The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Basingstoke region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Marketing
Rank 53 52 56
Rank change year-on-year
-1 +4
Permanent jobs citing Marketing 16 21 29
As % of all permanent IT jobs located in Basingstoke 2.64% 3.74% 3.40%
As % of the General category 12.03% 12.80% 7.67%
Number of salaries quoted 13 18 25
Average salary £35,000 £40,000 £41,000
Average salary % change year-on-year
-12.50% -2.43%
90% offered a salary of more than £23,000 £26,800 £27,500
10% offered a salary of more than £37,500 £50,750 £52,500
UK excluding London average salary £37,500 £37,500 £36,000
% change year-on-year
- +4.16%
Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Basingstoke region.

General Category
Basingstoke
Permanent IT job ads with a match in the
General category
133 164 378
As % of all permanent IT jobs located in Basingstoke 21.91% 29.18% 44.31%
Number of salaries quoted 96 110 289
Average salary £37,500 £45,000 £40,000
Average salary % change year-on-year
-16.66% +12.50%
90% offered a salary of more than £27,500 £24,700 £30,000
10% offered a salary of more than £60,750 £55,000 £70,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Basingstoke

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Basingstoke region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Basingstoke

Marketing
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Basingstoke region.

Marketing Salary Trend in Basingstoke

Marketing
Salary Histogram in Basingstoke

This chart provides a salary histogram for IT jobs citing Marketing across the Basingstoke region over the 3 months to 19 December 2014.

Marketing Salary Histogram in Basingstoke

Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 19 December 2014, IT jobs across the Basingstoke region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 10 (30.30%) MS Excel
1 10 (30.30%) Microsoft
2 9 (27.27%) Digital Marketing
2 9 (27.27%) Telecoms
3 8 (24.24%) Finance
3 8 (24.24%) MS Office
4 7 (21.21%) B2B
4 7 (21.21%) SEO
5 5 (15.15%) Programme Management
5 5 (15.15%) B2C
5 5 (15.15%) Business Intelligence
5 5 (15.15%) MS PowerPoint
5 5 (15.15%) SAP
5 5 (15.15%) Cisco
5 5 (15.15%) Google
5 5 (15.15%) Pay per click
5 5 (15.15%) Analytics
5 5 (15.15%) Windows
5 5 (15.15%) Manufacturing
5 5 (15.15%) SAP Oil and Gas
5 5 (15.15%) Google Analytics
5 5 (15.15%) Electronics
5 5 (15.15%) .NET
5 5 (15.15%) ASP.NET
5 5 (15.15%) JavaScript
5 5 (15.15%) DTV
6 4 (12.12%) Subversion
6 4 (12.12%) jQuery
6 4 (12.12%) LAN
6 4 (12.12%) PBX

Marketing
Top Related IT Skills in Basingstoke by Category

For the 6 months to 19 December 2014, IT jobs across the Basingstoke region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (6.06%) CMS
1 2 (6.06%) Umbraco
1 2 (6.06%) WordPress
2 1 (3.03%) Sitecore CMS
2 1 (3.03%) Kentico
Applications
1 10 (30.30%) MS Excel
2 8 (24.24%) MS Office
3 5 (15.15%) MS PowerPoint
4 2 (6.06%) Photoshop
Business Applications
1 5 (15.15%) SAP Oil and Gas
1 5 (15.15%) Google Analytics
2 2 (6.06%) Dynamics CRM
3 1 (3.03%) Radian6
Cloud Services
1 4 (12.12%) SaaS
2 1 (3.03%) Amazon EC2
2 1 (3.03%) Amazon AWS
Communications & Networking
1 4 (12.12%) LAN
1 4 (12.12%) PBX
1 4 (12.12%) VoIP
1 4 (12.12%) WAN
1 4 (12.12%) Internet
1 4 (12.12%) TETRA
1 4 (12.12%) Multicast
2 1 (3.03%) Firewall
Database & Business Intelligence
1 3 (9.09%) MySQL
2 1 (3.03%) Redis
Development Applications
1 4 (12.12%) Subversion
2 2 (6.06%) Git (software)
3 1 (3.03%) SpecFlow
3 1 (3.03%) Jenkins
3 1 (3.03%) ReSharper
3 1 (3.03%) Selenium
3 1 (3.03%) NUnit
General
1 9 (27.27%) Telecoms
2 8 (24.24%) Finance
3 5 (15.15%) Manufacturing
3 5 (15.15%) Electronics
4 4 (12.12%) Advertising
5 1 (3.03%) Games
5 1 (3.03%) Billing
5 1 (3.03%) Law
5 1 (3.03%) Legal
Job Titles
1 5 (15.15%) Analyst
1 5 (15.15%) Database Analyst
1 5 (15.15%) Product Manager
2 4 (12.12%) Report Analyst
2 4 (12.12%) Business Development Manager
2 4 (12.12%) Development Manager
2 4 (12.12%) Senior Manager
2 4 (12.12%) Developer
2 4 (12.12%) Business Manager
2 4 (12.12%) Portfolio Manager
3 3 (9.09%) MI Analyst
3 3 (9.09%) Web Manager
3 3 (9.09%) Account Manager
4 2 (6.06%) Agile C# Developer
4 2 (6.06%) C# .NET Developer
4 2 (6.06%) C# ASP.NET Developer
4 2 (6.06%) Senior Account Manager
4 2 (6.06%) Web Developer
4 2 (6.06%) Data Analyst
4 2 (6.06%) C# Developer
Libraries, Frameworks & Software Standards
1 5 (15.15%) .NET
1 5 (15.15%) ASP.NET
2 4 (12.12%) jQuery
3 3 (9.09%) ASP.NET MVC
3 3 (9.09%) HTML5
3 3 (9.09%) CSS
3 3 (9.09%) ASP.NET MVC 4
3 3 (9.09%) HTML
3 3 (9.09%) ASP.NET Web API
4 2 (6.06%) Ninject
4 2 (6.06%) CSS3
4 2 (6.06%) ASP.NET MVC 3
5 1 (3.03%) AngularJS
5 1 (3.03%) Web Services
5 1 (3.03%) NHibernate
5 1 (3.03%) .NET Framework
5 1 (3.03%) Twitter Bootstrap
Miscellaneous
1 5 (15.15%) DTV
2 2 (6.06%) Blog
2 2 (6.06%) Inversion of Control
2 2 (6.06%) Xbox
3 1 (3.03%) Analytical Skills
3 1 (3.03%) Visualisation
3 1 (3.03%) Open Source
Operating Systems
1 5 (15.15%) Windows
2 4 (12.12%) Windows Server 2003
2 4 (12.12%) Windows Server 2008
2 4 (12.12%) Windows Server 2012
3 1 (3.03%) UNIX
3 1 (3.03%) CentOS
3 1 (3.03%) Windows 7
3 1 (3.03%) Fedora
3 1 (3.03%) Linux
Processes & Methodologies
1 9 (27.27%) Digital Marketing
2 7 (21.21%) B2B
2 7 (21.21%) SEO
3 5 (15.15%) Programme Management
3 5 (15.15%) B2C
3 5 (15.15%) Business Intelligence
3 5 (15.15%) Pay per click
3 5 (15.15%) Analytics
4 4 (12.12%) Mobile Device Management
4 4 (12.12%) Product Management
4 4 (12.12%) Business Development
5 3 (9.09%) Pair Programming
5 3 (9.09%) BDD
5 3 (9.09%) Kanban
5 3 (9.09%) MVC
5 3 (9.09%) Project Management
5 3 (9.09%) Agile Software Development
5 3 (9.09%) TDD
5 3 (9.09%) Scrum
6 2 (6.06%) Test-First Development
Programming Languages
1 5 (15.15%) JavaScript
2 3 (9.09%) C#
2 3 (9.09%) SQL
3 1 (3.03%) Python
3 1 (3.03%) Ruby
3 1 (3.03%) Apex Code
3 1 (3.03%) Bash Shell
3 1 (3.03%) C++
3 1 (3.03%) Java
3 1 (3.03%) Perl
3 1 (3.03%) PHP
3 1 (3.03%) C
Qualifications
1 4 (12.12%) CCNA
1 4 (12.12%) Cisco Certification
2 3 (9.09%) Degree
Quality Assurance & Compliance
1 1 (3.03%) SLA
System Software
1 1 (3.03%) Active Directory
1 1 (3.03%) VMware Infrastructure
Systems Management
1 2 (6.06%) Opscode Chef
2 1 (3.03%) SCCM
2 1 (3.03%) Puppet
Vendors
1 10 (30.30%) Microsoft
2 5 (15.15%) SAP
2 5 (15.15%) Cisco
2 5 (15.15%) Google
3 4 (12.12%) Salesforce.com
4 2 (6.06%) Adobe
4 2 (6.06%) Eloqua
4 2 (6.06%) Oracle
4 2 (6.06%) Marketo
5 1 (3.03%) Twitter
5 1 (3.03%) Red Hat
5 1 (3.03%) VMware
5 1 (3.03%) Sitecore
5 1 (3.03%) Ektron
Basingstoke
People Source
Salary: £28000 - £35000 per annum
Posted: 5 days ago
Basingstoke
Spectrum IT
Salary: £18000 - £26000 per annum + Benefits
Posted: 12 days ago
Basingstoke, Hampshire
Bright Executive Recruitment
Salary: £20000 - £23000 per annum + bonus OTE circa £25k
Posted: 25 days ago