Outbound Marketing Jobs in Yorkshire

3 of 3 Outbound Marketing Jobs in Yorkshire

Head of Marketing Intelligence

Ripponden, West Yorkshire, UK
JLA Group
Care, this rental model allows customers to make a single monthly payment, to receive brand new equipment, and have maintenance costs taken care of. Role overview As Head of Marketing Intelligence, you will lead our data strategy and analytics capability, enabling smarter, faster decision-making across the organisation. You will oversee data governance, advanced analytics, and insight delivery – transforming … of analysts to (a) gather and interpret data to inform strategic and operational decision making, and (b) segment data and present data so that it can be used for outbound marketing campaigns activated via telemarketing and email channels. Four direct reports: Campaign Effectiveness Manager Campaign Analyst Data Analyst Supply Chain Analyst Key tasks Develop the marketing intelligence … and insight strategy. Define the marketing intelligence roadmap ensuring that data underpins marketing and commercial decision making. Design segmentation. Develop customer segmentation and value-based marketing models, defining priority audiences by needs, behaviour, and commercial potential. Enhance data. Lead data enrichment, acquisition, and insight programmes to continuously improve the quality and reach of our customer database. Deliver More ❯
Posted:

Head of Marketing Intelligence

ripponden, yorkshire and the humber, united kingdom
JLA Group
Care, this rental model allows customers to make a single monthly payment, to receive brand new equipment, and have maintenance costs taken care of. Role overview As Head of Marketing Intelligence, you will lead our data strategy and analytics capability, enabling smarter, faster decision-making across the organisation. You will oversee data governance, advanced analytics, and insight delivery – transforming … of analysts to (a) gather and interpret data to inform strategic and operational decision making, and (b) segment data and present data so that it can be used for outbound marketing campaigns activated via telemarketing and email channels. Four direct reports: Campaign Effectiveness Manager Campaign Analyst Data Analyst Supply Chain Analyst Key tasks Develop the marketing intelligence … and insight strategy. Define the marketing intelligence roadmap ensuring that data underpins marketing and commercial decision making. Design segmentation. Develop customer segmentation and value-based marketing models, defining priority audiences by needs, behaviour, and commercial potential. Enhance data. Lead data enrichment, acquisition, and insight programmes to continuously improve the quality and reach of our customer database. Deliver More ❯
Posted:

Head of Marketing Intelligence

leeds, west yorkshire, yorkshire and the humber, united kingdom
JLA Group
Care, this rental model allows customers to make a single monthly payment, to receive brand new equipment, and have maintenance costs taken care of. Role overview As Head of Marketing Intelligence, you will lead our data strategy and analytics capability, enabling smarter, faster decision-making across the organisation. You will oversee data governance, advanced analytics, and insight delivery – transforming … of analysts to (a) gather and interpret data to inform strategic and operational decision making, and (b) segment data and present data so that it can be used for outbound marketing campaigns activated via telemarketing and email channels. Four direct reports: Campaign Effectiveness Manager Campaign Analyst Data Analyst Supply Chain Analyst Key tasks Develop the marketing intelligence … and insight strategy. Define the marketing intelligence roadmap ensuring that data underpins marketing and commercial decision making. Design segmentation. Develop customer segmentation and value-based marketing models, defining priority audiences by needs, behaviour, and commercial potential. Enhance data. Lead data enrichment, acquisition, and insight programmes to continuously improve the quality and reach of our customer database. Deliver More ❯
Posted: