The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Basingstoke region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 1 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
1 Mar 2017
Same period 2016 Same period 2015
Marketing
Hampshire / Basingstoke
Rank 21 34 30
Rank change year-on-year
+13 -4
Contract jobs citing Marketing 8 1 8
As % of all contract IT jobs located in Basingstoke 3.72% 0.42% 3.59%
As % of the General category 11.94% 1.67% 13.33%
Number of daily rates quoted 4 1 7
Median daily rate £415 £325 £365
Median daily rate % change year-on-year
+27.69% -10.95%
90% offered a daily rate of more than £195 £325 £333
10% offered a daily rate of more than £475 £325 £434
UK excluding London median daily rate £400 £363 £368
% change year-on-year
+10.34% -1.36%
Number of hourly rates quoted 1 0 0
Median hourly rate £16.00 - -
UK excluding London median hourly rate £28.00 £19.00 £18.00
% change year-on-year
+47.36% +5.55%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Basingstoke region.

General Category
Basingstoke
Contract IT job ads with a match in the
General category
67 60 60
As % of all contract IT jobs located in Basingstoke 31.16% 25.32% 26.91%
Number of daily rates quoted 28 45 39
Median daily rate £300 £375 £325
Median daily rate % change year-on-year
-20.00% +15.38%
90% offered a daily rate of more than £179 £213 £130
10% offered a daily rate of more than £434 £500 £500
UK excluding London median daily rate £410 £400 £400
% change year-on-year
+2.50% -
Number of hourly rates quoted 11 2 0
Median hourly rate £25.00 £82.50 -
Median hourly rate % change year-on-year
-69.69% -
UK excluding London median hourly rate £25.00 £33.00 £25.00
% change year-on-year
-24.24% +32.00%

Marketing
Jobs Demand Trend in Basingstoke

The demand trend of contract jobs across the Basingstoke region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in Basingstoke

Marketing
Daily Rate Trend in Basingstoke

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Basingstoke region.

Marketing Daily Rate Trend in Basingstoke

Marketing
Daily Rate Histogram in Basingstoke

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Basingstoke region over the 3 months to 1 March 2017.

Marketing Daily Rate Histogram in Basingstoke

Marketing
Hourly Rate Trend in Basingstoke

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Basingstoke region.

Marketing Hourly Rate Trend in Basingstoke

Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 1 March 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Basingstoke region with a requirement for Marketing.

1 5 (35.71%) Project Management
2 4 (28.57%) Pharmaceutical
2 4 (28.57%) Telecoms
2 4 (28.57%) Finance
2 4 (28.57%) Agile Software Development
2 4 (28.57%) Digital Marketing
3 3 (21.43%) PRINCE
3 3 (21.43%) Migration
3 3 (21.43%) CMS
3 3 (21.43%) Thunderhead
3 3 (21.43%) Scrum
3 3 (21.43%) Content Management
3 3 (21.43%) Flash
4 2 (14.29%) HTML
5 1 (7.14%) .NET
5 1 (7.14%) Photoshop
5 1 (7.14%) CSS
5 1 (7.14%) XML
5 1 (7.14%) PRINCE2
5 1 (7.14%) ISO 9001
5 1 (7.14%) Dreamweaver
5 1 (7.14%) Adobe
5 1 (7.14%) PRINCE2 Certification
5 1 (7.14%) Acrobat
5 1 (7.14%) Quark
5 1 (7.14%) QuarkXPress
5 1 (7.14%) Document Management
5 1 (7.14%) Google
5 1 (7.14%) Graphic Design
5 1 (7.14%) QA

Marketing
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (21.43%) CMS
Applications
1 1 (7.14%) Acrobat
1 1 (7.14%) Adobe Illustrator
1 1 (7.14%) Photoshop
1 1 (7.14%) QuarkXPress
Cloud Services
1 1 (7.14%) Google Analytics
Development Applications
1 1 (7.14%) Dreamweaver
General
1 4 (28.57%) Finance
1 4 (28.57%) Pharmaceutical
1 4 (28.57%) Telecoms
2 1 (7.14%) Banking
Job Titles
1 6 (42.86%) Project Manager
2 5 (35.71%) Junior
3 4 (28.57%) Designer
3 4 (28.57%) Graphic Designer
3 4 (28.57%) Junior Project Manager
4 3 (21.43%) Developer
5 1 (7.14%) Applications Manager
5 1 (7.14%) Applications Project Manager
5 1 (7.14%) Digital Project Manager
5 1 (7.14%) Implementation Manager
5 1 (7.14%) Implementation Project Manager
5 1 (7.14%) Junior Designer
5 1 (7.14%) Junior Digital Project Manager
5 1 (7.14%) Junior Graphic Designer
5 1 (7.14%) Project Implementation Manager
5 1 (7.14%) Senior Manager
5 1 (7.14%) Senior Project Manager
Libraries, Frameworks & Software Standards
1 3 (21.43%) Flash
2 2 (14.29%) HTML
3 1 (7.14%) .NET
3 1 (7.14%) CSS
3 1 (7.14%) XML
Miscellaneous
1 1 (7.14%) Analytical Skills
1 1 (7.14%) Digital Media
1 1 (7.14%) Graphic Design
Processes & Methodologies
1 5 (35.71%) Project Management
2 4 (28.57%) Agile Software Development
2 4 (28.57%) Digital Marketing
3 3 (21.43%) Content Management
3 3 (21.43%) Migration
3 3 (21.43%) PRINCE
3 3 (21.43%) Scrum
4 1 (7.14%) Analytics
4 1 (7.14%) Digital Media Management
4 1 (7.14%) Document Management
4 1 (7.14%) PRINCE2
4 1 (7.14%) SEO
4 1 (7.14%) Stakeholder Engagement
4 1 (7.14%) Waterfall
Qualifications
1 1 (7.14%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (7.14%) ISO 9001
1 1 (7.14%) QA
Vendors
1 3 (21.43%) Thunderhead
2 1 (7.14%) Adobe
2 1 (7.14%) Google
2 1 (7.14%) Pega
2 1 (7.14%) Quark