data-driven methodologies. Your expertise in A/B testing platforms, conversion rate optimization, user feedback programs, and heatmapping analytics will shape our testing strategy and drive continuous performance improvements. Youll partner with web development and cross-functional stakeholders to design, execute, and analyze testing programs that deliver measurable … business impact. You will own the testing platform strategy, establish best practices, and translate complex, multi-platform performance data into actionable insights, ensuring we leverage best-in-class testing to remain competitive. Own the A/B testing platform (Adobe Target) technical set-up, configuration, and documentation library; establish ...