The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 17 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 34 29 28
Rank change year-on-year
-5 -1
Permanent jobs citing Marketing 37 39 38
As % of all permanent IT jobs located in Lancashire 7.58% 6.85% 7.48%
As % of the General category 22.02% 19.70% 18.72%
Number of salaries quoted 28 37 31
Average salary £30,000 £30,000 £27,500
Average salary % change year-on-year
- +9.09%
90% offered a salary of more than £17,000 £18,000 £25,000
10% offered a salary of more than £70,000 £35,000 £51,125
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
168 198 203
As % of all permanent IT jobs located in Lancashire 34.43% 34.80% 39.96%
Number of salaries quoted 150 172 168
Average salary £40,000 £35,000 £35,000
Average salary % change year-on-year
+14.28% -
90% offered a salary of more than £24,100 £18,100 £22,400
10% offered a salary of more than £50,000 £51,125 £65,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lancashire region.

Marketing Salary Trend in Lancashire

Marketing
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Marketing across the Lancashire region over the 3 months to 17 September 2014.

Marketing Salary Histogram in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 17 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston +18 18 £30,000 +4.27% 1
Lancaster -5 6 £40,000 +70.21%
Blackburn +4 4 £28,000 -20.00% 1
Burnley - 2 £70,000 -
Accrington - 2 £23,500 -
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 17 September 2014, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 34 (34.00%) SEO
2 28 (28.00%) Pay per click
3 26 (26.00%) E-Commerce
4 24 (24.00%) Analytics
5 23 (23.00%) HTML
5 23 (23.00%) Digital Marketing
6 22 (22.00%) Online Marketing
7 19 (19.00%) CSS
7 19 (19.00%) CRM
8 18 (18.00%) jQuery
9 17 (17.00%) Social Media
10 16 (16.00%) Agile Software Development
11 15 (15.00%) PHP
11 15 (15.00%) HTML5
11 15 (15.00%) Digital Media
11 15 (15.00%) Analytical Skills
12 14 (14.00%) MySQL
13 13 (13.00%) Retail
13 13 (13.00%) Degree
14 11 (11.00%) Advertising
14 11 (11.00%) User Experience
15 10 (10.00%) SQL Server
15 10 (10.00%) WordPress
15 10 (10.00%) Magento
15 10 (10.00%) Facebook
16 9 (9.00%) .NET
16 9 (9.00%) Scrum
16 9 (9.00%) Data Analysis
16 9 (9.00%) CSS3
16 9 (9.00%) Mentoring

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 17 September 2014, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (10.00%) WordPress
2 4 (4.00%) CMS
3 2 (2.00%) Apache
Applications
1 8 (8.00%) MS Excel
2 5 (5.00%) Adobe Illustrator
3 4 (4.00%) Photoshop
4 1 (1.00%) InDesign
4 1 (1.00%) PowerPivot
Business Applications
1 10 (10.00%) Magento
2 7 (7.00%) Google Analytics
Cloud Services
1 5 (5.00%) Cloud Computing
2 4 (4.00%) Microsoft Azure
Communications & Networking
1 1 (1.00%) FTP
1 1 (1.00%) DNS
1 1 (1.00%) Intranet
1 1 (1.00%) Internet
1 1 (1.00%) Extranet
Database & Business Intelligence
1 14 (14.00%) MySQL
2 10 (10.00%) SQL Server
3 2 (2.00%) MS Access
3 2 (2.00%) SQL Server Reporting Services
3 2 (2.00%) Relational Database
4 1 (1.00%) SQL Server 2005
4 1 (1.00%) SQL Server Integration Services
4 1 (1.00%) SQL Server Analysis Services
Development Applications
1 4 (4.00%) Dreamweaver
2 2 (2.00%) Subversion
2 2 (2.00%) Git (software)
3 1 (1.00%) Appcelerator Titanium
General
1 13 (13.00%) Retail
2 11 (11.00%) Advertising
3 6 (6.00%) Finance
3 6 (6.00%) Russian Language
3 6 (6.00%) Swedish Language
4 4 (4.00%) Legal
4 4 (4.00%) Financial Institution
Job Titles
1 25 (25.00%) Developer
2 12 (12.00%) Senior Developer
2 12 (12.00%) Web Developer
3 10 (10.00%) Analyst
3 10 (10.00%) Project Manager
3 10 (10.00%) PHP Developer
4 9 (9.00%) Digital Project Manager
4 9 (9.00%) Agile Project Manager
5 7 (7.00%) PPC Manager
5 7 (7.00%) PPC Analyst
5 7 (7.00%) PPC Executive
5 7 (7.00%) PHP Web Developer
5 7 (7.00%) Senior PHP Developer
5 7 (7.00%) Senior PHP Web Developer
5 7 (7.00%) PPC Specialist
5 7 (7.00%) Senior Web Developer
6 6 (6.00%) C# Developer
6 6 (6.00%) Business Analyst
6 6 (6.00%) C# .NET Developer
7 5 (5.00%) Designer
Libraries, Frameworks & Software Standards
1 23 (23.00%) HTML
2 19 (19.00%) CSS
3 18 (18.00%) jQuery
4 15 (15.00%) HTML5
5 9 (9.00%) CSS3
5 9 (9.00%) .NET
6 7 (7.00%) Zend Framework
6 7 (7.00%) Twitter Bootstrap
7 6 (6.00%) ASP.NET
8 3 (3.00%) XHTML
8 3 (3.00%) Ajax
9 2 (2.00%) Ruby on Rails
9 2 (2.00%) Spring MVC
9 2 (2.00%) Hibernate
9 2 (2.00%) Spring
9 2 (2.00%) XML
9 2 (2.00%) J2EE
9 2 (2.00%) JSP
9 2 (2.00%) Django
9 2 (2.00%) MooTools
Miscellaneous
1 17 (17.00%) Social Media
2 15 (15.00%) Digital Media
2 15 (15.00%) Analytical Skills
3 11 (11.00%) User Experience
4 6 (6.00%) Copywriting
5 3 (3.00%) Blog
5 3 (3.00%) New Media
5 3 (3.00%) Data Protection Act
6 2 (2.00%) Graphic Design
6 2 (2.00%) Mobile App
7 1 (1.00%) iPhone
7 1 (1.00%) Visualisation
7 1 (1.00%) Smartphone
Operating Systems
1 4 (4.00%) Linux
2 1 (1.00%) Android
Processes & Methodologies
1 34 (34.00%) SEO
2 28 (28.00%) Pay per click
3 26 (26.00%) E-Commerce
4 24 (24.00%) Analytics
5 23 (23.00%) Digital Marketing
6 22 (22.00%) Online Marketing
7 19 (19.00%) CRM
8 16 (16.00%) Agile Software Development
9 9 (9.00%) Scrum
9 9 (9.00%) Data Analysis
9 9 (9.00%) Mentoring
10 8 (8.00%) MVC
10 8 (8.00%) B2B
11 7 (7.00%) Change Management
11 7 (7.00%) Business Development
11 7 (7.00%) Email Marketing
12 6 (6.00%) Web Development
12 6 (6.00%) Time Management
13 5 (5.00%) Kanban
13 5 (5.00%) Data Protection
Programming Languages
1 15 (15.00%) PHP
2 8 (8.00%) JavaScript
3 7 (7.00%) PHP5
3 7 (7.00%) SQL
4 6 (6.00%) C#
5 2 (2.00%) Java
5 2 (2.00%) Python
5 2 (2.00%) Ruby
Qualifications
1 13 (13.00%) Degree
2 4 (4.00%) HND
2 4 (4.00%) ISEB
3 3 (3.00%) HNC
Vendors
1 10 (10.00%) Facebook
2 8 (8.00%) Google
3 7 (7.00%) Zend
3 7 (7.00%) Microsoft
4 4 (4.00%) Adobe
5 2 (2.00%) HP
5 2 (2.00%) Dell
5 2 (2.00%) Sage
5 2 (2.00%) SonicWALL
5 2 (2.00%) Twitter
6 1 (1.00%) Appcelerator
6 1 (1.00%) Yahoo!
Blackburn, Lancashire
Senitor Associates
Salary: £18000 - £22000 per annum + Benefits
Posted: 18 hours ago
Leyland, Lancashire
Newton Blue
Salary: £40000 - £50000 per annum + car and benefits
Posted: 5 days ago
Preston
Real Staffing
Salary: £65000 - £80000 per annum + competitive package
Posted: 5 days ago
Lancashire
Mint Recruitment Solutions
Salary: £28000 - £32000 per annum + Benefits
Posted: 12 days ago