2 of 2 Behavioural Analytics Jobs in Gloucestershire

churn, LTV) across web and marketing channels. Build dashboards and reports in Power BI to track campaigns, user journeys and platform performance. Use behavioural analytics tools (GA4, Hotjar, Heap) to identify optimisation opportunities. Design, execute and evaluate A/B tests and other controlled experiments; apply statistical methods … marketing or product analytics. Strong SQL skills; experience with GA4, Power BI and CRM/marketing platforms (HubSpot, Salesforce). Hands-on experience with behavioural analytics tools (Hotjar, Heap, Mixpanel, Amplitude). Experience with tagging, tracking and web analytics implementation. Strong understanding of A/B testing ...

help drive Unlinks mission of transforming justice services through advanced AI and machine learning. You will work on meaningful, high-impact projects—like predictive analytics for offender risk, behavioural monitoring, secure communications enhancement, and operational optimization—ensuring that AI is applied ethically, transparently, and effectively. Key Responsibilities Design … domain experts to understand operational challenges and translate them into AI-driven solutions. Work on applications such as: -NLP for secure communications monitoring. -Predictive analytics for offender risk and rehabilitation progress. -Behavioural analytics (e.g., detecting self-harm risk via AIM). -Intelligent workflow automation for case management ...