The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 3 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Aug 2015
Same period 2014 Same period 2013
Marketing
Rank 27 17 32
Rank change year-on-year
-10 +15
Permanent jobs citing Marketing 40 58 28
As % of all permanent IT jobs located in Lancashire 7.39% 12.18% 5.70%
As % of the General category 21.05% 36.02% 17.07%
Number of salaries quoted 19 37 21
Average salary £25,000 £45,500 £31,500
Average salary % change year-on-year
-45.05% +44.44%
90% offered a salary of more than £21,500 £20,250 £20,000
10% offered a salary of more than £39,000 £70,000 £35,000
UK excluding London average salary £37,500 £37,500 £35,500
% change year-on-year
- +5.63%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
190 161 164
As % of all permanent IT jobs located in Lancashire 35.12% 33.82% 33.40%
Number of salaries quoted 155 126 139
Average salary £35,000 £37,500 £32,500
Average salary % change year-on-year
-6.66% +15.38%
90% offered a salary of more than £24,050 £22,000 £18,200
10% offered a salary of more than £43,000 £52,250 £70,000
UK excluding London average salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lancashire region.

Marketing Salary Trend in Lancashire

Marketing
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Marketing across the Lancashire region over the 3 months to 3 August 2015.

Marketing Salary Histogram in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 3 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston -12 22 £29,000 -50.00% 3
Lancaster +4 2 - -
Nelson - 2 £39,000 -
Burnley -2 1 £32,500 -53.57%
Blackpool - 1 £20,500 - 1
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 3 August 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 43 (60.56%) Digital Marketing
2 38 (53.52%) HTML
3 35 (49.30%) SEO
4 34 (47.89%) CSS
4 34 (47.89%) Pay per click
5 31 (43.66%) Email Marketing
6 28 (39.44%) PHP
7 26 (36.62%) jQuery
8 24 (33.80%) Social Media
8 24 (33.80%) Content Management
9 23 (32.39%) Web Development
10 21 (29.58%) WordPress
11 20 (28.17%) Social Media Marketing
12 15 (21.13%) E-Commerce
13 14 (19.72%) Google
14 12 (16.90%) Analytics
14 12 (16.90%) Online Marketing
14 12 (16.90%) Google Analytics
14 12 (16.90%) Adobe Creative Suite
15 11 (15.49%) Adobe
16 10 (14.08%) Business Intelligence
16 10 (14.08%) .NET
16 10 (14.08%) Photoshop
16 10 (14.08%) Finance
16 10 (14.08%) Retail
17 9 (12.68%) Data Analysis
17 9 (12.68%) CMS
17 9 (12.68%) User Experience
17 9 (12.68%) Analytical Skills
18 8 (11.27%) Programme Management

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 3 August 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 21 (29.58%) WordPress
2 9 (12.68%) CMS
3 4 (5.63%) Node.js
4 1 (1.41%) SharePoint
Applications
1 12 (16.90%) Adobe Creative Suite
2 10 (14.08%) Photoshop
3 6 (8.45%) Adobe Illustrator
4 4 (5.63%) Fireworks
4 4 (5.63%) MS Excel
5 1 (1.41%) Acrobat
5 1 (1.41%) MS Office
5 1 (1.41%) InDesign
5 1 (1.41%) MS PowerPoint
Business Applications
1 7 (9.86%) SAP Oil and Gas
2 1 (1.41%) Magento
2 1 (1.41%) WebTrends
Cloud Services
1 12 (16.90%) Google Analytics
2 1 (1.41%) Adobe Analytics
Communications & Networking
1 1 (1.41%) Intranet
Database & Business Intelligence
1 5 (7.04%) SQL Server Integration Services
2 3 (4.23%) SQL Server Reporting Services
3 2 (2.82%) SQL Server 2005
3 2 (2.82%) SQL Server
4 1 (1.41%) Data Warehouse
4 1 (1.41%) Relational Database
4 1 (1.41%) MySQL
Development Applications
1 4 (5.63%) Grunt
1 4 (5.63%) Bower
2 1 (1.41%) Dreamweaver
2 1 (1.41%) Git (software)
General
1 10 (14.08%) Finance
1 10 (14.08%) Retail
2 7 (9.86%) Manufacturing
2 7 (9.86%) Electronics
2 7 (9.86%) Telecoms
3 4 (5.63%) Back Office
4 3 (4.23%) Advertising
5 1 (1.41%) Billing
Job Titles
1 33 (46.48%) Developer
2 11 (15.49%) Marketing Manager
3 10 (14.08%) PPC Specialist
3 10 (14.08%) PPC Manager
3 10 (14.08%) PPC Analyst
3 10 (14.08%) PPC Executive
4 9 (12.68%) Designer
5 8 (11.27%) Junior PHP Developer
5 8 (11.27%) Junior Developer
5 8 (11.27%) PHP Developer
5 8 (11.27%) Junior
6 7 (9.86%) Website Developer
7 6 (8.45%) Online Marketing Manager
8 5 (7.04%) Front-End Developer
8 5 (7.04%) Digital Designer
8 5 (7.04%) Analyst
8 5 (7.04%) Email Marketing Manager
9 4 (5.63%) Web Developer
9 4 (5.63%) Project Manager
10 3 (4.23%) .NET Developer
Libraries, Frameworks & Software Standards
1 38 (53.52%) HTML
2 34 (47.89%) CSS
3 26 (36.62%) jQuery
4 10 (14.08%) .NET
5 7 (9.86%) ASP.NET
6 4 (5.63%) Razor View Engine
7 1 (1.41%) HTML5
7 1 (1.41%) CSS3
7 1 (1.41%) LAMP
7 1 (1.41%) CodeIgniter
Miscellaneous
1 24 (33.80%) Social Media
2 9 (12.68%) User Experience
2 9 (12.68%) Analytical Skills
3 7 (9.86%) DTV
4 4 (5.63%) Copywriting
4 4 (5.63%) Blog
5 3 (4.23%) Management Information System
6 2 (2.82%) N-Tier
Operating Systems
1 1 (1.41%) Linux
Processes & Methodologies
1 43 (60.56%) Digital Marketing
2 35 (49.30%) SEO
3 34 (47.89%) Pay per click
4 31 (43.66%) Email Marketing
5 24 (33.80%) Content Management
6 23 (32.39%) Web Development
7 20 (28.17%) Social Media Marketing
8 15 (21.13%) E-Commerce
9 12 (16.90%) Analytics
9 12 (16.90%) Online Marketing
10 10 (14.08%) Business Intelligence
11 9 (12.68%) Data Analysis
12 8 (11.27%) Programme Management
13 5 (7.04%) Agile Software Development
14 4 (5.63%) Stakeholder Management
14 4 (5.63%) Project Management
14 4 (5.63%) Business Development
14 4 (5.63%) Strategic Planning
15 3 (4.23%) Display Advertising
15 3 (4.23%) Web Design
Programming Languages
1 28 (39.44%) PHP
2 6 (8.45%) C#
2 6 (8.45%) JavaScript
3 5 (7.04%) SQL
4 2 (2.82%) VBA
4 2 (2.82%) Java
Qualifications
1 8 (11.27%) Degree
2 1 (1.41%) Security Cleared
Quality Assurance & Compliance
1 3 (4.23%) QA
Vendors
1 14 (19.72%) Google
2 11 (15.49%) Adobe
3 7 (9.86%) SAP
4 1 (1.41%) Microsoft
4 1 (1.41%) Sage
4 1 (1.41%) Coremetrics
4 1 (1.41%) Oracle
Preston, Lancashire
Searchability
Salary: £25000 - £38000 per annum + Benefits
Posted: 3 days ago
Chorley, Lancashire
Oscar Associates (UK) Ltd
Salary: £30000 - £40000 per annum
Posted: 4 days ago
Preston
Applause IT Innovation
Salary: £25000 - £35000 per annum + Benefits, Training & Progression
Posted: 11 days ago
Preston
Capita - ITIN
Salary: £25000.00 - £35000.00 per annum
Posted: 13 days ago
Accrington
Bluetownonline Ltd
Posted: 15 days ago