London, GB; Edinburgh, GB Company: Royal London Group Contract Type: Fixed Term: 12 months Locations: Alderley Park, Edinburgh, London Working style: Hybrid (50% home / office based) About the Role We are seeking a Senior Digital Optimisation Consultant to join our Experimentation and Optimisation team. You will … issues in the user journey that impact performance. You will create hypotheses and concepts to improve areas of friction and execute A/B and Multi-variant tests to validate these hypotheses. This role is highly analytical and insight-driven, requiring the translation of digital … digital solutions delivery. Responsibilities Collaborate with UK Marketing and Brand teams to enhance campaign efficiency by optimizing digital funnels and supporting A/Btesting plans. Identify weak points in digital experiences and support building tests within an A/More ❯
Product Analyst (Data SQL Python A/BTesting) London / WFH to £110k Do you have strong Data Analysis experience combined with SQL and Python technical skills? You could be progressing your career at one of Europe's fastest growing audio … your strengths. This is an impactful role where you'll be able to influence product features and see the results of your work. Location / WFH: You'll be able to work from home / remotely fulltime, with the caveat that'll join the team in London once … have experience in a Product Analyst or Data Analyst role at a large online B2C company with hundreds of thousands / millions of users e.g. retail, social media, streaming services You have SQL and Python coding skills You have a good understanding of More ❯
our tooling roadmap by identifying opportunities for enhanced automation, segmentation, and personalization capabilities Audience Segmentation & Targeting Develop and maintain segmentation strategies based on country / region, funnel stage, and customer behaviour Ensure accurate targeting to deliver relevant and timely communications across all lifecycle stages Cross-Regional Coordination Collaborate with … with the global inbound marketing manager and our global lead management team Continuously improve automation processes to scale customer engagement efficiently A/BTesting & Experimentation Develop and execute A/Btesting strategies to optimize … translate data into actionable insights Experience managing cross-regional email strategies and balancing global vs. local marketing needs Strong understanding of A/Btesting frameworks Preferred Qualifications Experience of working within a global team. Experience at a startup More ❯
our tooling roadmap by identifying opportunities for enhanced automation, segmentation, and personalization capabilities Audience Segmentation & Targeting Develop and maintain segmentation strategies based on country / region, funnel stage, and customer behaviour Ensure accurate targeting to deliver relevant and timely communications across all lifecycle stages Cross-Regional Coordination Collaborate with … with the global inbound marketing manager and our global lead management team Continuously improve automation processes to scale customer engagement efficiently A/BTesting & Experimentation Develop and execute A/Btesting strategies to optimize … translate data into actionable insights Experience managing cross-regional email strategies and balancing global vs. local marketing needs Strong understanding of A/Btesting frameworks Preferred Qualifications Experience of working within a global team. Experience at a startup More ❯
and foster a creative, inclusive environment where everyone thrives. The role: Noli is seeking a highly skilled and passionate UX / UI Researcher to join our growing team. In this role, you'll have a pivotal impact on shaping the user experience of … impact of research efforts. Conduct comprehensive user research: Utilise both qualitative and quantitative methods (e.g., user interviews, usability testing, A/Btesting, surveys, diary studies) to gain a nuanced understanding of user behaviours, needs, and pain points across … in Human-Computer Interaction (HCI), Psychology, Design, or a related field. 3-5 years minimum of experience as a UX / UI Researcher or in a similar role. Proven experience designing and conducting a variety of user research methods (user interviews More ❯
management of CRM initiatives, from ideation and planning through to execution and analysis. Key responsibilities include campaign management and execution, rigorous A/Btesting, performance reporting to stakeholders across the business, and the continuous enhancement of our welcome journey. If you're … data-driven mindset within the team and embracing a rigorous test-and-learn methodology for CRM (such as A/Btesting and Control Testing), with a commitment to capturing all insights to enhance future marketing … phone numbers. Working in a target driven, revenue driving business Knowledge and experience using a CRM platform (e.g. Adobe Campaign / Optimove / Braze). Demonstrate the ability to lead, motivate and organise a team, taking responsibility for their day to day More ❯
with clients through workshops, planning sessions, and offering insights that drive strategic decisions. Analyse user journey data to identify hypotheses for A/Btesting and conversion rate optimization, and collaborate with external agencies to implement tests. Skills & Experience: 5+ years of experience … in Web Analytics, CRO, or a similar role, ideally within a digital / marketing agency. Strong experience with web analytics tools such as Adobe Target, Medallia, MXO, or Decibel, and a deep understanding of customer / user journey analytics . Expertise in … A/Btesting and CRO methodologies, with the ability to develop data-driven hypotheses. Data Science Knowledge : Familiarity with concepts like clustering, predictive modelling, and basic statistical techniques. Technical Skills : Knowledge of BigQuery / SQL / Python is desirable but More ❯
with clients through workshops, planning sessions, and offering insights that drive strategic decisions. Analyse user journey data to identify hypotheses for A/Btesting and conversion rate optimization, and collaborate with external agencies to implement tests. Skills & Experience: 5+ years of experience … in Web Analytics, CRO, or a similar role, ideally within a digital / marketing agency. Strong experience with web analytics tools such as Adobe Target, Medallia, MXO, or Decibel, and a deep understanding of customer / user journey analytics . Expertise in … A/Btesting and CRO methodologies, with the ability to develop data-driven hypotheses. Data Science Knowledge : Familiarity with concepts like clustering, predictive modelling, and basic statistical techniques. Technical Skills : Knowledge of BigQuery / SQL / Python is desirable but More ❯
you’ll be responsible for tracking, analysing, and optimising digital performance across websites and mobile apps. You’ll work with GA4, A/Btesting, and customer behavior analytics tools to provide insights that drive business decisions. This is a fantastic … Power BI, Excel) to produce insightful reports. ✅ Analyse customer journeys and conversion rates , identifying opportunities for improvement. ✅ Recommend, monitor, and measure A/B tests to enhance onsite performance. ✅ Provide insights into competitor activity and industry trends . ✅ Collaborate with stakeholders to deliver actionable recommendations … of the digital data strategy and business objectives. YOUR SKILLS & EXPERIENCE 🎯 📌 Strong knowledge of Google Analytics 4 (GA4) . 📌 Experience with A/Btesting and onsite customer behavior analytics (Contentsquare, Hotjar). 📌 Proficiency in data visualization tools (Looker, Tableau, Power BI, Excel More ❯
you’ll be responsible for tracking, analysing, and optimising digital performance across websites and mobile apps. You’ll work with GA4, A/Btesting, and customer behavior analytics tools to provide insights that drive business decisions. This is a fantastic … Power BI, Excel) to produce insightful reports. ✅ Analyse customer journeys and conversion rates , identifying opportunities for improvement. ✅ Recommend, monitor, and measure A/B tests to enhance onsite performance. ✅ Provide insights into competitor activity and industry trends . ✅ Collaborate with stakeholders to deliver actionable recommendations … of the digital data strategy and business objectives. YOUR SKILLS & EXPERIENCE 🎯 📌 Strong knowledge of Google Analytics 4 (GA4) . 📌 Experience with A/Btesting and onsite customer behavior analytics (Contentsquare, Hotjar). 📌 Proficiency in data visualization tools (Looker, Tableau, Power BI, Excel More ❯
Lyst is a global Fashion Tech company and premium shopping app, founded in London in 2010 and catering to over 200M shoppers per year. We offer our customers the largest assortment of premium & luxury fashion items & products in one place, via an assortment of 8.5M+ items from over … to understand customer behaviour. You are able to make data-informed decisions that inform your product roadmap. You are comfortable with A/Btesting concepts and are able to draw conclusions from incomplete data. Technical-minded: You can pitch in your product … and data-curious. You're well versed in qualitative and quantitative analytics and know when to lean on user research or A/Btesting You are a team player and communicate with your peers and other stakeholders in the company More ❯
to receive job alerts by email: Growth Marketing and CRO Manager Creative & Digital Permanent - Full Time London, GB, W12 7FA Job Closing Date: 15 / 05 / 2025 THE ROLE Job Reference: 20763 Job Type: Permanent, full-time Band: D Salary: £57,919 + London Weighting … , data-driven insights, and collaboration across marketing, content, and product teams. Responsibilities: Own the CRO strategy and roadmap-prioritising A/Btesting, multivariate experiments, and funnel analysis to drive measurable improvements in conversion rate and user engagement. Conduct regular site … ESSENTIAL CRITERIA; Strong experience in digital marketing, with a specific focus on CRO in Ecommerce environments. Proven experience with A/Btesting platforms and methodologies to improve user experience and conversion rates. Proficiency in analytics tools such as Google Analytics More ❯
UK) Overview: Blink, a smart home security brand within Amazon Devices, is seeking a data-driven and customer-obsessed Digital / Lifecycle Marketing Manager to lead and execute innovative marketing campaigns in the EUK region. In this pivotal role, you will be responsible for driving … have ownership of the customer lifecycle, from activation to retention, leveraging paid marketing channels and optimizing subscription-driven initiatives. As part of the Blink / Ring marketing team, this role will work cross-functionally with product, business development, creative, and engineering teams to develop, execute, and scale campaigns that … to optimize future campaigns and provide actionable recommendations to leadership. Testing & Experimentation: Develop and implement a robust A/Btesting strategy for both email and paid media channels to continually improve performance. Experiment with different messaging, targeting, and More ❯
experience across all devices, luxurious packaging, easy returns and a multi-lingual customer care and personal shopping team that is available 24 / 7, 365 days a year. NET-A-PORTER are now seeking an exceptional Site Trading Manager to join the team. … with a curated point of view, ensuring our luxury multi-brand experience remains best-in-class. Define and drive A/Btesting strategies to support strategic pillars. Promotional & Event Planning: Own the execution of key trading events, ensuring seamless coordination … ID to evolve and enhance the customer journey. YOOX NET-A-PORTER is part of Richemont. Geoffroy Lefebvre is the CEO. : Instagram / LinkedIn / Twitter / YouTube More ❯
comfortable moving fast with atesting first mindset. Key job responsibilities Develop and execute sophisticated lifecycle marketing strategies leveraging Pardot / Marketo, including building and optimizing multi-touch customer journeys to drive seller adoption and engagement Create and implement advanced segmentation strategies to deliver personalized … a focus on journey optimization to effectively engage target audiences at the right time with the right message Lead A/Btesting initiatives to improve email engagement metrics and conversion rates across the customer lifecycle Deep dive into existing marketing … and analyze data Experience in marketing or marketing research Experience presenting metrics and progress to goal to senior leadership Experience in A/Btesting PREFERRED QUALIFICATIONS Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual More ❯
DESCRIPTION Overview: Blink, a smart home security brand within Amazon Devices, is seeking a data-driven and customer-obsessed Digital / Lifecycle Marketing Manager to lead and execute innovative marketing campaigns in the EUK region. In this pivotal role, you will be responsible for driving … have ownership of the customer lifecycle, from activation to retention, leveraging paid marketing channels and optimizing subscription-driven initiatives. As part of the Blink / Ring marketing team, this role will work cross-functionally with product, business development, creative, and engineering teams to develop, execute, and scale campaigns that … to optimize future campaigns and provide actionable recommendations to leadership. Testing & Experimentation: Develop and implement a robust A/Btesting strategy for both email and paid media channels to continually improve performance. Cross-Functional Collaboration: Work closely with More ❯
Develop prototypes, screenshots, wireframes whatever gets the job done Quickly and thoughtfully incorporate team feedback into designs Validate your designs through A/Btesting (working with product management) and / or self-driven qualitative user research Maintain, update, and improve the … products Experience with consumer web-based products Demonstrably skilled at visual design and interaction design (IxD) Familiarity working with researchers and A/Btesting to evaluate designs Designing and prototyping within Figma A flair for illustration whether it be in … Illustrator or Blender Experience with B2B & B2C Experience with telecoms Advanced prototyping / code What you'll get: - Stock options Think you'd be a great fit? Apply to learn more More ❯
East London, London, United Kingdom Hybrid / WFH Options
Blue Pelican Group
CRM Marketing Specialist Salesforce Marketing Cloud (12-Month Fixed-Term Contract) Location: Hybrid working, Central London (10 days a month in the office) Salary: £40,000 - £55,000 + 10% bonus, pension, healthcare, life assurance, and more! Want to Lead a CRM Revolution? Join a … dynamic content that delivers personalized messages at scale, optimizing for each customers individual preferences and behaviors. Refine and optimize campaigns through A/Btesting, data-driven insights, and continuous improvements. Work within two teams: Lifecycle Marketing Team focused on customer retention, renewals … on experience with Moveable Ink whether it's creating dynamic content, automating email campaigns, or integrating the tool with other platforms. A/Btesting expertise youre comfortable analyzing performance and using data to continually improve campaigns. A strong understanding of More ❯
offs, define scalable architectures, and ensure fast, high-quality releases. Utilize data-driven decision-making to refine the product strategy, leveraging A/Btesting, analytics, and user feedback. Develop strong internal relationships , in a collaborative and cross-functional manner, especially … and features to drive user acquisition, activation, retention, and referrals, ensuring users get value quickly and keep coming back. Optimize the user experience (UX / UI) to drive engagement and retention. Oversee and grow our Student Ambassador and Creator Referral Experiences to drive network effects. Work cross-functionally with … engineers, understanding constraints, and making trade-offs. End-to-end product development -from ideation and MVPs to scaling successful features. Deep understanding of UX / UI best practices and conversion optimization . Cross-functional collaboration -especially with Partnerships teams , ensuring alignment with business and impact goals. Strong analytical skills More ❯
offs, define scalable architectures, and ensure fast, high-quality releases. Utilize data-driven decision-making to refine the product strategy, leveraging A/Btesting, analytics, and user feedback. Develop strong internal relationships , in a collaborative and cross-functional manner, especially … and features to drive user acquisition, activation, retention, and referrals, ensuring users get value quickly and keep coming back. Optimize the user experience (UX / UI) to drive engagement and retention. Oversee and grow our Student Ambassador and Creator Referral Experiences to drive network effects. Work cross-functionally with … engineers, understanding constraints, and making trade-offs. End-to-end product development -from ideation and MVPs to scaling successful features. Deep understanding of UX / UI best practices and conversion optimization . Cross-functional collaboration -especially with Partnerships teams , ensuring alignment with business and impact goals. Strong analytical skills More ❯
Bidding, Audience Targeting, and AI-driven automation to scale efficiently Implement remarketing and customer segmentation strategies using first-party data Conduct A/Btesting on ad copy, product images, and bidding strategies Monitor eCommerce KPIs (ROAS, AOV, CVR, CPA, CTR, LTV, etc. … strategies, remarketing lists and customer segmentation Strong understanding of privacy-first advertising (GA4, server-side tracking, GDPR, CCPA) Excellent skills in A/Btesting ad creatives, landing pages, and bid strategies Exceptional data storytelling skills and the ability to translate complex analytics … into clear, actionable insights. Preferred (Nice-to-Have) Skills Background in CRO (Conversion Rate Optimisation) and funnel testing and / or background in data analytics Experience managing Amazon Ads, TikTok Search Ads, or retail media networks Fluency in a second language is also aMore ❯
Digital Marketing Manager / Performance / Google Ads / Meta / Location: Central London Salary: £35,000 - £55,000 (depending on experience) + benefits Permanent Currently recruiting for a leading agency client with are expanding their team at various levels from executive to manager … salary banding. Ideal candidate will have client facing capabilities and a focus on performance such as campaign optimisation, strong experience with Google / Meta Ads and exposure to areas such as A/Btesting and CRO. Any experience within … agency, luxury services, fashion, jewellery, high end services or similar highly desirable. Please apply for more information on the client and full JD. Responsibilities / Essential Skills Performance marketing and / or e-commerce campaign experience Strong technical platform experience across Google Ads, Google Analytics and Meta AMore ❯
stores and independent houseware stores worldwide, as well as through our rapidly growing ecommerce channel. We are looking for a talented CRM / Email Manager to join the Ecommerce Team on a maternity cover 12-month fixed-term contract. Reporting directly to the Head of … the company's loyalty programme-management, analysis, and optimisation. Own and manage the email marketing strategy-planning, overseeing briefs, creative and A/Btesting plans, reporting, and driving performance through both broadcast and lifecycle journey-building. CRM customer data reporting and analysis … new and existing customers, building weekly, monthly, and yearly reports with actionable insights. Own and manage the SMS marketing strategy-planning, A/Btesting, reporting, driving performance, and managing spend. Grow the database using both paid and organic tools (e.g., Meta lead More ❯
campaigns to drive sales and engagement. Build targeting and segmentation models using structured and unstructured data. Collaborate on pricing models and A/B tests to maximise profitability. Optimise HubSpot usage and explore automation tools. Track campaign performance to enhance ROI and efficiency. Ensure compliance … roll up your sleeves. Essential skills & experience 5+ years in targeting and segmentation modelling, ideally with pricing experience. Proven success in CRM campaigns (B2C / B2B, e.g., FinTech, retail, or travel). Proficient in Python, R, or similar for data science tasks. Experience with CRM platforms (e.g., HubSpot) and … cloud tools (AWS, GCP, or Azure). Skilled in A/Btesting and predictive modelling. Degree in a quantitative field (e.g., Maths, Stats, Computer Science). Ability to work independently in ambiguous, fast-paced settings. Desirable Familiarity with Jupyter, LLMs More ❯
Job Title: Digital Product Manager Location: SE1, London (Southwark) Reports to: Head of Data & Analytics Department: Data & Analytics / Category & Product Employment Type: Full-time Salary: Up to £55k per annum Role Overview Black Sheep Coffee is seeking a highly analytical and results-driven Digital Product Manager … goals. Track and optimize ATV, conversion rates, user engagement, retention, and ratings, ensuring digital platforms drive commercial success. Use data insights, A/Btesting, and customer behavior analytics to make strategic improvements that enhance usability and revenue. Digital Operations and Menu Management … driven mindset with a proven track record of making commercially impactful decisions using analytics and customer insights. Proficiency in A/Btesting, user research, and digital performance tracking to improve ATV, retention, and conversion rates. Experience with CMS, e-commerce More ❯