The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 31 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Mar 2015
Same period 2014 Same period 2013
Marketing
Rank 20 25 32
Rank change year-on-year
+5 +7
Permanent jobs citing Marketing 34 37 26
As % of all permanent IT jobs located in Lancashire 7.87% 7.94% 5.22%
As % of the General category 23.61% 27.21% 14.13%
Number of salaries quoted 30 34 24
Average salary £25,000 £35,000 £23,500
Average salary % change year-on-year
-28.57% +48.93%
90% offered a salary of more than £22,500 £27,000 £19,300
10% offered a salary of more than £39,100 £82,500 £39,000
UK excluding London average salary £40,000 £37,500 £37,500
% change year-on-year
+6.66% -
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
144 136 184
As % of all permanent IT jobs located in Lancashire 33.33% 29.18% 36.95%
Number of salaries quoted 131 107 165
Average salary £37,500 £35,000 £35,000
Average salary % change year-on-year
+7.14% -
90% offered a salary of more than £24,375 £24,952 £21,900
10% offered a salary of more than £55,000 £50,000 £55,250
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lancashire region.

Marketing Salary Trend in Lancashire

Marketing
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Marketing across the Lancashire region over the 3 months to 31 March 2015.

Marketing Salary Histogram in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 31 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Blackburn -2 6 £39,000 +87.88%
Blackpool - 4 £24,375 -
Burnley - 4 £22,500 - 1
Nelson - 4 £27,500 - 1
Rossendale - 4 £23,500 -
Chorley +6 3 £50,000 +42.85%
Preston -4 3 £22,000 -45.00% 5
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 31 March 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 45 (57.69%) HTML
2 26 (33.33%) CSS
3 25 (32.05%) jQuery
4 22 (28.21%) HTML5
4 22 (28.21%) PHP
5 21 (26.92%) Digital Marketing
6 20 (25.64%) Email Marketing
7 19 (24.36%) Photoshop
7 19 (24.36%) MySQL
7 19 (24.36%) Adobe
8 18 (23.08%) B2B
8 18 (23.08%) SEO
9 17 (21.79%) WordPress
10 16 (20.51%) CakePHP
10 16 (20.51%) Social Media
11 15 (19.23%) Analytical Skills
11 15 (19.23%) Pay per click
11 15 (19.23%) Magento
11 15 (19.23%) Drupal
11 15 (19.23%) Data Integration
11 15 (19.23%) Ajax
11 15 (19.23%) Web Design
11 15 (19.23%) OOP
11 15 (19.23%) OO
12 14 (17.95%) User Experience
13 13 (16.67%) Online Marketing
14 12 (15.38%) Adobe Creative Suite
15 11 (14.10%) Web Development
15 11 (14.10%) Java
15 11 (14.10%) Adobe Illustrator

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 31 March 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 17 (21.79%) WordPress
2 15 (19.23%) Drupal
3 6 (7.69%) CMS
Applications
1 19 (24.36%) Photoshop
2 12 (15.38%) Adobe Creative Suite
3 11 (14.10%) Adobe Illustrator
4 7 (8.97%) Fireworks
5 4 (5.13%) InDesign
Business Applications
1 15 (19.23%) Magento
2 5 (6.41%) Google Analytics
3 1 (1.28%) SiteCatalyst
3 1 (1.28%) WebTrends
3 1 (1.28%) SAP Oil and Gas
Communications & Networking
1 3 (3.85%) Internet
Database & Business Intelligence
1 19 (24.36%) MySQL
2 4 (5.13%) SQL Server
3 3 (3.85%) DB2
Development Applications
1 7 (8.97%) Dreamweaver
General
1 8 (10.26%) Advertising
2 7 (8.97%) Retail
3 3 (3.85%) Finance
4 1 (1.28%) Manufacturing
4 1 (1.28%) Electronics
4 1 (1.28%) Telecoms
Job Titles
1 34 (43.59%) Developer
2 20 (25.64%) Designer
3 17 (21.79%) PHP Developer
4 12 (15.38%) Marketing Executive
5 11 (14.10%) Web Designer
6 7 (8.97%) Java Developer
6 7 (8.97%) Digital Marketing Executive
7 6 (7.69%) Web Developer
8 5 (6.41%) Graphic Designer
8 5 (6.41%) Digital Designer
9 4 (5.13%) PPC Manager
9 4 (5.13%) PPC Analyst
9 4 (5.13%) PPC Specialist
9 4 (5.13%) Senior Designer
9 4 (5.13%) PPC Executive
9 4 (5.13%) Marketing Manager
10 3 (3.85%) iOS Developer
10 3 (3.85%) Senior Web Designer
11 2 (2.56%) Junior
11 2 (2.56%) Analyst
Libraries, Frameworks & Software Standards
1 45 (57.69%) HTML
2 26 (33.33%) CSS
3 25 (32.05%) jQuery
4 22 (28.21%) HTML5
5 16 (20.51%) CakePHP
6 15 (19.23%) Ajax
7 7 (8.97%) CSS3
8 4 (5.13%) Laravel
8 4 (5.13%) JSON
8 4 (5.13%) REST
9 2 (2.56%) .NET
9 2 (2.56%) ASP.NET
10 1 (1.28%) Flash
10 1 (1.28%) Symfony
10 1 (1.28%) Twitter Bootstrap
Miscellaneous
1 16 (20.51%) Social Media
2 15 (19.23%) Data Integration
2 15 (19.23%) Analytical Skills
3 14 (17.95%) User Experience
4 8 (10.26%) Copywriting
5 7 (8.97%) Mobile App
6 5 (6.41%) Blog
7 2 (2.56%) Management Information System
8 1 (1.28%) Graphic Design
8 1 (1.28%) DTV
Operating Systems
1 3 (3.85%) Android
1 3 (3.85%) Apple iOS
Processes & Methodologies
1 21 (26.92%) Digital Marketing
2 20 (25.64%) Email Marketing
3 18 (23.08%) B2B
3 18 (23.08%) SEO
4 15 (19.23%) OOP
4 15 (19.23%) OO
4 15 (19.23%) Web Design
4 15 (19.23%) Pay per click
5 13 (16.67%) Online Marketing
6 11 (14.10%) Web Development
7 8 (10.26%) Agile Software Development
8 7 (8.97%) PRINCE2
8 7 (8.97%) Scrum
8 7 (8.97%) E-Commerce
8 7 (8.97%) Mobile Application Development
9 6 (7.69%) Content Management
10 5 (6.41%) Responsive Web Design
10 5 (6.41%) Analytics
11 4 (5.13%) Strategic Planning
11 4 (5.13%) Service Delivery
Programming Languages
1 22 (28.21%) PHP
2 11 (14.10%) Java
3 6 (7.69%) JavaScript
4 3 (3.85%) COBOL
4 3 (3.85%) Objective-C
5 1 (1.28%) SQL
5 1 (1.28%) C
5 1 (1.28%) C#
Qualifications
1 10 (12.82%) Degree
Quality Assurance & Compliance
1 3 (3.85%) SLA
2 1 (1.28%) QA
Vendors
1 19 (24.36%) Adobe
2 5 (6.41%) Google
3 4 (5.13%) Twitter
4 3 (3.85%) Oracle
5 1 (1.28%) SAP
5 1 (1.28%) Marketo
5 1 (1.28%) Coremetrics
5 1 (1.28%) Zend
Ormskirk
Shortlist Recruitment
Salary: £22000 - £25000 per annum + Company car
Posted: 10 hours ago
Burnley, Lancashire
Krooter
Salary: £20,000 - 24,999 per year
Posted: Yesterday
Preston, Lancashire
360 Resourcing Solutions
Salary: Market related
Posted: Yesterday
Nelson, Lancashire
People Source Consulting
Salary: £27000 - £32000 per annum + Bonus Scheme , Pension , Healthcare
Posted: Yesterday
Preston, Lancashire
Searchability
Salary: £25000 - £30000 per annum + Benefits
Posted: Yesterday
Preston, Lancashire
Searchability
Salary: £20000 - £30000 per annum + Benefits
Posted: Yesterday
Preston, Lancashire
Novus digital recruitment limited
Salary: From £20,000 to £28,000 per annum Plus benefits, onsite parking etc
Posted: 5 days ago
Preston
Huxley Banking & Financial Services
Salary: £50000 - £70000 per annum + Pension
Posted: 13 days ago