The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Coventry region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 3 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
3 Sep 2015
Same period 2014 Same period 2013
Google Analytics
Rank - 42 31
Contract jobs citing Google Analytics 0 2 2
As % of all contract IT jobs located in Coventry - 0.50% 0.71%
As % of the Cloud Services category - 22.22% 66.67%
Number of daily rates quoted 0 2 0
Average daily rate
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- £275 -
UK excluding London average daily rate £364 £275 £275
% change year-on-year
+32.27% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.25 £11.00 £17.69
% change year-on-year
+75.00% -37.81%
Google Analytics
West Midlands

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in contract jobs advertised in the Coventry region.

Cloud Services Category
Coventry
Contract IT job ads with a match in the
Cloud Services category
28 9 3
As % of all contract IT jobs located in Coventry 8.28% 2.26% 1.07%
Number of daily rates quoted 16 6 0
Average daily rate £358 £400 -
Average daily rate % change year-on-year
-10.62% -
UK excluding London average daily rate £400 £380 £300
% change year-on-year
+5.26% +26.66%
Number of hourly rates quoted 1 1 1
Average hourly rate £23.00 £22.69 £9.00
Average hourly rate % change year-on-year
+1.36% +152.11%
UK excluding London average hourly rate £23.50 £17.00 £30.75
% change year-on-year
+38.23% -44.71%

Google Analytics
Jobs Demand Trend in Coventry

This chart provides a 3-month moving total of IT contractor jobs citing Google Analytics across the Coventry region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in Coventry

Google Analytics
Daily Rate Trend in Coventry

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Coventry region.

Google Analytics Daily Rate Trend in Coventry