The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Basingstoke region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 June 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jun 2015
Same period 2014 Same period 2013
Marketing
Rank 26 31 36
Rank change year-on-year
+5 +5
Contract jobs citing Marketing 7 3 2
As % of all contract IT jobs located in Basingstoke 3.29% 1.42% 1.01%
As % of the General category 7.61% 4.11% 2.94%
Number of daily rates quoted 4 1 2
Average daily rate
Keep up to 90%
of your Daily Rate
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£341 £90 £240
Average daily rate % change year-on-year
+279.16% -62.50%
UK excluding London average daily rate £350 £350 £375
% change year-on-year
- -6.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £20.00 £22.00 £27.50
% change year-on-year
-9.09% -20.00%
Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Basingstoke region.

General Category
Basingstoke
Contract IT job ads with a match in the
General category
92 73 68
As % of all contract IT jobs located in Basingstoke 43.19% 34.60% 34.17%
Number of daily rates quoted 58 52 40
Average daily rate £400 £235 £431
Average daily rate % change year-on-year
+70.21% -45.50%
90% offered a daily rate of more than £188 £111 £141
10% offered a daily rate of more than £475 £445 £600
UK excluding London average daily rate £400 £380 £380
% change year-on-year
+5.26% -
Number of hourly rates quoted 4 6 0
Average hourly rate £14.93 £22.25 -
Average hourly rate % change year-on-year
-32.92% -
UK excluding London average hourly rate £22.50 £23.75 £25.00
% change year-on-year
-5.26% -5.00%

Marketing
Jobs Demand Trend in Basingstoke

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Basingstoke region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Basingstoke

Marketing
Daily Rate Trend in Basingstoke

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Basingstoke region.

Marketing Daily Rate Trend in Basingstoke

Marketing
Daily Rate Histogram in Basingstoke

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Basingstoke region over the 3 months to 30 June 2015.

Marketing Daily Rate Histogram in Basingstoke

Marketing
Hourly Rate Trend in Basingstoke

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Basingstoke region.

Marketing Hourly Rate Trend in Basingstoke

Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 30 June 2015, IT contractor jobs across the Basingstoke region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 6 (42.86%) Agile Software Development
2 5 (35.71%) Finance
2 5 (35.71%) Digital Marketing
3 4 (28.57%) Amazon AWS
3 4 (28.57%) TDD
3 4 (28.57%) JavaScript
3 4 (28.57%) PHP
3 4 (28.57%) CRM
4 3 (21.43%) Adobe
4 3 (21.43%) Photoshop
4 3 (21.43%) CSS
4 3 (21.43%) Web Services
4 3 (21.43%) XHTML
4 3 (21.43%) HTML
4 3 (21.43%) MySQL
4 3 (21.43%) Adobe Illustrator
4 3 (21.43%) SEO
4 3 (21.43%) W3C
4 3 (21.43%) Internet
4 3 (21.43%) Go
4 3 (21.43%) AngularJS
4 3 (21.43%) Twitter Bootstrap
4 3 (21.43%) Analytical Skills
4 3 (21.43%) Multithreading
4 3 (21.43%) LAMP
5 2 (14.29%) Degree
5 2 (14.29%) Graphic Design
5 2 (14.29%) jQuery
5 2 (14.29%) Twitter
5 2 (14.29%) Responsive Web Design

Marketing
Top Related IT Skills in Basingstoke by Category

For the 6 months to 30 June 2015, IT contractor jobs across the Basingstoke region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (7.14%) Apache
1 1 (7.14%) CMS
1 1 (7.14%) ExpressionEngine
1 1 (7.14%) Node.js
Applications
1 3 (21.43%) Photoshop
1 3 (21.43%) Adobe Illustrator
2 1 (7.14%) MS Excel
2 1 (7.14%) MS Visio
2 1 (7.14%) Fireworks
Business Applications
1 1 (7.14%) SAP Oil and Gas
Cloud Services
1 4 (28.57%) Amazon AWS
2 2 (14.29%) Amazon EC2
3 1 (7.14%) Google Analytics
3 1 (7.14%) SaaS
Communications & Networking
1 3 (21.43%) Internet
Database & Business Intelligence
1 3 (21.43%) MySQL
2 1 (7.14%) SQL Server
2 1 (7.14%) MS Access
2 1 (7.14%) RDBMS
2 1 (7.14%) QlikView
2 1 (7.14%) Relational Database
Development Applications
1 1 (7.14%) Subversion
1 1 (7.14%) JIRA
1 1 (7.14%) Git (software)
General
1 5 (35.71%) Finance
2 2 (14.29%) Telecoms
3 1 (7.14%) Legal
3 1 (7.14%) Manufacturing
3 1 (7.14%) Pharmaceutical
3 1 (7.14%) Electronics
Job Titles
1 6 (42.86%) Developer
2 2 (14.29%) Web Designer
2 2 (14.29%) Designer
2 2 (14.29%) Senior Designer
2 2 (14.29%) PHP Developer
2 2 (14.29%) Senior Web Designer
3 1 (7.14%) VBA Developer
3 1 (7.14%) E-Commerce Manager
3 1 (7.14%) Excel Developer
3 1 (7.14%) C# ASP.NET Developer
3 1 (7.14%) Business Information Analyst
3 1 (7.14%) Content Manager
3 1 (7.14%) Senior Content Manager
3 1 (7.14%) Online Content Manager
3 1 (7.14%) Agile C# Developer
3 1 (7.14%) C# .NET Developer
3 1 (7.14%) OAT Tester
3 1 (7.14%) Information Analyst
3 1 (7.14%) Architect
3 1 (7.14%) Business Analyst
Libraries, Frameworks & Software Standards
1 3 (21.43%) HTML
1 3 (21.43%) CSS
1 3 (21.43%) Web Services
1 3 (21.43%) XHTML
1 3 (21.43%) LAMP
1 3 (21.43%) AngularJS
1 3 (21.43%) Twitter Bootstrap
2 2 (14.29%) Sass
2 2 (14.29%) Flash
2 2 (14.29%) jQuery
3 1 (7.14%) Google Maps API
3 1 (7.14%) FBML
3 1 (7.14%) ASP.NET MVC
3 1 (7.14%) HTML5
3 1 (7.14%) CSS3
3 1 (7.14%) ASP.NET MVC 3
3 1 (7.14%) .NET
3 1 (7.14%) ASP.NET
3 1 (7.14%) ASP.NET Web API
3 1 (7.14%) ASP.NET MVC 4
Miscellaneous
1 3 (21.43%) W3C
1 3 (21.43%) Analytical Skills
2 2 (14.29%) Social Media
2 2 (14.29%) Graphic Design
3 1 (7.14%) Cybernetics
3 1 (7.14%) Computer Science
3 1 (7.14%) Blog
3 1 (7.14%) Inversion of Control
3 1 (7.14%) Xbox
3 1 (7.14%) DTV
3 1 (7.14%) Management Information System
3 1 (7.14%) PlayStation
Operating Systems
1 2 (14.29%) UNIX
1 2 (14.29%) Windows
2 1 (7.14%) AIX
2 1 (7.14%) Solaris
2 1 (7.14%) Linux
Processes & Methodologies
1 6 (42.86%) Agile Software Development
2 5 (35.71%) Digital Marketing
3 4 (28.57%) TDD
3 4 (28.57%) CRM
4 3 (21.43%) SEO
4 3 (21.43%) Multithreading
5 2 (14.29%) Workflow
5 2 (14.29%) Web Design
5 2 (14.29%) Web Accessibility
5 2 (14.29%) Responsive Web Design
5 2 (14.29%) E-Commerce
5 2 (14.29%) Business Intelligence
5 2 (14.29%) Project Management
5 2 (14.29%) MVC
6 1 (7.14%) ITIL
6 1 (7.14%) OOP
6 1 (7.14%) OO
6 1 (7.14%) ERP
6 1 (7.14%) OOD
6 1 (7.14%) Test-First Development
Programming Languages
1 4 (28.57%) JavaScript
1 4 (28.57%) PHP
2 3 (21.43%) Go
3 1 (7.14%) C#
3 1 (7.14%) Java
3 1 (7.14%) VBA
3 1 (7.14%) PHP5
Qualifications
1 2 (14.29%) Degree
2 1 (7.14%) ISTQB Foundation Certification
2 1 (7.14%) ISTQB
Quality Assurance & Compliance
1 1 (7.14%) WAI
Systems Management
1 1 (7.14%) HP Quality Center
Vendors
1 3 (21.43%) Adobe
2 2 (14.29%) Macromedia
2 2 (14.29%) Twitter
3 1 (7.14%) SAP
3 1 (7.14%) Google
3 1 (7.14%) Infor
3 1 (7.14%) Pega
3 1 (7.14%) Facebook