1 to 25 of 70 Google Tag Manager Jobs in the UK

and a passion for turning data into actionable insights. You will be responsible for designing, implementing, and managing reporting systems across multiple platforms, including Google Analytics 4 (GA4), Google Tag Manager (GTM), Looker Studio, BigQuery, and Excel. Your expertise will ensure accurate tracking, insightful reporting, and … data-driven decision-making for our clients. Key Responsibilities: Tracking & Implementation · Set up, manage, and optimise Google Analytics 4 (GA4) and Google Tag Manager (GTM) · Configure event tracking, goal tracking, and conversion tracking to meet client reporting needs · Implement advanced tracking solutions in GTM using custom … and improving reporting processes using bespoke reporting systems Collaboration & Compliance · Work closely with marketing teams to align reporting with business objectives · Integrate GA4 with Google Ads, Facebook Pixel, LinkedIn Insights, BigQuery, and Looker Studio · Ensure compliance with GDPR and other data privacy regulations · Conduct website analytics audits and provide More ❯

and a passion for turning data into actionable insights. You will be responsible for designing, implementing, and managing reporting systems across multiple platforms, including Google Analytics 4 (GA4), Google Tag Manager (GTM), Looker Studio, BigQuery, and Excel. Your expertise will ensure accurate tracking, insightful reporting, and … data-driven decision-making for our clients. Key Responsibilities: Tracking & Implementation · Set up, manage, and optimise Google Analytics 4 (GA4) and Google Tag Manager (GTM) · Configure event tracking, goal tracking, and conversion tracking to meet client reporting needs · Implement advanced tracking solutions in GTM using custom … and improving reporting processes using bespoke reporting systems Collaboration & Compliance · Work closely with marketing teams to align reporting with business objectives · Integrate GA4 with Google Ads, Facebook Pixel, LinkedIn Insights, BigQuery, and Looker Studio · Ensure compliance with GDPR and other data privacy regulations · Conduct website analytics audits and provide More ❯

Commercial and Insights Manager (Marketing Systems Manager) Talent pool Marketing - Partnerships Title Commercial and Insights Manager (Marketing Systems Manager) Contract type QA Ltd Permanent Job advert The role: Commercial and Insights Manager (Marketing Systems Manager) Location: London or Leeds, UK Hybrid; ideally two days … be flexible Monday to Thursday 9.00-5.30, Friday 9.00 to 4.00. Package: competitive salary + benefits About the role The Commercial and Data Insights Manager plays a key role in helping the business understand the impact of marketing activity and how it supports commercial growth. Sitting within the Marketing … insight that supports campaign decisions and long-term strategy. About you Background in digital marketing performance, campaign tracking, or commercial insight roles. Confident with Google Analytics (GA4) and Google Tag Manager, with experience managing tags and event tracking. Solid understanding of CRM systems (Salesforce) and other More ❯

a performance measurement framework to assess service effectiveness. Collect, analyze, and present key performance data to stakeholders and senior decision-makers. Configure and monitor Google Analytics, Google Tag Manager, and Looker Studio to track user activity. Identify areas for improvement and recommend strategic optimizations. Create dashboards … a Performance Analyst or Web Analyst in a government or public sector setting. Strong understanding of government service manuals and service assessments. Expertise in Google Analytics, Google Tag Manager, and Looker Studio (3+ years). Strong analytical mindset with excellent problem-solving skills. Ability to influence More ❯

a performance measurement framework to assess service effectiveness. Collect, analyse, and present key performance data to stakeholders and senior decision-makers. Configure and monitor Google Analytics, Google Tag Manager, and Looker Studio to track user activity. Identify areas for improvement and recommend strategic optimizations. Create dashboards … a Performance Analyst or Web Analyst in a government or public sector setting. Strong understanding of government service manuals and service assessments. Expertise in Google Analytics, Google Tag Manager, and Looker Studio (3+ years). Strong analytical mindset with excellent problem-solving skills. Ability to influence More ❯

campaigns. Key responsibilities: Plan, optimise, create and execute multiple paid media campaigns on a daily basis for one of our group brands to include: Google Ads, Bing Ads, remarketing and display to generate quality leads and increased conversion, in line with company KPI’s and growth targets. Increase click … for optimisation. Generate weekly and monthly reports, tracking metrics, revenue, and other paid search initiatives and feedback to internal teams through weekly meetings. Managing Google Tag Manager/GA4 Present data-backed business cases to improve efficiency and drive new customer acquisition. Contribute to achieving acquisition, revenue … new PPC strategies as needed. Qualifications/Skills: At least 8 years PPC/Paid Media experience within a dynamic environment Proficiency with advanced Google Ads features, such as performance max, smart bidding strategies, automation, audiences, display and data driven attribution. Advanced knowledge of Google Analytics 4 (Setting More ❯

campaigns. Key responsibilities: Plan, optimise, create and execute multiple paid media campaigns on a daily basis for one of our group brands to include: Google Ads, Bing Ads, remarketing and display to generate quality leads and increased conversion, in line with company KPI’s and growth targets. Increase click … for optimisation. Generate weekly and monthly reports, tracking metrics, revenue, and other paid search initiatives and feedback to internal teams through weekly meetings. Managing Google Tag Manager/GA4 Present data-backed business cases to improve efficiency and drive new customer acquisition. Contribute to achieving acquisition, revenue … new PPC strategies as needed. Qualifications/Skills: At least 8 years PPC/Paid Media experience within a dynamic environment Proficiency with advanced Google Ads features, such as performance max, smart bidding strategies, automation, audiences, display and data driven attribution. Advanced knowledge of Google Analytics 4 (Setting More ❯

CONTENT & SEO MANAGER £30,000 - £36,000 per annum No recruitment agencies please. Role Overview: As a SEO & Content Manager at Pretty Pragmatic, you’ll work with the agency team to create great performing websites and digital content plans, resulting in outstanding outcomes for clients in hospitality and … team for any technical improvements. Reporting – creating monthly reports analysing performance and making strategic recommendations for clients. Analytics - working within GA4, Semrush, Search Console & Google Tag Manager, to discover useful insights to inform your strategies. Who we’re looking for: We’re looking for someone with at … isn’t a copywriting role, so if that’s your bag, this one’s not for you. You’ll be very familiar with GA4, Google Search Console and Google Tag Manager, as well as SEO tools such as Semrush. Along with that, there are a few More ❯

Job Title: PPC Specialist Key Responsibilities: Develop, implement, manage, and optimise Pay-Per-Click (PPC) campaigns across Google Ads (Search, Display, Shopping, YouTube) and Microsoft Ads. Conduct thorough keyword research, analysis, and expansion to maximise campaign reach and relevance. Write compelling, engaging, and effective ad copy, testing variations to … bidding strategies (both manual and automated) to maximise ROI/ROAS and achieve CPA targets. Continuously monitor campaign performance, analyse data using tools like Google Analytics (GA4), identify trends, and generate actionable insights for improvement. Design and execute A/B tests on ad copy, landing pages, bidding strategies … ROAS). Generate regular, insightful performance reports for key stakeholders, highlighting results, trends, and recommendations. Stay current with the latest PPC trends, platform updates (Google Ads, Microsoft Ads), industry best practices, and algorithm changes. Collaborate with wider marketing team members (SEO, Content, Social Media) and potentially web developers/ More ❯

Napier University site, supporting internal clients with troubleshooting/training and escalating to developers in Information Services (IS) where appropriate. Your advanced understanding of Google Analytics and Google Tag Manager will serve you well as you use these tools to interpret data that will inform digital … Degree or equivalent in relevant discipline, or equivalent relevant work experience Substantial experience of working with complex websites and CMS Advanced knowledge of using Google Analytics and complex data sets to make website improvements Experience working and debugging with Google Tag Manager Experience of governance standards More ❯

in-class experience for customers. Monitor and enhance the sites' Core Web Vitals for optimal performance. Integrate third-party software into the platform, including tag management using Google Tag Manager (GTM) . Improve and maintain platform observability tools and systems. Manage and enhance automated CI/… and product managers. Identify blockers and proactively work towards resolution. Required Technical Skills: Full-stack experience is a bonus but not required. Familiarity with Google Tag Manager (GTM) is a plus. Enhanced Leave: 25 days annual leave plus bank holidays. Enhanced maternity and paternity pay, depending on More ❯

sales, and product teams to align strategies and improve funnel performance Collaborate with the development team to set up new marketing analytics tracking using Google Tag Manager and improve existing tracking Segment audiences and analyse customer behavior to support targeted marketing efforts Support attribution modeling to understand … have 2+ years of experience, preferably in a SaaS or tech environment, but this isn't set in stone! Familiarity with digital advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads, TikTok, etc.) We use Google Analytics 4, BigQuery, Fivetran, Amplitude, Metabase and DBT amongst other things for our … have. We'd be really excited if you knew Python too Familiarity with SEO, PPC, email marketing, and other digital marketing strategies Experience with Google Tag Manager and the ability to translate business requirements into technical specifications Understanding the principles and limitations of marketing data collection, including More ❯

Devon, UK ( Hybrid In UK, Remote home working - or - office based, you choose! ) Pay: £34,000 to £38,000 a year depending on experience Google Ads certification essential (No Contractors or Freelancers) We are seeking an experienced, results-driven PPC Account Manager with a strong passion for all … things Google and Microsoft to support the Director and our friendly team in Barnstaple. Having a solid knowledge and a minimum of 4 years hands-on experience of PPC Google Ads marketing is compulsory. You will need excellent analytics skills and be able to conduct in-depth analysis … Our panel solicitors are selected for the high standard of service they provide to our clients. RESPONSIBILITIES Manage and develop the performance of our Google Ads account in order to ensure optimal results and increase ROI and business growth. We have a major Google Ads account with a More ❯

place for you. Are you ready to be part of the future? About the job We are looking for a Performance Marketing & Customer Acquisition Manager to lead our media spend optimization and customer growth strategy for consumer-facing products. This role is perfect for someone who thrives on data … in performance marketing, and can execute campaigns that drive measurable results. Key Responsibilities Develop, execute, and optimize performance marketing strategies across paid media channels (Google Ads, Meta, X, LinkedIn etc.). Drive customer acquisition through targeted campaigns, continuously refining strategies to maximize ROI. Manage media spend efficiently to ensure … tracking tools, and attribution models. Proven experience in managing ad budgets effectively to maximize ROI and drive growth. Strong familiarity with tools such as Google Analytics, Meta Business Manager, Google Tag Manager, X Ad Manager, and marketing automation platforms. Ability to plan, execute, and More ❯

eCommerce and Content Manager Job ID: Highly varied role including web management, UX/UI, content creation, CMS, SEO, and analytics. Salary: £35,000 - £50,000 per annum Location: Greater London, Central London Job Type: Permanent ABOUT THE COMPANY A Central London based, truly global entertainment brand, with iconic … manage projects from end to end. ABOUT YOU What we are looking for: Minimum experience of 4-5 years as a Web Producer, Web Manager, or a similar role with a strong portfolio of successful projects. In-depth CMS experience, preferably with knowledge of WordPress and WooCommerce. Experience within … environment. Strong creative skills, as well as a good understanding of UI/UX design, web development, content creation and management, SEO, and analytics (Google Tag Manager, Google Analytics). Technical understanding of web technologies, HTML and CSS desirable. You MUST have the right to work More ❯

Job description We’re looking for a PPC/Google Ads Specialist based in and around London who is well versed in Google Ads to build & manage lead-generation campaigns for new and existing clients - using minimal spends (small businesses). You will have a hands-on approach … small businesses) · Continually manage, report and optimise campaigns for best results · Client facing/account management for respective ad accounts handled · Produce reports using Google Ads & Google Analytics Skills And Experience: · 4+ years PPC/Google Ads experience (particularly Google Search Ads including PMAX) · Able to … drive strong quality leads for minimal levels of spend (strategies to accommodate this) · Advance knowledge of Google Ads platform · Strong researching, analytical, copywriting and creative skillset · Highly motivated and positive individual with a strong work ethic · Self-starter, with a results-driven focus · Strong level of attention to detail More ❯

Job description We’re looking for a PPC/Google Ads Specialist based in and around London who is well versed in Google Ads to build & manage lead-generation campaigns for new and existing clients - using minimal spends (small businesses). You will have a hands-on approach … small businesses) · Continually manage, report and optimise campaigns for best results · Client facing/account management for respective ad accounts handled · Produce reports using Google Ads & Google Analytics Skills And Experience: · 4+ years PPC/Google Ads experience (particularly Google Search Ads including PMAX) · Able to … drive strong quality leads for minimal levels of spend (strategies to accommodate this) · Advance knowledge of Google Ads platform · Strong researching, analytical, copywriting and creative skillset · Highly motivated and positive individual with a strong work ethic · Self-starter, with a results-driven focus · Strong level of attention to detail More ❯

experience. Implement and monitor structured data (Schema markup) to enhance SERP visibility. Ensure indexation, crawl budget optimisation, and overall site health using tools like Google Search Console and Screaming Frog. Optimise Core Web Vitals and page speed using Lighthouse, PageSpeed Insights, and GTmetrix. Manage technical SEO projects, working closely … Work closely with UX/UI designers and developers to enhance user experience and drive higher conversions. Implement tracking solutions and analyse data from Google Analytics, Hotjar, and other CRO tools. Provide data-driven insights and recommendations to increase customer retention and revenue. Website Migrations: Plan and manage SEO … of experience in a technical SEO role, ideally in an agency or enterprise setting. Experience with SEO tools (Screaming Frog, Ahrefs, SEMrush, DeepCrawl, Sitebulb, Google Search Console etc.). Hands-on experience with Google Tag Manager, Google Analytics 4, and Looker Studio. Solid understanding of More ❯

improve performance Drive best practices and contribute to the team's overall knowledge Technical Requirements Advanced pixel implementation & event tracking (Meta Pixel, LinkedIn Insight Tag, Google Tag Manager) CAPI setup for platforms such as Meta to ensure robust first-party data tracking CRM integrations (HubSpot, Salesforce … platforms Qualifications 2-3+ years experience running paid social campaigns, ideally in an agency environment Demonstrable platform expertise in Meta Ads, LinkedIn Campaign Manager, and Snap Ads Strong focus on the technical/implementation side rather than content creation Experience with B2B paid social campaigns, particularly on Meta … and LinkedIn Analytically-minded with excellent client communication skills Self-motivated with ability to work independently Desirable: experience with YouTube campaigns via Google Ads/DV360 or willingness to learn Benefits Truly flexible working (4 days remote, just 1 day in our central London office) Exceptional time off More ❯

data analytics to achieve our business goals. Key Responsibilities: Manage & Optimise Paid Search Campaigns Plan, execute, and optimise paid search campaigns across platforms like Google Ads and Bing Ads. Monitor and report on key performance indicators (KPIs) such as CTR, CPC, CPA, ROAS, and conversion rates. Conduct regular A … an eCommerce or direct-to-consumer environment. Proven track record of managing significant budgets and delivering measurable results (ROI, CPA, ROAS). Proficiency in Google Ads and Bing Ads. Certification in Google Ads is a plus. Strong understanding of analytics tools like Google Analytics, Google Tag Manager, and other performance tracking tools. Experience with A/B testing tools and techniques. Ability to analyse large datasets and extract actionable insights to improve campaign performance. Familiarity with landing page optimization, copywriting, and customer journey mapping. Excellent communication skills and ability to present data-driven recommendations More ❯

digital marketing 5 years' experience working specifically within an Analytics/Measurement role Extensive hands-on experience of working with: Onsite analytics platforms, notably Google Analytics; Container tag platforms, such as Google Tag Manager; Data warehousing platforms, such as BigQuery; and Python, SQL or R … by a staff committee Opportunity for involvement in CSR and charity initiatives Cycle, electric car and tech purchase savings Training, including supplier sessions (e.g. Google), industry bodies (e.g. IAB), external trainers Opportunities to learn about other digital disciplines Our hybrid-working model allows you some variety on your place … week, where possible. You will be expected to attend the office in line with our company policy. All staff liaise closely with their line manager and client team to manage their time appropriately and according to their work and team requirements. We are an equal opportunities employer. At TIPi More ❯

digital marketing 5 years' experience working specifically within an Analytics/Measurement role Extensive hands-on experience of working with: Onsite analytics platforms, notably Google Analytics; Container tag platforms, such as Google Tag Manager; Data warehousing platforms, such as BigQuery; and Python, SQL or R … by a staff committee Opportunity for involvement in CSR and charity initiatives Cycle, electric car and tech purchase savings Training, including supplier sessions (e.g. Google), industry bodies (e.g. IAB), external trainers Opportunities to learn about other digital disciplines Our hybrid-working model allows you some variety on your place … week, where possible. You will be expected to attend the office in line with our company policy. All staff liaise closely with their line manager and client team to manage their time appropriately and according to their work and team requirements. We are an equal opportunities employer. At TIPi More ❯

data manipulation techniques, with experience in data cleansing, transformation, and integration. Preferred: Adobe Ecosystem Familiarity: Working knowledge of Adobe Analytics, Adobe Target, Adobe Experience Manager (AEM), and Adobe Launch. Tag Management Experience: Experience with Google Tag Manager or similar platforms. Cloud Platform Exposure: Familiarity with … Google Cloud Platform (GCP) and/or Azure. Nice to Have/Familiarity With: BI Tools: Looker, PowerBI, Qlik Other MarTech/Adtech Platforms: Tinyclues, Taxi, Big Query, Infosum, Liveramp, Tradedesk, Google Ads, DV360, Meta, Appsflyer, Hybris If you would like to find out more about the role More ❯

culture of openness and doing the right thing. Both for people and the planet. About the role As our first in house Performance Marketing Manager, you will play a critical role in driving our growth by generating high-quality leads that fuel our sales pipeline. Your expertise in data … driving exceptional business growth, helping you thrive in a dynamic, skilled team. What you'll be doing Develop and execute performance marketing strategies across Google Ads, Meta Ads, and Display Networks, ensuring cost-effective lead generation. Optimise media spend to drive maximum ROI, aligning with overall marketing objectives. Analyse … quality and conversion rates. Identify, test, and scale new marketing channels to expand reach and improve efficiency. What you'll need Proven experience in Google Ads and Meta Ads, with a track record of driving growth through paid media campaigns. Hands-on expertise in performance marketing strategies, with an More ❯

solutions that help businesses stay ahead in an ever-evolving digital world. Role We are seeking a consultant ready to step into a Senior Manager role, with experience in the data and digital analytics space. You'll bring a strong background in account, budget, and project management, alongside people … Difficult Conversations: Address dissatisfied clients' concerns regarding quality, deadlines, or responsiveness, potentially discussing cost adjustments or contract renewals. You have hands-on experience with Google Analytics, Google Tag Manager, and ideally Adobe Analytics. You're familiar with server-side tagging, JavaScript, and platforms like Tealium iQ More ❯