The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Farnborough region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Marketing
Rank 17 15 12
Rank change year-on-year
-2 -3
Contract jobs citing Marketing 6 1 2
As % of all contract IT jobs located in Farnborough 5.83% 1.45% 4.08%
As % of the General category 24.00% 4.35% 25.00%
Number of daily rates quoted 6 1 2
Average daily rate
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£325 £525 £300
Average daily rate % change year-on-year
-38.09% +75.00%
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £33.32 £22.25 £21.50
% change year-on-year
+49.75% +3.48%
Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Farnborough region.

General Category
Farnborough
Contract IT job ads with a match in the
General category
25 23 8
As % of all contract IT jobs located in Farnborough 24.27% 33.33% 16.33%
Number of daily rates quoted 17 16 5
Average daily rate £413 £325 £300
Average daily rate % change year-on-year
+26.92% +8.33%
90% offered a daily rate of more than £325 £210 £255
10% offered a daily rate of more than £475 £495 £565
UK excluding London average daily rate £400 £390 £385
% change year-on-year
+2.56% +1.29%
Number of hourly rates quoted 7 0 0
Average hourly rate £42.50 - -
UK excluding London average hourly rate £27.50 £24.00 £22.22
% change year-on-year
+14.58% +8.03%

Marketing
Jobs Demand Trend in Farnborough

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Farnborough region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Farnborough

Marketing
Daily Rate Trend in Farnborough

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Farnborough region.

Marketing Daily Rate Trend in Farnborough

Marketing
Hourly Rate Trend in Farnborough

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Farnborough region.

Marketing Hourly Rate Trend in Farnborough

Marketing
Top 30 Related IT Skills in Farnborough

For the 6 months to 4 September 2015, IT contractor jobs across the Farnborough region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 6 (66.67%) CRM
2 4 (44.44%) Microsoft
2 4 (44.44%) JavaScript
2 4 (44.44%) .NET
2 4 (44.44%) C#
2 4 (44.44%) MS Excel
2 4 (44.44%) MVC
2 4 (44.44%) Retail
2 4 (44.44%) SQL Server Reporting Services
2 4 (44.44%) Dynamics CRM
2 4 (44.44%) SQL Server Integration Services
3 3 (33.33%) Automotive
4 2 (22.22%) Telecoms
4 2 (22.22%) Stakeholder Management
4 2 (22.22%) Agile Software Development
4 2 (22.22%) Data Analysis
4 2 (22.22%) HTML
4 2 (22.22%) Java
4 2 (22.22%) XML
4 2 (22.22%) Oracle
4 2 (22.22%) Salesforce.com
4 2 (22.22%) Project Management
4 2 (22.22%) Siebel
4 2 (22.22%) Waterfall
4 2 (22.22%) Test Strategy
4 2 (22.22%) Use Case
4 2 (22.22%) Digital Marketing
4 2 (22.22%) Test Scripting
4 2 (22.22%) Java EE 5
5 1 (11.11%) HP Quality Center

Marketing
Top Related IT Skills in Farnborough by Category

For the 6 months to 4 September 2015, IT contractor jobs across the Farnborough region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (11.11%) SharePoint
Applications
1 4 (44.44%) MS Excel
2 1 (11.11%) MS Visio
2 1 (11.11%) MS Office
Business Applications
1 4 (44.44%) Dynamics CRM
Database & Business Intelligence
1 4 (44.44%) SQL Server Reporting Services
1 4 (44.44%) SQL Server Integration Services
General
1 4 (44.44%) Retail
2 3 (33.33%) Automotive
3 2 (22.22%) Telecoms
4 1 (11.11%) Finance
Job Titles
1 4 (44.44%) Developer
1 4 (44.44%) Analyst
1 4 (44.44%) Microsoft Developer
2 3 (33.33%) Business Analyst
3 2 (22.22%) Technical Analyst
3 2 (22.22%) Technical Business Analyst
3 2 (22.22%) Business Systems Analyst
3 2 (22.22%) Systems Analyst
4 1 (11.11%) Administrator
4 1 (11.11%) Project Manager
4 1 (11.11%) Salesforce.com Administrator
4 1 (11.11%) Salesforce.com Business Analyst
Libraries, Frameworks & Software Standards
1 4 (44.44%) .NET
2 2 (22.22%) XML
2 2 (22.22%) Java EE 5
2 2 (22.22%) HTML
Processes & Methodologies
1 6 (66.67%) CRM
2 4 (44.44%) MVC
3 2 (22.22%) Stakeholder Management
3 2 (22.22%) Project Management
3 2 (22.22%) Agile Software Development
3 2 (22.22%) Data Analysis
3 2 (22.22%) Use Case
3 2 (22.22%) Digital Marketing
3 2 (22.22%) Test Scripting
3 2 (22.22%) Waterfall
3 2 (22.22%) Test Strategy
4 1 (11.11%) PRINCE2
4 1 (11.11%) Test Management
4 1 (11.11%) Business Analysis
4 1 (11.11%) Programme Management
Programming Languages
1 4 (44.44%) C#
1 4 (44.44%) JavaScript
2 2 (22.22%) Java
Qualifications
1 1 (11.11%) PRINCE2 Certification
Systems Management
1 1 (11.11%) HP Quality Center
Vendors
1 4 (44.44%) Microsoft
2 2 (22.22%) Oracle
2 2 (22.22%) Siebel
2 2 (22.22%) Salesforce.com
3 1 (11.11%) HP