The first table below looks at the prevalence of the term Advertising in IT contracts advertised for the West Midlands region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 17 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the West Midlands region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
17 May 2013
Same period 2012 Same period 2011
Advertising
Rank 88 98 78
Rank change year-on-year
+10 -20
Contract jobs citing Advertising 7 5 16
As % of all contract IT jobs located in the West Midlands 0.424% 0.224% 0.844%
As % of the General category 1.373% 0.676% 2.516%
Number of daily rates quoted 6 4 14
Average daily rate £463 £394 £400
Average daily rate % change year-on-year
+17.46% -1.56%
90% offered a daily rate of more than £300 £350 £269
10% offered a daily rate of more than £469 £481 £478
UK excluding London average daily rate £350 £375 £300
% change year-on-year
-6.66% +25.00%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £9.50
UK excluding London average hourly rate £15.39 £30.00 £15.00
% change year-on-year
-48.71% +100.00%
All of the General Category
West Midlands
Contract IT job ads with a match in the
General category
510 740 636
As % of all contract IT jobs located in the West Midlands 30.89% 33.17% 33.56%
Number of daily rates quoted 223 307 273
Average daily rate £350 £360 £375
Average daily rate % change year-on-year
-2.77% -4.00%
90% offered a daily rate of more than £220 £245 £175
10% offered a daily rate of more than £550 £475 £500
UK excluding London average daily rate £375 £375 £375
Number of hourly rates quoted 59 47 33
Average hourly rate £37.80 £25.00 £31.00
Average hourly rate % change year-on-year
+51.20% -19.35%
UK excluding London average hourly rate £26.00 £25.00 £26.00
% change year-on-year
+4.00% -3.84%
Advertising
England

Advertising
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the West Midlands region as a proportion of the total demand within the General category.

West Midlands Advertising Jobs Demand Trend

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the West Midlands region.

West Midlands Advertising Daily Rate Trend

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising across the West Midlands region over the 3 months to 17 May 2013.

West Midlands Advertising Daily Rate Histogram

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the West Midlands region.

West Midlands Advertising Hourly Rate Trend

Advertising
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the West Midlands region over the 3 months to 17 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Birmingham +10 3 £463 +32.14%
Advertising
England

Advertising
Top 30 Related IT Skills

For the 6 months to 17 May 2013, IT contractor jobs across the West Midlands region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 10 (76.92%) Microsoft
2 5 (38.46%) MS Excel
3 4 (30.77%) Dynamics NAV
3 4 (30.77%) Dynamics CRM
3 4 (30.77%) Dynamics AX
3 4 (30.77%) CRM
3 4 (30.77%) SharePoint
4 3 (23.08%) ERP
5 2 (15.38%) C
5 2 (15.38%) PRINCE2 Certification
5 2 (15.38%) Sage
5 2 (15.38%) Service Delivery
5 2 (15.38%) Sage 1000
5 2 (15.38%) Sage 200
5 2 (15.38%) PRINCE2
6 1 (7.692%) Test Strategy
6 1 (7.692%) QA
6 1 (7.692%) Web Testing
6 1 (7.692%) Test Management
6 1 (7.692%) Sitecore CMS
6 1 (7.692%) Sitecore
6 1 (7.692%) Billing
6 1 (7.692%) Logistics
6 1 (7.692%) Change Management
6 1 (7.692%) Finance
6 1 (7.692%) Automotive
6 1 (7.692%) CMS
6 1 (7.692%) Project Management
6 1 (7.692%) ISEB
6 1 (7.692%) C#

Advertising
Top Related IT Skills by Category

For the 6 months to 17 May 2013, IT contractor jobs across the West Midlands region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Development
1 1 (7.692%) .NET
1 1 (7.692%) COM
Application Platforms
1 4 (30.77%) SharePoint
2 1 (7.692%) CMS
2 1 (7.692%) Sitecore CMS
Applications
1 5 (38.46%) MS Excel
Business Applications
1 4 (30.77%) Dynamics NAV
1 4 (30.77%) Dynamics CRM
1 4 (30.77%) Dynamics AX
2 2 (15.38%) Sage 1000
2 2 (15.38%) Sage 200
General
1 1 (7.692%) Finance
1 1 (7.692%) Automotive
1 1 (7.692%) Billing
Job Titles
1 5 (38.46%) Consultant
2 4 (30.77%) Project Manager
3 2 (15.38%) Analyst
3 2 (15.38%) Functional Consultant
3 2 (15.38%) Dynamics AX Consultant
3 2 (15.38%) Sage Consultant
4 1 (7.692%) Dynamics CRM Consultant
4 1 (7.692%) CRM Analyst
4 1 (7.692%) Microsoft CRM Consultant
4 1 (7.692%) CRM Technical Consultant
4 1 (7.692%) Account Manager
4 1 (7.692%) Technical Consultant
4 1 (7.692%) CRM Consultant
4 1 (7.692%) Microsoft Consultant
4 1 (7.692%) CRM Business Analyst
4 1 (7.692%) Test Analyst
4 1 (7.692%) Business Analyst
4 1 (7.692%) Developer
Processes & Methodologies
1 4 (30.77%) CRM
2 3 (23.08%) ERP
3 2 (15.38%) PRINCE2
3 2 (15.38%) Service Delivery
4 1 (7.692%) Change Management
4 1 (7.692%) Logistics
4 1 (7.692%) Web Testing
4 1 (7.692%) Test Management
4 1 (7.692%) Test Strategy
4 1 (7.692%) Project Management
Programming Languages
1 2 (15.38%) C
2 1 (7.692%) C#
Qualifications
1 2 (15.38%) PRINCE2 Certification
2 1 (7.692%) ISEB
Quality Assurance & Compliance
1 1 (7.692%) QA
Vendors
1 10 (76.92%) Microsoft
2 2 (15.38%) Sage
3 1 (7.692%) Sitecore
West Midlands
Required experience: *Designing software solutions to meet business needs *Creating technical design documentation / specifications *Good written and personal communication skills *ASP.NET, C#, HTML, CSS, JavaScript, JQuery, *MS...
Nigel Frank International Ltd
Rate: £400 per day
Posted: 17 May 2013
Dudley, West Midlands (County)
Leading Engineering Company now requires a Senior Software Engineer to lead a team of Engineers through full life-cycle application development using C/C++ in a Windows environment.....
JM
Rate: £300 - £350 per day
Posted: 15 May 2013