Digital Analytics Specialist (Adobe Experience Platform / CDP)
- Hiring Organisation
- PRACYVA
- Location
- Norwich, Norfolk, UK
- Employment Type
- Full-time
looking for a Digital Analytics & CDP Specialist with strong expertise in Adobe Experience Platform (AEP), Customer Data Platforms (CDP), and digital marketing analytics. The role requires hands-on experience in data collection, identity resolution, segmentation, and activation across multiple marketing and advertising platforms, with a focus … delivering personalized, data-driven customer experiences. Key Responsibilities Customer Data Platform (CDP) & Adobe Experience Platform (AEP): Manage data ingestion workflows via AEP Data Collection UI/Adobe Launch, mapping collected data to XDM schemas. Build and maintain a Unified Customer Profile by stitching anonymous ...