The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Hampshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 4 August 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
4 Aug 2015
Same period 2014 Same period 2013
Marketing
Rank 90 83 86
Rank change year-on-year
-7 +3
Contract jobs citing Marketing 34 33 22
As % of all contract IT jobs located in Hampshire 1.61% 1.61% 1.26%
As % of the General category 5.70% 6.18% 4.30%
Number of daily rates quoted 17 20 12
Average daily rate
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£388 £388 £313
Average daily rate % change year-on-year
- +24.00%
90% offered a daily rate of more than £325 £194 £244
10% offered a daily rate of more than £530 £525 £414
UK excluding London average daily rate £350 £350 £355
% change year-on-year
- -1.40%
Number of hourly rates quoted 3 2 1
Average hourly rate £24.00 £38.75 £35.00
Average hourly rate % change year-on-year
-38.06% +10.71%
UK excluding London average hourly rate £20.00 £22.00 £30.00
% change year-on-year
-9.09% -26.66%
Marketing
South East

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Hampshire region.

General Category
Hampshire
Contract IT job ads with a match in the
General category
596 534 512
As % of all contract IT jobs located in Hampshire 28.26% 26.11% 29.41%
Number of daily rates quoted 408 310 307
Average daily rate £400 £375 £400
Average daily rate % change year-on-year
+6.66% -6.25%
90% offered a daily rate of more than £275 £175 £280
10% offered a daily rate of more than £525 £550 £525
UK excluding London average daily rate £395 £388 £388
% change year-on-year
+1.93% -
Number of hourly rates quoted 42 27 24
Average hourly rate £17.50 £19.25 £32.50
Average hourly rate % change year-on-year
-9.09% -40.76%
90% offered a hourly rate of more than £10.15 £12.50 £12.00
10% offered a hourly rate of more than £46.50 £46.75 £47.50
UK excluding London average hourly rate £22.50 £21.50 £22.50
% change year-on-year
+4.65% -4.44%

Marketing
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Hampshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Hampshire

Marketing
Daily Rate Trend in Hampshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Hampshire region.

Marketing Daily Rate Trend in Hampshire

Marketing
Daily Rate Histogram in Hampshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Hampshire region over the 3 months to 4 August 2015.

Marketing Daily Rate Histogram in Hampshire

Marketing
Hourly Rate Trend in Hampshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Hampshire region.

Marketing Hourly Rate Trend in Hampshire

Marketing
Hourly Rate Histogram in Hampshire

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the Hampshire region over the 3 months to 4 August 2015.

Marketing Hourly Rate Histogram in Hampshire

Marketing
Contract Job Locations in Hampshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Hampshire region over the 3 months to 4 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Basingstoke 0 7 £419 +67.50% 2
Farnborough +1 6 £325 -38.09%
Southampton -7 3 £388 -13.88% 4
Hook - 3 £385 -
Portsmouth +4 1 £350 - 4
Winchester - 1 £500 -
Marketing
South East

Marketing
Top 30 Related IT Skills in Hampshire

For the 6 months to 4 August 2015, IT contractor jobs across the Hampshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 21 (36.21%) CRM
2 15 (25.86%) Project Management
3 12 (20.69%) JavaScript
3 12 (20.69%) Digital Marketing
4 11 (18.97%) HTML
5 10 (17.24%) Telecoms
5 10 (17.24%) Social Media
6 9 (15.52%) Analytics
6 9 (15.52%) Analytical Skills
6 9 (15.52%) SEO
6 9 (15.52%) Finance
6 9 (15.52%) Adobe
7 8 (13.79%) MS Excel
7 8 (13.79%) MVC
7 8 (13.79%) Agile Software Development
7 8 (13.79%) Dynamics CRM
8 7 (12.07%) Stakeholder Management
8 7 (12.07%) CSS
8 7 (12.07%) .NET
8 7 (12.07%) Photoshop
8 7 (12.07%) Microsoft
9 6 (10.34%) Salesforce.com
9 6 (10.34%) Retail
9 6 (10.34%) jQuery
9 6 (10.34%) Twitter
10 5 (8.62%) Facebook
10 5 (8.62%) SC Cleared
10 5 (8.62%) Security Cleared
10 5 (8.62%) Copywriting
10 5 (8.62%) Blog

Marketing
Top Related IT Skills in Hampshire by Category

For the 6 months to 4 August 2015, IT contractor jobs across the Hampshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (6.90%) CMS
2 3 (5.17%) SharePoint
3 2 (3.45%) WordPress
4 1 (1.72%) ExpressionEngine
4 1 (1.72%) SharePoint 2010
4 1 (1.72%) Apache
4 1 (1.72%) Drupal
4 1 (1.72%) Umbraco
Applications
1 8 (13.79%) MS Excel
2 7 (12.07%) Photoshop
3 5 (8.62%) MS Visio
4 4 (6.90%) MS Office
5 3 (5.17%) Adobe Illustrator
6 2 (3.45%) MS PowerPoint
6 2 (3.45%) Adobe Creative Suite
7 1 (1.72%) Spreadsheet
7 1 (1.72%) Fireworks
Business Applications
1 8 (13.79%) Dynamics CRM
2 2 (3.45%) SAP Oil and Gas
3 1 (1.72%) Dynamics AX
3 1 (1.72%) SAP Business One
3 1 (1.72%) Magento
Cloud Services
1 4 (6.90%) Google Analytics
2 2 (3.45%) SaaS
3 1 (1.72%) Silverpop
3 1 (1.72%) Amazon EC2
3 1 (1.72%) Amazon AWS
Communications & Networking
1 4 (6.90%) Internet
2 3 (5.17%) RTP
3 1 (1.72%) Wireless
3 1 (1.72%) Intranet
Database & Business Intelligence
1 5 (8.62%) SQL Server
1 5 (8.62%) SQL Server Reporting Services
1 5 (8.62%) SQL Server Integration Services
2 3 (5.17%) QlikView
2 3 (5.17%) Relational Database
2 3 (5.17%) MS Access
2 3 (5.17%) RDBMS
2 3 (5.17%) MySQL
3 1 (1.72%) BusinessObjects
Development Applications
1 1 (1.72%) Subversion
1 1 (1.72%) JIRA
1 1 (1.72%) Git (software)
1 1 (1.72%) Grunt
General
1 10 (17.24%) Telecoms
2 9 (15.52%) Finance
3 6 (10.34%) Retail
4 4 (6.90%) Electronics
4 4 (6.90%) Automotive
5 2 (3.45%) Manufacturing
5 2 (3.45%) Pharmaceutical
6 1 (1.72%) German Language
6 1 (1.72%) Advertising
6 1 (1.72%) Games
Job Titles
1 11 (18.97%) Developer
2 10 (17.24%) Analyst
3 7 (12.07%) Project Manager
3 7 (12.07%) Business Analyst
4 5 (8.62%) Coordinator
4 5 (8.62%) Designer
5 4 (6.90%) Microsoft Developer
5 4 (6.90%) Architect
5 4 (6.90%) Solutions Architect
6 3 (5.17%) Operations Manager
6 3 (5.17%) Change Manager
6 3 (5.17%) Business Change Manager
6 3 (5.17%) Information Analyst
6 3 (5.17%) Resource Manager
6 3 (5.17%) Web Designer
6 3 (5.17%) Business Manager
6 3 (5.17%) Business Information Analyst
7 2 (3.45%) Technical Business Analyst
7 2 (3.45%) Digital Architect
7 2 (3.45%) Digital Solutions Architect
Libraries, Frameworks & Software Standards
1 11 (18.97%) HTML
2 7 (12.07%) .NET
2 7 (12.07%) CSS
3 6 (10.34%) jQuery
4 4 (6.90%) Sass
5 3 (5.17%) Twitter Bootstrap
5 3 (5.17%) ASP.NET
5 3 (5.17%) XHTML
6 2 (3.45%) XML
6 2 (3.45%) Flash
6 2 (3.45%) ASP.NET MVC
6 2 (3.45%) HTML5
6 2 (3.45%) CSS3
6 2 (3.45%) Java EE 5
7 1 (1.72%) FBML
7 1 (1.72%) ASP.NET Web API
7 1 (1.72%) AngularJS
7 1 (1.72%) ASP.NET MVC 4
7 1 (1.72%) OOCSS
7 1 (1.72%) ASP.NET MVC 3
Miscellaneous
1 10 (17.24%) Social Media
2 9 (15.52%) Analytical Skills
3 5 (8.62%) Copywriting
3 5 (8.62%) Blog
4 4 (6.90%) Digital Media
5 3 (5.17%) W3C
5 3 (5.17%) Management Information System
6 2 (3.45%) DTV
6 2 (3.45%) Graphic Design
6 2 (3.45%) User Experience
7 1 (1.72%) Cybernetics
7 1 (1.72%) Computer Science
7 1 (1.72%) PlayStation
7 1 (1.72%) Data Centre
7 1 (1.72%) Enterprise Software
7 1 (1.72%) Xbox
7 1 (1.72%) BBC
7 1 (1.72%) E-Learning
7 1 (1.72%) Visualisation
7 1 (1.72%) Inversion of Control
Operating Systems
1 5 (8.62%) Windows
2 3 (5.17%) UNIX
3 2 (3.45%) Linux
4 1 (1.72%) AIX
4 1 (1.72%) Solaris
Processes & Methodologies
1 21 (36.21%) CRM
2 15 (25.86%) Project Management
3 12 (20.69%) Digital Marketing
4 9 (15.52%) SEO
4 9 (15.52%) Analytics
5 8 (13.79%) MVC
5 8 (13.79%) Agile Software Development
6 7 (12.07%) Stakeholder Management
7 5 (8.62%) Content Management
7 5 (8.62%) Business Intelligence
8 4 (6.90%) B2B
8 4 (6.90%) Workflow
8 4 (6.90%) Business Analysis
8 4 (6.90%) Web Design
8 4 (6.90%) Programme Management
8 4 (6.90%) Online Marketing
8 4 (6.90%) Marketing Strategy
9 3 (5.17%) Waterfall
9 3 (5.17%) Data Transformation
9 3 (5.17%) Line Management
Programming Languages
1 12 (20.69%) JavaScript
2 5 (8.62%) C#
3 3 (5.17%) Java
4 2 (3.45%) C
4 2 (3.45%) PHP
5 1 (1.72%) PL/SQL
5 1 (1.72%) SQL
5 1 (1.72%) Python
5 1 (1.72%) PHP5
5 1 (1.72%) C++
Qualifications
1 5 (8.62%) SC Cleared
1 5 (8.62%) Security Cleared
2 4 (6.90%) Degree
3 2 (3.45%) PRINCE2 Certification
4 1 (1.72%) MCTS
4 1 (1.72%) ISTQB
4 1 (1.72%) Microsoft Certification
4 1 (1.72%) Siebel Certification
4 1 (1.72%) ISTQB Foundation Certification
Quality Assurance & Compliance
1 1 (1.72%) WAI
System Software
1 1 (1.72%) Active Directory
Systems Management
1 3 (5.17%) HP Quality Center
Vendors
1 9 (15.52%) Adobe
2 7 (12.07%) Microsoft
3 6 (10.34%) Salesforce.com
3 6 (10.34%) Twitter
4 5 (8.62%) Siebel
4 5 (8.62%) Facebook
5 4 (6.90%) Pega
5 4 (6.90%) Oracle
5 4 (6.90%) Google
6 3 (5.17%) SAP
7 2 (3.45%) Cisco
7 2 (3.45%) Macromedia
7 2 (3.45%) HP
8 1 (1.72%) Genesys
8 1 (1.72%) Zend
8 1 (1.72%) Infor
8 1 (1.72%) Verint
8 1 (1.72%) ClickSoftware Technologies
8 1 (1.72%) Pardot
Hampshire
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Rate: £375 - £475 per day
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