The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 26 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
26 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 19 34 45
Rank change year-on-year
+15 +11
Permanent jobs citing Marketing 54 24 15
As % of all permanent IT jobs located in Lancashire 10.69% 5.14% 3.25%
As % of the General category 32.73% 19.05% 8.06%
Number of salaries quoted 46 21 15
Average salary £25,000 £35,000 £25,000
Average salary % change year-on-year
-28.57% +40.00%
90% offered a salary of more than £22,500 £30,000 £20,400
10% offered a salary of more than £39,000 £80,000 £44,000
UK excluding London average salary £37,500 £38,000 £36,000
% change year-on-year
-1.31% +5.55%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
165 126 186
As % of all permanent IT jobs located in Lancashire 32.67% 26.98% 40.35%
Number of salaries quoted 146 103 170
Average salary £36,566 £35,000 £36,000
Average salary % change year-on-year
+4.47% -2.77%
90% offered a salary of more than £23,000 £25,000 £22,000
10% offered a salary of more than £55,000 £53,750 £55,000
UK excluding London average salary £45,000 £43,000 £42,500
% change year-on-year
+4.65% +1.17%

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lancashire region.

Marketing Salary Trend in Lancashire

Marketing
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Marketing across the Lancashire region over the 3 months to 26 January 2015.

Marketing Salary Histogram in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 26 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston +7 12 £23,750 -32.14%
Nelson - 10 £27,500 -
Blackburn -3 7 £39,000 +160.00% 2
Burnley - 6 £22,500 - 1
Rossendale - 3 £23,500 -
Lancaster +6 1 £36,000 +10.76% 1
Chorley +5 1 £27,500 -65.62%
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 26 January 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 43 (54.43%) HTML
2 28 (35.44%) jQuery
2 28 (35.44%) HTML5
3 27 (34.18%) Digital Marketing
3 27 (34.18%) PHP
3 27 (34.18%) CSS
4 25 (31.65%) MySQL
5 22 (27.85%) B2B
6 21 (26.58%) Magento
7 19 (24.05%) WordPress
8 16 (20.25%) CakePHP
9 15 (18.99%) Drupal
9 15 (18.99%) Data Integration
9 15 (18.99%) Ajax
9 15 (18.99%) SEO
9 15 (18.99%) OOP
9 15 (18.99%) OO
10 13 (16.46%) Adobe
10 13 (16.46%) Photoshop
10 13 (16.46%) Pay per click
10 13 (16.46%) Online Marketing
11 12 (15.19%) Email Marketing
11 12 (15.19%) CSS3
11 12 (15.19%) Analytical Skills
12 11 (13.92%) User Experience
12 11 (13.92%) Web Design
13 10 (12.66%) Adobe Illustrator
13 10 (12.66%) Web Development
14 9 (11.39%) Java
14 9 (11.39%) Social Media

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 26 January 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 19 (24.05%) WordPress
2 15 (18.99%) Drupal
3 4 (5.06%) CMS
Applications
1 13 (16.46%) Photoshop
2 10 (12.66%) Adobe Illustrator
3 6 (7.59%) Fireworks
4 5 (6.33%) Adobe Creative Suite
5 4 (5.06%) InDesign
6 1 (1.27%) MS Excel
Business Applications
1 21 (26.58%) Magento
2 1 (1.27%) Google Analytics
Cloud Services
1 5 (6.33%) Cloud Computing
Communications & Networking
1 3 (3.80%) Internet
2 1 (1.27%) FTP
Database & Business Intelligence
1 25 (31.65%) MySQL
2 4 (5.06%) SQL Server
3 3 (3.80%) DB2
Development Applications
1 6 (7.59%) Dreamweaver
General
1 8 (10.13%) Advertising
2 5 (6.33%) Retail
Job Titles
1 33 (41.77%) Developer
2 22 (27.85%) PHP Developer
3 16 (20.25%) Designer
4 11 (13.92%) Marketing Executive
5 10 (12.66%) Web Developer
6 9 (11.39%) Web Designer
7 7 (8.86%) PHP Web Developer
7 7 (8.86%) Digital Marketing Executive
8 6 (7.59%) Senior PHP Developer
8 6 (7.59%) Senior PHP Web Developer
8 6 (7.59%) Senior Web Developer
8 6 (7.59%) Senior Developer
9 5 (6.33%) Graphic Designer
9 5 (6.33%) Telemarketer
10 4 (5.06%) Marketing Manager
10 4 (5.06%) PPC Manager
10 4 (5.06%) PPC Analyst
10 4 (5.06%) PPC Specialist
10 4 (5.06%) Java Developer
10 4 (5.06%) PPC Executive
Libraries, Frameworks & Software Standards
1 43 (54.43%) HTML
2 28 (35.44%) jQuery
2 28 (35.44%) HTML5
3 27 (34.18%) CSS
4 16 (20.25%) CakePHP
5 15 (18.99%) Ajax
6 12 (15.19%) CSS3
7 7 (8.86%) Twitter Bootstrap
8 6 (7.59%) Zend Framework
9 4 (5.06%) JSON
9 4 (5.06%) Laravel
9 4 (5.06%) REST
10 1 (1.27%) Symfony
10 1 (1.27%) Flash
10 1 (1.27%) .NET
10 1 (1.27%) ASP.NET
Miscellaneous
1 15 (18.99%) Data Integration
2 12 (15.19%) Analytical Skills
3 11 (13.92%) User Experience
4 9 (11.39%) Social Media
5 7 (8.86%) Mobile App
6 4 (5.06%) Copywriting
7 1 (1.27%) Blog
7 1 (1.27%) Graphic Design
7 1 (1.27%) Mathematics
Operating Systems
1 3 (3.80%) Android
1 3 (3.80%) Apple iOS
Processes & Methodologies
1 27 (34.18%) Digital Marketing
2 22 (27.85%) B2B
3 15 (18.99%) OOP
3 15 (18.99%) OO
3 15 (18.99%) SEO
4 13 (16.46%) Pay per click
4 13 (16.46%) Online Marketing
5 12 (15.19%) Email Marketing
6 11 (13.92%) Web Design
7 10 (12.66%) Web Development
8 8 (10.13%) CRM
9 7 (8.86%) Mobile Application Development
10 5 (6.33%) Responsive Web Design
10 5 (6.33%) Data Cleansing
10 5 (6.33%) Agile Software Development
11 4 (5.06%) Scrum
11 4 (5.06%) PRINCE2
11 4 (5.06%) Service Delivery
12 3 (3.80%) Project Planning
12 3 (3.80%) Marketing Strategy
Programming Languages
1 27 (34.18%) PHP
2 9 (11.39%) Java
3 6 (7.59%) JavaScript
3 6 (7.59%) PHP5
4 3 (3.80%) COBOL
4 3 (3.80%) Objective-C
5 2 (2.53%) C
6 1 (1.27%) C#
6 1 (1.27%) SQL
Qualifications
1 4 (5.06%) Degree
Quality Assurance & Compliance
1 3 (3.80%) SLA
Vendors
1 13 (16.46%) Adobe
2 8 (10.13%) Zend
3 4 (5.06%) Oracle
3 4 (5.06%) Twitter
4 2 (2.53%) Microsoft
4 2 (2.53%) SonicWALL
4 2 (2.53%) HP
4 2 (2.53%) Dell
4 2 (2.53%) Sage
5 1 (1.27%) Google
5 1 (1.27%) Marketo
Ormskirk
Shortlist Recruitment
Salary: £20000 - £25000 per annum + Car
Posted: 3 days ago
Blackburn, Lancashire
Circle Recruitment
Salary: £38000 - £40000 per annum
Posted: 3 days ago
Burnley, Lancashire
The Little Black Book Agency
Posted: 12 days ago
Blackburn
Mint Recruitment Solutions
Salary: £20000 - £24000 per annum + Benefits
Posted: 16 days ago
Lancashire
Mint Recruitment Solutions
Salary: £23000 - £27000 per annum + Benefits
Posted: 18 days ago