The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Basingstoke region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 28 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Aug 2016
Same period 2015 Same period 2014
Marketing
Rank 56 39 59
Rank change year-on-year
-17 +20
Permanent jobs citing Marketing 18 18 24
As % of all permanent IT jobs located in Basingstoke 3.27% 4.09% 3.28%
As % of the General category 11.32% 14.52% 7.92%
Number of salaries quoted 11 16 22
Median salary £42,500 £38,750 £56,250
Median salary % change year-on-year
+9.67% -31.11%
90% offered a salary of more than £31,500 £27,250 £21,100
10% offered a salary of more than £65,000 £52,500 £65,000
UK excluding London median salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%
Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Basingstoke region.

General Category
Basingstoke
Permanent IT job ads with a match in the
General category
159 124 303
As % of all permanent IT jobs located in Basingstoke 28.86% 28.18% 41.39%
Number of salaries quoted 144 97 199
Median salary £45,000 £45,000 £45,000
90% offered a salary of more than £29,900 £30,000 £30,000
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Basingstoke

The demand trend of job ads across the Basingstoke region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Basingstoke

Marketing
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Basingstoke region.

Marketing Salary Trend in Basingstoke

Marketing
Salary Histogram in Basingstoke

This chart provides a salary histogram for IT jobs citing Marketing across the Basingstoke region over the 3 months to 28 August 2016.

Marketing Salary Histogram in Basingstoke

Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 28 August 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for Marketing.

1 32 (56.14%) Digital Marketing
2 17 (29.82%) Web Development
3 16 (28.07%) Finance
3 16 (28.07%) SAP
4 15 (26.32%) Business Intelligence
4 15 (26.32%) Manufacturing
4 15 (26.32%) Electronics
4 15 (26.32%) Telecoms
4 15 (26.32%) Programme Management
4 15 (26.32%) Degree
4 15 (26.32%) SAP Oil and Gas
4 15 (26.32%) SaaS
5 12 (21.05%) Retail
6 11 (19.30%) HTML
6 11 (19.30%) Amazon AWS
7 10 (17.54%) C#
7 10 (17.54%) CRM
7 10 (17.54%) Agile Software Development
7 10 (17.54%) Scrum
8 9 (15.79%) TDD
8 9 (15.79%) Web Design
8 9 (15.79%) MySQL
8 9 (15.79%) CSS
8 9 (15.79%) Microsoft
8 9 (15.79%) MS Excel
8 9 (15.79%) Continuous Deployment
9 8 (14.04%) Continuous Improvement
9 8 (14.04%) Kanban
9 8 (14.04%) Python
9 8 (14.04%) Software Engineering

Marketing
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (12.28%) CMS
2 5 (8.77%) SAS
3 4 (7.02%) Elasticsearch
4 1 (1.75%) Apache Spark
4 1 (1.75%) Marvel
Applications
1 9 (15.79%) MS Excel
2 6 (10.53%) MS Office
3 2 (3.51%) MS Visio
4 1 (1.75%) Adobe Illustrator
4 1 (1.75%) MS PowerPoint
4 1 (1.75%) Photoshop
Business Applications
1 15 (26.32%) SAP Oil and Gas
2 1 (1.75%) FastStats
2 1 (1.75%) Radian6
Cloud Services
1 15 (26.32%) SaaS
2 11 (19.30%) Amazon AWS
3 6 (10.53%) Basecamp
4 4 (7.02%) Google Analytics
5 2 (3.51%) Microsoft Azure
6 1 (1.75%) Adobe Analytics
6 1 (1.75%) Office 365
6 1 (1.75%) Responsys
Communications & Networking
1 1 (1.75%) DHCP
1 1 (1.75%) DNS
1 1 (1.75%) IP Telephony
1 1 (1.75%) TCP/IP
1 1 (1.75%) Wireshark
Database & Business Intelligence
1 9 (15.79%) MySQL
2 5 (8.77%) Data Mining
3 3 (5.26%) SQL Server
4 1 (1.75%) Apache Cassandra
4 1 (1.75%) Big Data
4 1 (1.75%) NoSQL
Development Applications
1 4 (7.02%) Git (software)
1 4 (7.02%) Jenkins
1 4 (7.02%) NCrunch
1 4 (7.02%) ReSharper
1 4 (7.02%) Selenium
1 4 (7.02%) SpecFlow
1 4 (7.02%) Subversion
2 1 (1.75%) Burp Suite
2 1 (1.75%) Dreamweaver
2 1 (1.75%) JIRA
2 1 (1.75%) Octopus Deploy
2 1 (1.75%) TeamCity
General
1 16 (28.07%) Finance
2 15 (26.32%) Electronics
2 15 (26.32%) Manufacturing
2 15 (26.32%) Telecoms
3 12 (21.05%) Retail
4 7 (12.28%) Games
5 2 (3.51%) Advertising
Job Titles
1 10 (17.54%) Designer
2 9 (15.79%) Architect
2 9 (15.79%) Digital Architect
2 9 (15.79%) Web Designer
3 8 (14.04%) Continuous Deployment Engineer
4 6 (10.53%) Analyst
4 6 (10.53%) Developer
4 6 (10.53%) Digital Marketing Manager
4 6 (10.53%) Marketing Manager
5 5 (8.77%) C# Developer
5 5 (8.77%) Cloud Developer
5 5 (8.77%) Customer Analyst
5 5 (8.77%) Customer Insight Analyst
5 5 (8.77%) E-Commerce Architect
5 5 (8.77%) Insight Analyst
6 4 (7.02%) Content Manager
7 3 (5.26%) .NET Developer
7 3 (5.26%) C# .NET Developer
7 3 (5.26%) DBA
7 3 (5.26%) Web Applications Developer
Libraries, Frameworks & Software Standards
1 11 (19.30%) HTML
2 9 (15.79%) CSS
3 7 (12.28%) .NET
4 4 (7.02%) AngularJS
4 4 (7.02%) jQuery
4 4 (7.02%) RabbitMQ
5 3 (5.26%) ASP.NET
5 3 (5.26%) ASP.NET MVC
6 2 (3.51%) .NET Framework
6 2 (3.51%) ASP.NET MVC 4
6 2 (3.51%) ASP.NET Web API
6 2 (3.51%) Web Services
7 1 (1.75%) COM
7 1 (1.75%) MSMQ
7 1 (1.75%) OAuth
7 1 (1.75%) OpenID
7 1 (1.75%) SAML
7 1 (1.75%) scikit-learn
Miscellaneous
1 5 (8.77%) Mathematics
2 4 (7.02%) Analytical Skills
2 4 (7.02%) Social Media
3 3 (5.26%) PlayStation
3 3 (5.26%) Xbox
4 2 (3.51%) iPad
5 1 (1.75%) Algorithms
5 1 (1.75%) Blog
5 1 (1.75%) Computer Science
5 1 (1.75%) Copywriting
5 1 (1.75%) FMCG
5 1 (1.75%) Management Information System
5 1 (1.75%) Mobile App
5 1 (1.75%) User Experience
5 1 (1.75%) Visualisation
Operating Systems
1 4 (7.02%) Linux
2 3 (5.26%) Windows
3 2 (3.51%) Windows 7
4 1 (1.75%) Mac OS X
4 1 (1.75%) Unix
4 1 (1.75%) Windows 10
4 1 (1.75%) Windows 8
Processes & Methodologies
1 32 (56.14%) Digital Marketing
2 17 (29.82%) Web Development
3 15 (26.32%) Business Intelligence
3 15 (26.32%) Programme Management
4 10 (17.54%) Agile Software Development
4 10 (17.54%) CRM
4 10 (17.54%) Scrum
5 9 (15.79%) Continuous Deployment
5 9 (15.79%) TDD
5 9 (15.79%) Web Design
6 8 (14.04%) Continuous Improvement
6 8 (14.04%) Kanban
6 8 (14.04%) Software Engineering
7 7 (12.28%) Open Source
7 7 (12.28%) Pair Programming
8 6 (10.53%) E-Commerce
8 6 (10.53%) Enterprise Architecture
8 6 (10.53%) Identity Management
8 6 (10.53%) MVC
8 6 (10.53%) Online Marketing
Programming Languages
1 10 (17.54%) C#
2 8 (14.04%) Python
3 7 (12.28%) SQL
4 6 (10.53%) C++
4 6 (10.53%) Java
4 6 (10.53%) JavaScript
5 5 (8.77%) R
6 3 (5.26%) Shell Script
7 2 (3.51%) F#
8 1 (1.75%) Bash Shell
8 1 (1.75%) Go
8 1 (1.75%) PL/SQL
8 1 (1.75%) PowerShell
8 1 (1.75%) Ruby
Qualifications
1 15 (26.32%) Degree
2 3 (5.26%) PhD
3 1 (1.75%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 2 (3.51%) PCI DSS
2 1 (1.75%) Data Quality
2 1 (1.75%) QA
System Software
1 2 (3.51%) Active Directory
Systems Management
1 5 (8.77%) Opscode Chef
2 4 (7.02%) logstash
3 3 (5.26%) StatsD
4 1 (1.75%) Microsoft Intune
4 1 (1.75%) Puppet
4 1 (1.75%) SCCM
Vendors
1 16 (28.07%) SAP
2 9 (15.79%) Microsoft
3 6 (10.53%) Google
4 4 (7.02%) New Relic
5 3 (5.26%) Salesforce.com
6 2 (3.51%) Adobe
6 2 (3.51%) Oracle
7 1 (1.75%) Cognizant
7 1 (1.75%) Coremetrics
7 1 (1.75%) Crimson Hexagon
7 1 (1.75%) Facebook
7 1 (1.75%) Informatica
7 1 (1.75%) Pega
7 1 (1.75%) VMware
Basingstoke, Hampshire
UK Consumer Panels
Posted: 4 days ago