The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Lancashire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 35 29 43
Rank change year-on-year
-6 +14
Contract jobs citing Marketing 17 5 2
As % of all contract IT jobs located in Lancashire 3.93% 1.85% 0.49%
As % of the General category 22.97% 10.20% 1.74%
Number of daily rates quoted 11 1 2
Average daily rate
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of your Daily Rate
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£425 £438 £413
Average daily rate % change year-on-year
-2.85% +6.06%
90% offered a daily rate of more than £400 £438 £403
10% offered a daily rate of more than £475 £438 £423
UK excluding London average daily rate £354 £350 £350
% change year-on-year
+1.14% -
Number of hourly rates quoted 2 1 0
Average hourly rate £82.00 £75.00 -
Average hourly rate % change year-on-year
+9.33% -
UK excluding London average hourly rate £22.50 £19.00 £15.50
% change year-on-year
+18.42% +22.58%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Lancashire region.

General Category
Lancashire
Contract IT job ads with a match in the
General category
74 49 115
As % of all contract IT jobs located in Lancashire 17.09% 18.08% 28.26%
Number of daily rates quoted 42 15 48
Average daily rate £400 £313 £308
Average daily rate % change year-on-year
+28.00% +1.62%
90% offered a daily rate of more than £315 £270 £230
10% offered a daily rate of more than £475 £438 £375
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 2 7 7
Average hourly rate £82.00 £15.00 £35.00
Average hourly rate % change year-on-year
+446.66% -57.14%
UK excluding London average hourly rate £23.00 £20.50 £28.50
% change year-on-year
+12.19% -28.07%

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Daily Rate Trend in Lancashire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Lancashire region.

Marketing Daily Rate Trend in Lancashire

Marketing
Hourly Rate Trend in Lancashire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Lancashire region.

Marketing Hourly Rate Trend in Lancashire

Marketing
Contract Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 19 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Lancaster - 9 £420 -
Preston -8 1 - - 3
Accrington - - - -
Blackburn - - - - 1
Burnley - - - -
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 19 September 2014, IT contractor jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 11 (57.89%) Finance
2 9 (47.37%) SQL
2 9 (47.37%) Oracle
3 8 (42.11%) Business Intelligence
3 8 (42.11%) Business Analysis
4 7 (36.84%) Data Analysis
4 7 (36.84%) Degree
4 7 (36.84%) Digital Marketing
5 6 (31.58%) ISEB
5 6 (31.58%) E-Commerce
5 6 (31.58%) SQL Server
6 5 (26.32%) PeopleSoft
6 5 (26.32%) T-SQL
6 5 (26.32%) Data Warehouse
6 5 (26.32%) Microsoft
6 5 (26.32%) SQL Server 2005
6 5 (26.32%) SQL Server Integration Services
6 5 (26.32%) SQL Server Reporting Services
6 5 (26.32%) SQL Server Analysis Services
6 5 (26.32%) Time Management
6 5 (26.32%) Data Protection
6 5 (26.32%) SQL Server 2008
6 5 (26.32%) Performance Tuning
7 4 (21.05%) User Experience
7 4 (21.05%) Regular Expression
7 4 (21.05%) Twitter Bootstrap
7 4 (21.05%) Mobile App
7 4 (21.05%) HTML5
7 4 (21.05%) Sencha
7 4 (21.05%) CSS3

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 19 September 2014, IT contractor jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 4 (21.05%) MS Excel
Database & Business Intelligence
1 6 (31.58%) SQL Server
2 5 (26.32%) Data Warehouse
2 5 (26.32%) SQL Server 2005
2 5 (26.32%) SQL Server Integration Services
2 5 (26.32%) SQL Server Reporting Services
2 5 (26.32%) SQL Server Analysis Services
2 5 (26.32%) SQL Server 2008
3 4 (21.05%) Data Mart
3 4 (21.05%) MySQL
3 4 (21.05%) OLAP
4 2 (10.53%) Oracle OLAP
5 1 (5.26%) QlikView
Development Applications
1 4 (21.05%) Subversion
General
1 11 (57.89%) Finance
2 2 (10.53%) Aerospace
3 1 (5.26%) Billing
Job Titles
1 7 (36.84%) Developer
1 7 (36.84%) Architect
2 5 (26.32%) Solutions Architect
3 4 (21.05%) Front-End Developer
3 4 (21.05%) PHP MySQL Developer
3 4 (21.05%) MySQL Developer
3 4 (21.05%) PHP Developer
4 3 (15.79%) DBA
4 3 (15.79%) SQL DBA
5 2 (10.53%) Business Intelligence Developer
5 2 (10.53%) Lead Architect
5 2 (10.53%) SQL Developer
6 1 (5.26%) Project Support Officer
6 1 (5.26%) Business Analyst
6 1 (5.26%) Analyst
6 1 (5.26%) IT Consultant
6 1 (5.26%) Consultant
6 1 (5.26%) Project Officer
6 1 (5.26%) IT Strategy Consultant
6 1 (5.26%) IT Architect
Libraries, Frameworks & Software Standards
1 4 (21.05%) Regular Expression
1 4 (21.05%) Twitter Bootstrap
1 4 (21.05%) HTML5
1 4 (21.05%) CSS3
1 4 (21.05%) Ext JS
1 4 (21.05%) jQuery
1 4 (21.05%) HTML
1 4 (21.05%) CSS
2 3 (15.79%) .NET
Miscellaneous
1 4 (21.05%) User Experience
1 4 (21.05%) Mobile App
1 4 (21.05%) W3C
2 3 (15.79%) Management Information System
3 2 (10.53%) Data Integration
4 1 (5.26%) Client/Server
4 1 (5.26%) Social Network
Operating Systems
1 4 (21.05%) Linux
2 3 (15.79%) Windows
Processes & Methodologies
1 8 (42.11%) Business Intelligence
1 8 (42.11%) Business Analysis
2 7 (36.84%) Data Analysis
2 7 (36.84%) Digital Marketing
3 6 (31.58%) E-Commerce
4 5 (26.32%) Time Management
4 5 (26.32%) Data Protection
4 5 (26.32%) Performance Tuning
5 4 (21.05%) Business Continuity
5 4 (21.05%) SEO
5 4 (21.05%) OOP
6 3 (15.79%) Data Modelling
6 3 (15.79%) Business Transformation
7 2 (10.53%) Analytics
7 2 (10.53%) Campaign Analysis
7 2 (10.53%) Data Architecture
7 2 (10.53%) Dimensional Modelling
7 2 (10.53%) Systems Analysis
8 1 (5.26%) CRM
8 1 (5.26%) ETL
Programming Languages
1 9 (47.37%) SQL
2 5 (26.32%) T-SQL
3 4 (21.05%) JavaScript
3 4 (21.05%) PHP
4 3 (15.79%) PL/SQL
4 3 (15.79%) VB
Qualifications
1 7 (36.84%) Degree
2 6 (31.58%) ISEB
3 3 (15.79%) MCSE
3 3 (15.79%) Microsoft Certification
4 1 (5.26%) ISTQB
4 1 (5.26%) SC Cleared
4 1 (5.26%) Security Cleared
Vendors
1 9 (47.37%) Oracle
2 5 (26.32%) PeopleSoft
2 5 (26.32%) Microsoft
3 4 (21.05%) Sencha
4 2 (10.53%) Cisco
4 2 (10.53%) Cognos
5 1 (5.26%) Siebel
5 1 (5.26%) IBM