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Head of Marketing Technology (MarTech)- Maternity cover

Hiring Organisation
Jobleads-UK
Location
Greater London, England, United Kingdom
measurement frameworks to prove marketing impact on revenue### 2. Drive Real-Time Customer Engagement & Personalisation* Use the marketing stack to deliver highly personalised, event-driven experiences across sportsbook, casino, and gaming products* Activate first-party and behavioural data to trigger relevant offers, content, and promotions at the right … Customer-centric**: understands player motivations and behaviours deeply* **Outcome-focused**: prioritises measurable business impact over activity* **Pragmatic & fast-moving**: thrives in real-time, event-driven environments* **Responsible**: balances growth with regulatory compliance and player protection* **Collaborative influencer**: aligns diverse global stakeholders## ## Desirable Skills ...