Search Engine Optimisation Lead
London, United Kingdom
NatWest Group
Optimisation Lead It's your chance to lead our Search Engine Optimisation (SEO) team, to deliver a future-facing Organic Search strategy throughout the retail bank. You'll develop and define an SEO strategy that accelerates traffic and application growth, and improves our search presence through 2025 and beyond. … You'll shape our ways of working, our interactions with the wider Retail Bank, and how SEO is perceived and actioned throughout the business to drive accountability for performance from site owners. You'll develop our understanding of AI Oversights and their effect on search engines, adapting our strategy … SEO is being considered at a platform-level. Working with marketing teams to build a single view of paid and organic search for our retail bank. Monitoring competitor activity and identifying responses to changes in the market. Making sure that relevant compliance, conduct, control and risk policies are followed More ❯
Employment Type: Permanent
Salary: GBP Annual
Posted: