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The first part of the table below looks at the prevalence of the term Advertising in IT jobs advertised for the Birmingham region. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 22 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all terms in our General category for the Birmingham region.
| Advertising |
| 3 months to
22 Mar 2010 | Same period 2009 | Same period 2008 |
| Rank | 60 | 86 | 123 |
| Rank change year-on-year |
 +26 | +37 |
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| Matching permanent IT job ads | 17 | 8 | 12 |
| As % of all permanent IT jobs located in Birmingham | 1.590 % | 0.545 % | 0.373 % |
| As % of the General category | 3.972 % | 1.399 % | 0.965 % |
| Salaries quoted | 17 | 4 | 8 |
| Average salary | £22,500 | £27,500 | £32,750 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £21,000 | £25,000 | £23,900 |
| 10% of jobs offered a salary of more than | £29,300 | £36,300 | £35,000 |
| UK excluding London average salary | £32,500 | £28,500 | £32,500 |
| % change year-on-year | |
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Permanent IT job ads with a match in the
General category | 428 | 572 | 1244 |
| As % of all permanent IT jobs located in Birmingham | 40.04 % | 38.94 % | 38.66 % |
| Salaries quoted | 365 | 478 | 1075 |
| Average salary | £35,000 | £35,000 | £40,000 |
| Average salary % change year-on-year | |
| 90% of jobs offered a salary of more than | £21,000 | £25,000 | £25,000 |
| 10% of jobs offered a salary of more than | £55,000 | £62,500 | £67,500 |
| UK excluding London average salary | £40,000 | £38,000 | £37,500 |
| % change year-on-year | |
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Advertising
Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing Advertising across the Birmingham region as a proportion of the total demand within the General category.
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