The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Halifax region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 23 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
23 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 31 22 26
Rank change year-on-year
-9 +4
Contract jobs citing Marketing 2 1 7
As % of all contract IT jobs located in Halifax 1.31% 0.60% 2.93%
As % of the General category 1.75% 0.95% 3.33%
Number of daily rates quoted 2 0 7
Average daily rate
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£398 - £396
90% offered a daily rate of more than £396 - £355
10% offered a daily rate of more than £400 - £492
UK excluding London average daily rate £366 £330 £350
% change year-on-year
+10.83% -5.71%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £22.50 £17.69 £15.50
% change year-on-year
+27.19% +14.12%
Marketing
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Halifax region.

General Category
Halifax
Contract IT job ads with a match in the
General category
114 105 210
As % of all contract IT jobs located in Halifax 74.51% 62.50% 87.87%
Number of daily rates quoted 102 81 175
Average daily rate £413 £380 £381
Average daily rate % change year-on-year
+8.55% -0.13%
90% offered a daily rate of more than £310 £308 £302
10% offered a daily rate of more than £478 £475 £479
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 0 0 4
Average hourly rate - - £18.00
UK excluding London average hourly rate £25.25 £20.50 £29.00
% change year-on-year
+23.17% -29.31%

Marketing
Jobs Demand Trend in Halifax

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Halifax region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Halifax

Marketing
Daily Rate Trend in Halifax

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Halifax region.

Marketing Daily Rate Trend in Halifax

Marketing
Top 4 Related IT Skills in Halifax

For the 6 months to 23 September 2014, IT contractor jobs across the Halifax region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 2 (100.00%) Finance
2 1 (50.00%) Banking
2 1 (50.00%) Performance Analysis
2 1 (50.00%) Analytical Skills

Marketing
Top Related IT Skills in Halifax by Category

For the 6 months to 23 September 2014, IT contractor jobs across the Halifax region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

General
1 2 (100.00%) Finance
2 1 (50.00%) Banking
Job Titles
1 2 (100.00%) Marketing Manager
2 1 (50.00%) Campaign Manager
Miscellaneous
1 1 (50.00%) Analytical Skills
Processes & Methodologies
1 1 (50.00%) Performance Analysis