The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Lancashire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 April 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Apr 2016
Same period 2015 Same period 2014
Marketing
Rank - 46 50
Contract jobs citing Marketing 0 1 1
As % of all contract IT jobs located in Lancashire - 0.24% 0.24%
As % of the General category - 1.18% 1.06%
Number of daily rates quoted 0 1 1
Average daily rate - £451 £145
Average daily rate % change year-on-year
- +210.68%
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £18.50 £16.25 £21.50
% change year-on-year
+13.84% -24.41%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Lancashire region.

General Category
Lancashire
Contract IT job ads with a match in the
General category
115 85 94
As % of all contract IT jobs located in Lancashire 25.16% 20.19% 22.49%
Number of daily rates quoted 62 48 60
Average daily rate £400 £425 £415
Average daily rate % change year-on-year
-5.88% +2.40%
90% offered a daily rate of more than £260 £300 £300
10% offered a daily rate of more than £475 £700 £575
UK excluding London average daily rate £400 £400 £380
% change year-on-year
- +5.26%
Number of hourly rates quoted 17 16 4
Average hourly rate £37.50 £37.00 £21.00
Average hourly rate % change year-on-year
+1.35% +76.19%
UK excluding London average hourly rate £29.00 £25.00 £25.00
% change year-on-year
+16.00% -

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Daily Rate Trend in Lancashire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Lancashire region.

Marketing Daily Rate Trend in Lancashire

Marketing
Hourly Rate Trend in Lancashire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Lancashire region.

Marketing Hourly Rate Trend in Lancashire

Marketing
Top 23 Related IT Skills in Lancashire

For the 6 months to 28 April 2016, IT contractor jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 6 (75.00%) C++
2 5 (62.50%) JavaScript
2 5 (62.50%) Python
2 5 (62.50%) Agile Software Development
2 5 (62.50%) Enterprise Architecture
2 5 (62.50%) ArchiMate
3 3 (37.50%) Finance
4 2 (25.00%) Service Delivery
4 2 (25.00%) Change Management
4 2 (25.00%) EDI
4 2 (25.00%) SLA
4 2 (25.00%) Line Management
4 2 (25.00%) Product Marketing
4 2 (25.00%) Operations Management
5 1 (12.50%) Integration Testing
5 1 (12.50%) Automated Testing
5 1 (12.50%) Security Cleared
5 1 (12.50%) BPSS Clearance
5 1 (12.50%) Microsoft
5 1 (12.50%) Visual Studio
5 1 (12.50%) Windows
5 1 (12.50%) RAD
5 1 (12.50%) Information Security

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 28 April 2016, IT contractor jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Development Applications
1 1 (12.50%) Visual Studio
General
1 3 (37.50%) Finance
Job Titles
1 5 (62.50%) Architect
2 4 (50.00%) Technical Architect
3 2 (25.00%) Delivery Manager
3 2 (25.00%) Service Manager
3 2 (25.00%) Services Delivery Manager
4 1 (12.50%) C++ Developer
4 1 (12.50%) C++ Software Developer
4 1 (12.50%) Developer
4 1 (12.50%) Software Developer
4 1 (12.50%) Solutions Architect
Libraries, Frameworks & Software Standards
1 2 (25.00%) EDI
Operating Systems
1 1 (12.50%) Windows
Processes & Methodologies
1 5 (62.50%) Agile Software Development
1 5 (62.50%) ArchiMate
1 5 (62.50%) Enterprise Architecture
2 2 (25.00%) Change Management
2 2 (25.00%) Line Management
2 2 (25.00%) Operations Management
2 2 (25.00%) Product Marketing
2 2 (25.00%) Service Delivery
3 1 (12.50%) Automated Testing
3 1 (12.50%) Information Security
3 1 (12.50%) Integration Testing
3 1 (12.50%) RAD
Programming Languages
1 6 (75.00%) C++
2 5 (62.50%) JavaScript
2 5 (62.50%) Python
Qualifications
1 1 (12.50%) BPSS Clearance
1 1 (12.50%) Security Cleared
Quality Assurance & Compliance
1 2 (25.00%) SLA
Vendors
1 1 (12.50%) Microsoft