The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Halifax region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Marketing
Rank 33 27 29
Rank change year-on-year
-6 +2
Permanent jobs citing Marketing 4 1 7
As % of all permanent IT jobs located in Halifax 2.26% 0.79% 3.43%
As % of the General category 7.02% 1.28% 9.21%
Number of salaries quoted 4 1 6
Average salary £35,500 £23,000 £20,500
Average salary % change year-on-year
+54.34% +12.19%
UK excluding London average salary £38,000 £35,000 £35,000
% change year-on-year
+8.57% -
Marketing
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Halifax region.

General Category
Halifax
Permanent IT job ads with a match in the
General category
57 78 76
As % of all permanent IT jobs located in Halifax 32.20% 61.90% 37.25%
Number of salaries quoted 50 59 57
Average salary £36,000 £42,500 £40,000
Average salary % change year-on-year
-15.29% +6.25%
90% offered a salary of more than £21,500 £28,100 £27,000
10% offered a salary of more than £50,000 £52,500 £50,750
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Halifax

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Halifax region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Halifax

Marketing
Salary Trend in Halifax

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Halifax region.

Marketing Salary Trend in Halifax

Marketing
Top 30 Related IT Skills in Halifax

For the 6 months to 29 August 2014, IT jobs across the Halifax region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 8 (61.54%) Data Warehouse
1 8 (61.54%) Data Modelling
1 8 (61.54%) Business Intelligence
1 8 (61.54%) Finance
1 8 (61.54%) Information Management
1 8 (61.54%) Degree
1 8 (61.54%) Information Governance
2 4 (30.77%) Project Management
3 3 (23.08%) Waterfall
3 3 (23.08%) Change Management
4 2 (15.38%) SEO
4 2 (15.38%) Workflow
4 2 (15.38%) MySQL
4 2 (15.38%) Requirements Analysis
4 2 (15.38%) Use Case
4 2 (15.38%) User Acceptance Testing
4 2 (15.38%) Performance Management
4 2 (15.38%) Business Analysis
4 2 (15.38%) Publishing
4 2 (15.38%) Scrum
4 2 (15.38%) User Stories
4 2 (15.38%) Change Control
5 1 (7.69%) Mobile App
5 1 (7.69%) Agile Software Development
5 1 (7.69%) Content Management
5 1 (7.69%) CMS
5 1 (7.69%) Pay per click
5 1 (7.69%) Product Management
5 1 (7.69%) MS Office
5 1 (7.69%) HTML

Marketing
Top Related IT Skills in Halifax by Category

For the 6 months to 29 August 2014, IT jobs across the Halifax region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (7.69%) CMS
Applications
1 1 (7.69%) MS Office
Database & Business Intelligence
1 8 (61.54%) Data Warehouse
2 2 (15.38%) MySQL
General
1 8 (61.54%) Finance
2 2 (15.38%) Publishing
Job Titles
1 7 (53.85%) Architect
1 7 (53.85%) Data Architect
2 2 (15.38%) Business Analyst
2 2 (15.38%) Analyst
3 1 (7.69%) Test Manager
3 1 (7.69%) Project Manager
3 1 (7.69%) Website Manager
3 1 (7.69%) Product Manager
3 1 (7.69%) Digital Project Manager
3 1 (7.69%) MI Manager
3 1 (7.69%) Testing Manager
Libraries, Frameworks & Software Standards
1 1 (7.69%) HTML
Miscellaneous
1 1 (7.69%) Mobile App
Processes & Methodologies
1 8 (61.54%) Data Modelling
1 8 (61.54%) Business Intelligence
1 8 (61.54%) Information Management
1 8 (61.54%) Information Governance
2 4 (30.77%) Project Management
3 3 (23.08%) Change Management
3 3 (23.08%) Waterfall
4 2 (15.38%) Change Control
4 2 (15.38%) Business Analysis
4 2 (15.38%) Requirements Analysis
4 2 (15.38%) Use Case
4 2 (15.38%) User Acceptance Testing
4 2 (15.38%) Performance Management
4 2 (15.38%) SEO
4 2 (15.38%) Workflow
4 2 (15.38%) Scrum
4 2 (15.38%) User Stories
5 1 (7.69%) E-Commerce
5 1 (7.69%) Agile Software Development
5 1 (7.69%) Content Management
Programming Languages
1 1 (7.69%) SQL
Qualifications
1 8 (61.54%) Degree
Vendors
1 1 (7.69%) Microsoft
Halifax, West Yorkshire
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