Senior CRM Campaign Strategist
- Hiring Organisation
- Sanderson
- Location
- Bristol, Avon, United Kingdom
- Employment Type
- Full-Time
- Salary
- £500.00 - £550.00 per day
automated customer communications and lifecycle programmes. Creating and maintaining Braze Canvases, workflows, audience segmentation and campaign logic. Using customer insights, behavioural data and performance analytics to drive continuous optimisation. Supporting the development of CRM roadmaps, engagement strategies and campaign calendars. Monitoring campaign performance, identifying opportunities for improvement and implementing enhancements. … creating and managing Braze Canvases, workflows and automated programmes. Strong understanding of CRM strategy, customer segmentation and engagement frameworks. Ability to use data and analytics to improve campaign performance and customer outcomes. Experience developing and executing CRM plans from concept through to delivery. Previous experience working within Financial Services , Wealth ...