The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Birmingham region. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 30 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Advertising
Rank 63 51 53
Rank change year-on-year
-12 +2
Contract jobs citing Advertising 7 5 11
As % of all contract IT jobs located in Birmingham 0.91% 0.67% 1.54%
As % of the General category 2.82% 1.87% 4.68%
Number of daily rates quoted 6 4 10
Median daily rate £413 £275 £438
Median daily rate % change year-on-year
+50.00% -37.14%
90% offered a daily rate of more than £369 £258 £338
10% offered a daily rate of more than £458 £363 £635
UK excluding London median daily rate £375 £360 £375
% change year-on-year
+4.16% -4.00%
Number of hourly rates quoted 0 1 0
Median hourly rate - £15.00 -
UK excluding London median hourly rate £16.00 £15.00 £22.50
% change year-on-year
+6.66% -33.33%
Advertising
West Midlands

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Birmingham region.

General Category
Birmingham
Contract IT job ads with a match in the
General category
248 267 235
As % of all contract IT jobs located in Birmingham 32.17% 35.74% 32.82%
Number of daily rates quoted 183 187 146
Median daily rate £375 £375 £325
Median daily rate % change year-on-year
- +15.38%
90% offered a daily rate of more than £250 £217 £200
10% offered a daily rate of more than £475 £500 £525
UK excluding London median daily rate £400 £400 £385
% change year-on-year
- +3.89%
Number of hourly rates quoted 2 9 4
Median hourly rate £36.50 £20.25 £33.50
Median hourly rate % change year-on-year
+80.24% -39.55%
UK excluding London median hourly rate £20.50 £22.67 £22.00
% change year-on-year
-9.55% +3.02%

Advertising
Jobs Demand Trend in Birmingham

The demand trend of contract jobs across the Birmingham region citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in Birmingham

Advertising
Daily Rate Trend in Birmingham

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Birmingham region.

Advertising Daily Rate Trend in Birmingham

Advertising
Hourly Rate Trend in Birmingham

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Birmingham region.

Advertising Hourly Rate Trend in Birmingham

Advertising
Top 30 Related IT Skills in Birmingham

For the 6 months to 30 July 2016, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Birmingham region with a requirement for Advertising.

1 9 (75.00%) Microsoft
2 3 (25.00%) Marketing
2 3 (25.00%) Business Intelligence
3 2 (16.67%) SQL Server Integration Services
3 2 (16.67%) Mentoring
3 2 (16.67%) Microsoft Azure
3 2 (16.67%) SQL Server
3 2 (16.67%) Windows
3 2 (16.67%) SQL
3 2 (16.67%) CRM
3 2 (16.67%) SQL Server Analysis Services
3 2 (16.67%) PowerShell
3 2 (16.67%) Adobe
3 2 (16.67%) SharePoint
3 2 (16.67%) SQL Server Reporting Services
3 2 (16.67%) Dynamics CRM
4 1 (8.33%) Dynamics AX
4 1 (8.33%) Data Analysis
4 1 (8.33%) Capita
4 1 (8.33%) Web Analytics
4 1 (8.33%) ETL
4 1 (8.33%) VPN
4 1 (8.33%) DNS
4 1 (8.33%) EPoS
4 1 (8.33%) Intranet
4 1 (8.33%) SQL Server 2008
4 1 (8.33%) Visualisation
4 1 (8.33%) WordPress
4 1 (8.33%) SC Cleared
4 1 (8.33%) Security Cleared

Advertising
Top Related IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (16.67%) SharePoint
2 1 (8.33%) Apache Pig
2 1 (8.33%) CMS
2 1 (8.33%) Elasticsearch
2 1 (8.33%) SharePoint 2013
2 1 (8.33%) WordPress
Applications
1 1 (8.33%) Adobe Illustrator
1 1 (8.33%) MS Excel
1 1 (8.33%) Photoshop
Business Applications
1 2 (16.67%) Dynamics CRM
2 1 (8.33%) Dynamics AX
Cloud Services
1 2 (16.67%) Microsoft Azure
2 1 (8.33%) Amazon AWS
Communications & Networking
1 1 (8.33%) DNS
1 1 (8.33%) Intranet
1 1 (8.33%) VPN
Database & Business Intelligence
1 2 (16.67%) SQL Server
1 2 (16.67%) SQL Server Analysis Services
1 2 (16.67%) SQL Server Integration Services
1 2 (16.67%) SQL Server Reporting Services
2 1 (8.33%) Apache Hive
2 1 (8.33%) Big Data
2 1 (8.33%) Datazen
2 1 (8.33%) Impala
2 1 (8.33%) NoSQL
2 1 (8.33%) Power BI
2 1 (8.33%) SQL Server 2008
General
1 3 (25.00%) Marketing
2 1 (8.33%) Games
Job Titles
1 3 (25.00%) Developer
2 2 (16.67%) Project Manager
3 1 (8.33%) Administrator
3 1 (8.33%) Analyst
3 1 (8.33%) Auditor
3 1 (8.33%) Business Analyst
3 1 (8.33%) Business Intelligence Developer
3 1 (8.33%) Consultant
3 1 (8.33%) CRM Consultant
3 1 (8.33%) Data Engineer
3 1 (8.33%) Database Engineer
3 1 (8.33%) Dynamics AX Developer
3 1 (8.33%) Dynamics CRM Developer
3 1 (8.33%) IT Manager
3 1 (8.33%) Microsoft Consultant
3 1 (8.33%) Microsoft Developer
3 1 (8.33%) Principal Engineer
3 1 (8.33%) Project Analyst
3 1 (8.33%) Senior Developer
3 1 (8.33%) Tester
Libraries, Frameworks & Software Standards
1 1 (8.33%) .NET
1 1 (8.33%) CSS
1 1 (8.33%) HTML
Miscellaneous
1 1 (8.33%) EPoS
1 1 (8.33%) Management Information System
1 1 (8.33%) User Experience
1 1 (8.33%) Visualisation
Operating Systems
1 2 (16.67%) Windows
2 1 (8.33%) Linux
2 1 (8.33%) Windows Server
Processes & Methodologies
1 3 (25.00%) Business Intelligence
2 2 (16.67%) CRM
2 2 (16.67%) Mentoring
3 1 (8.33%) Agile Software Development
3 1 (8.33%) Analytics
3 1 (8.33%) Big Data Analytics
3 1 (8.33%) Data Analysis
3 1 (8.33%) Data Analytics
3 1 (8.33%) Data Management
3 1 (8.33%) Digital Marketing
3 1 (8.33%) Document Management
3 1 (8.33%) ETL
3 1 (8.33%) Front End Development
3 1 (8.33%) Information Management
3 1 (8.33%) Matrix Organization
3 1 (8.33%) Performance Tuning
3 1 (8.33%) PRINCE2
3 1 (8.33%) Test Scripting
3 1 (8.33%) Waterfall
3 1 (8.33%) Web Analytics
Programming Languages
1 2 (16.67%) PowerShell
1 2 (16.67%) SQL
2 1 (8.33%) C
2 1 (8.33%) C#
2 1 (8.33%) C++
2 1 (8.33%) JavaScript
2 1 (8.33%) PHP
2 1 (8.33%) Python
2 1 (8.33%) R
2 1 (8.33%) T-SQL
2 1 (8.33%) X++
Qualifications
1 1 (8.33%) Degree
1 1 (8.33%) PhD
1 1 (8.33%) SC Cleared
1 1 (8.33%) Security Cleared
Quality Assurance & Compliance
1 1 (8.33%) ISO/IEC 27001
Vendors
1 9 (75.00%) Microsoft
2 2 (16.67%) Adobe
3 1 (8.33%) Capita