architect the Future : Design and deploy a scalable Data Quality Framework aligned with business goals, regulatory standards, and the DCAM model. Tooling Mastery : Evaluate and implement top-tier data quality tools like Monte Carlo, Precisely DIS, Informatica, and BigID for … profiling, monitoring, and alerting. Rule the Rules : Define and operationalise data quality rules across key domains-CRM, finance, compliance, and more. Collaborate & Influence : Partner with Data Owners, Stewards, Engineering, BI, and Analytics teams to align on expectations and drive remediation strategies. Empower Teams : Create training programmes and lead workshops to boost data literacy and enable self-service DQ health checks. … and conformity. Hands-on experience with Snowflake, Oracle, and rule-based validation techniques. Familiarity with DCAM and other governance frameworks. Excellent communication skills-able to translate technical concepts into business value. Experience in regulated industries (gaming, finance, etc.) is a big plus. Professional certifications (DCAM, DAMA) are highly desirable. Carbon60, Lorien & SRG - The Impellam Group STEM Portfolio are acting More ❯

Planning, GOP, and S&OP.Conduct fit-gap analyses and develop functional specifications (BRD, FDD, CWB).Ensure solutions align with CPG-specific processes and regulatory requirements. Stakeholder Engagement Collaborate with business stakeholders, supply chain teams, and IT.Facilitate workshops, CRP, SIT, and UAT sessions across European business units. Integration & Data Migration … Oversee integrations with Oracle Cloud modules and external systems (OIC, REST APIs, SOAP).Manage FBDI/ADFDI data migration from legacy systems. Reporting & Analytics Design and deliver OTBI and BI Publisher reports for order tracking, fulfillment KPIs, and inventory management.Support demand forecasting and supply planning analytics. Leadership & Governance Lead cross-functional teams (onshore/offshore).Deliver training and hyper-care … with European tax and logistics regulations . Preferred Skills Oracle Cloud certifications in Planning modules.Experience with ICS/OIC integrations and REST/SOAP APIs.Proficiency in SQL, OTBI, and BI Publisher.Multilingual (English required; Dutch is a plus).Agile project methodology experience. Personal Attributes Strong analytical skills.Initiative and adaptability.Customer-oriented mindset.Commitment to quality.Excellent verbal and written communication. More ❯

experience across project delivery, change management and digital tooling. Working with multiple teams, systems and priorities, you’ll build the confidence and experience to influence decisions and deliver measurable business impact. We’ll support you with the visibility and ownership you need to grow. Your Voice Matters. You’ll play a key role in helping the business make … a strong sense of ownership to your work. What We’re Looking for... Proven experience managing cross-functional projects with strong delivery outcomes Understanding of ERP, WMS, PIM or BI systems Strong communicator with the ability to align teams and keep things moving Confident translating business needs into project requirements and plans Commercially aware, structured and focused on outcomes … Comfortable working with project tools such as Smartsheet, Jira or Power BI Even Better If You Bring... Experience managing large-scale system implementation projects (e.g. ERP or WMS) Knowledge of change management approaches and how to support adoption Familiarity with governance models such as PRINCE2, PMP or Agile frameworks Strong vendor and stakeholder management skills A playbook mindset to be More ❯

experience across project delivery, change management and digital tooling. Working with multiple teams, systems and priorities, you’ll build the confidence and experience to influence decisions and deliver measurable business impact. We’ll support you with the visibility and ownership you need to grow. Your Voice Matters. You’ll play a key role in helping the business make … a strong sense of ownership to your work. What We’re Looking for... Proven experience managing cross-functional projects with strong delivery outcomes Understanding of ERP, WMS, PIM or BI systems Strong communicator with the ability to align teams and keep things moving Confident translating business needs into project requirements and plans Commercially aware, structured and focused on outcomes … Comfortable working with project tools such as Smartsheet, Jira or Power BI Even Better If You Bring... Experience managing large-scale system implementation projects (e.g. ERP or WMS) Knowledge of change management approaches and how to support adoption Familiarity with governance models such as PRINCE2, PMP or Agile frameworks Strong vendor and stakeholder management skills A playbook mindset to be More ❯