The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Basingstoke region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 22 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
22 Feb 2017
Same period 2016 Same period 2015
Marketing
Hampshire / Basingstoke
Rank 53 40 55
Rank change year-on-year
-13 +15
Permanent jobs citing Marketing 13 25 16
As % of all permanent IT jobs located in Basingstoke 2.65% 4.71% 2.90%
As % of the General category 9.22% 18.38% 9.82%
Number of salaries quoted 13 23 15
Median salary £52,500 £60,000 £41,000
Median salary % change year-on-year
-12.50% +46.34%
90% offered a salary of more than £26,300 £42,500 £22,000
10% offered a salary of more than £67,500 £64,700 £52,500
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Basingstoke region.

General Category
Basingstoke
Permanent IT job ads with a match in the
General category
141 136 163
As % of all permanent IT jobs located in Basingstoke 28.72% 25.61% 29.53%
Number of salaries quoted 116 110 118
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £30,000 £30,500 £27,500
10% offered a salary of more than £67,500 £60,000 £65,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Basingstoke

The demand trend of job ads across the Basingstoke region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Basingstoke

Marketing
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Basingstoke region.

Marketing Salary Trend in Basingstoke

Marketing
Salary Histogram in Basingstoke

This chart provides a salary histogram for IT jobs citing Marketing across the Basingstoke region over the 3 months to 22 February 2017.

Marketing Salary Histogram in Basingstoke

Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 22 February 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for Marketing.

1 9 (40.91%) Social Media
2 7 (31.82%) MS Office
2 7 (31.82%) MS Excel
2 7 (31.82%) Salesforce.com
2 7 (31.82%) MS PowerPoint
3 6 (27.27%) Telemarketing
3 6 (27.27%) Lead Generation
4 5 (22.73%) Degree
4 5 (22.73%) Finance
4 5 (22.73%) Telecoms
5 4 (18.18%) Digital Marketing
6 3 (13.64%) Google Analytics
6 3 (13.64%) Continuous Integration
6 3 (13.64%) Kanban
6 3 (13.64%) Technical Architecture
6 3 (13.64%) 4G
6 3 (13.64%) LTE
6 3 (13.64%) SaaS
6 3 (13.64%) Analytics
6 3 (13.64%) Digital Content Management
6 3 (13.64%) SEO
6 3 (13.64%) Scrum
6 3 (13.64%) TETRA
6 3 (13.64%) Programme Management
6 3 (13.64%) Manufacturing
6 3 (13.64%) Wi-Fi
6 3 (13.64%) Wireless
6 3 (13.64%) Google
6 3 (13.64%) Electronics
6 3 (13.64%) SAP Oil and Gas

Marketing
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (9.09%) Apache Spark
1 2 (9.09%) CMS
Applications
1 7 (31.82%) MS Excel
1 7 (31.82%) MS Office
1 7 (31.82%) MS PowerPoint
2 2 (9.09%) Photoshop
3 1 (4.55%) Adobe Illustrator
Business Applications
1 3 (13.64%) SAP Oil and Gas
Cloud Services
1 3 (13.64%) Google Analytics
1 3 (13.64%) SaaS
2 2 (9.09%) Amazon AWS
Communications & Networking
1 3 (13.64%) 4G
1 3 (13.64%) LTE
1 3 (13.64%) TETRA
1 3 (13.64%) Wi-Fi
1 3 (13.64%) Wireless
2 1 (4.55%) Firewall
2 1 (4.55%) Network Security
Database & Business Intelligence
1 2 (9.09%) Apache Cassandra
1 2 (9.09%) MySQL
Development Applications
1 1 (4.55%) Dreamweaver
General
1 5 (22.73%) Finance
1 5 (22.73%) Telecoms
2 3 (13.64%) Electronics
2 3 (13.64%) Manufacturing
3 2 (9.09%) Advertising
3 2 (9.09%) Banking
Job Titles
1 6 (27.27%) Lead Generation Specialist
1 6 (27.27%) Telesales Specialist
2 3 (13.64%) Content Manager
2 3 (13.64%) Digital Content Manager
2 3 (13.64%) Sales Manager
3 2 (9.09%) Architect
3 2 (9.09%) Cloud Architect
3 2 (9.09%) Project Manager
3 2 (9.09%) SaaS Architect
3 2 (9.09%) Software Architect
4 1 (4.55%) Agile Scrum Master
4 1 (4.55%) Artworker
4 1 (4.55%) Cloud Engineer
4 1 (4.55%) Creative Artworker
4 1 (4.55%) Digital Account Manager
4 1 (4.55%) FMCG Manager
4 1 (4.55%) Graduate Project Manager
4 1 (4.55%) ITIL Project Manager
4 1 (4.55%) Lead Software Architect
4 1 (4.55%) Scrum Master
Libraries, Frameworks & Software Standards
1 2 (9.09%) HTML
1 2 (9.09%) RabbitMQ
1 2 (9.09%) REST
2 1 (4.55%) .NET
2 1 (4.55%) .NET Framework
2 1 (4.55%) ASP.NET
2 1 (4.55%) ASP.NET MVC
2 1 (4.55%) ASP.NET MVC 4
Miscellaneous
1 9 (40.91%) Social Media
2 2 (9.09%) Blog
2 2 (9.09%) iPad
3 1 (4.55%) FMCG
3 1 (4.55%) User Experience
Operating Systems
1 3 (13.64%) Windows
2 2 (9.09%) Linux
3 1 (4.55%) Mac OS
3 1 (4.55%) Mac OS X
3 1 (4.55%) Windows Server
Processes & Methodologies
1 6 (27.27%) Lead Generation
1 6 (27.27%) Telemarketing
2 4 (18.18%) Digital Marketing
3 3 (13.64%) Agile Software Development
3 3 (13.64%) Analytics
3 3 (13.64%) Business Intelligence
3 3 (13.64%) Content Management
3 3 (13.64%) Continuous Integration
3 3 (13.64%) Digital Content Management
3 3 (13.64%) Kanban
3 3 (13.64%) Pair Programming
3 3 (13.64%) Programme Management
3 3 (13.64%) Scrum
3 3 (13.64%) SEO
3 3 (13.64%) TDD
3 3 (13.64%) Technical Architecture
4 2 (9.09%) Logistics
4 2 (9.09%) OO
4 2 (9.09%) OOP
4 2 (9.09%) Pay per click
Programming Languages
1 3 (13.64%) C#
2 2 (9.09%) C++
2 2 (9.09%) Java
2 2 (9.09%) JavaScript
2 2 (9.09%) Python
2 2 (9.09%) Ruby
Qualifications
1 5 (22.73%) Degree
2 1 (4.55%) PRINCE2 Practitioner
System Software
1 2 (9.09%) Docker
2 1 (4.55%) Active Directory
Systems Management
1 2 (9.09%) Opscode Chef
Vendors
1 7 (31.82%) Salesforce.com
2 3 (13.64%) Google
2 3 (13.64%) SAP
3 1 (4.55%) Apple
3 1 (4.55%) Citrix
3 1 (4.55%) Microsoft
Basingstoke
People Source Consulting
Salary: £65000 - £70000 per annum + benefits
Posted: 8 days ago
Basingstoke, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £30000 per annum
Posted: 6 days ago
Basingstoke
People Source Consulting
Salary: £55000 - £65000 per annum + excellent benefits scheme
Posted: 20 days ago
Basingstoke, Hampshire
UK Consumer Panels
Posted: 4 days ago