The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lancashire region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 27 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
27 Jul 2016
Same period 2015 Same period 2014
Marketing
Rank 43 33 17
Rank change year-on-year
-10 -16
Permanent jobs citing Marketing 13 41 59
As % of all permanent IT jobs located in Lancashire 3.22% 7.33% 12.72%
As % of the General category 10.16% 20.50% 36.88%
Number of salaries quoted 9 20 35
Median salary £25,000 £25,000 £53,000
Median salary % change year-on-year
- -52.83%
90% offered a salary of more than £23,700 £21,500 £18,950
10% offered a salary of more than £45,000 £39,350 £70,000
UK excluding London median salary £40,000 £37,500 £37,500
% change year-on-year
+6.66% -
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
128 200 160
As % of all permanent IT jobs located in Lancashire 31.68% 35.78% 34.48%
Number of salaries quoted 114 163 120
Median salary £40,000 £37,500 £37,123
Median salary % change year-on-year
+6.66% +1.01%
90% offered a salary of more than £20,600 £24,650 £22,150
10% offered a salary of more than £49,250 £70,000 £45,000
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year
- +2.27%

Marketing
Jobs Demand Trend in Lancashire

The demand trend of job ads across the Lancashire region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lancashire region.

Marketing Salary Trend in Lancashire

Marketing
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Marketing across the Lancashire region over the 3 months to 27 July 2016.

Marketing Salary Histogram in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 27 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Lancaster +1 3 £22,500 -
Burnley +2 2 £25,250 -22.30%
Preston -11 2 £32,500 +16.07% 1
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 27 July 2016, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Lancashire region with a requirement for Marketing.

1 15 (53.57%) HTML
1 15 (53.57%) CSS
1 15 (53.57%) Digital Marketing
2 13 (46.43%) jQuery
2 13 (46.43%) HTML5
3 12 (42.86%) Magento
4 11 (39.29%) PHP
4 11 (39.29%) MVC
4 11 (39.29%) E-Commerce
5 9 (32.14%) MySQL
6 8 (28.57%) Web Development
6 8 (28.57%) CSS3
7 7 (25.00%) Sass
7 7 (25.00%) Front End Development
7 7 (25.00%) Agile Software Development
7 7 (25.00%) JavaScript
7 7 (25.00%) SEO
8 6 (21.43%) .NET
9 5 (17.86%) C#
9 5 (17.86%) ASP.NET
9 5 (17.86%) Degree
9 5 (17.86%) Ajax
9 5 (17.86%) AngularJS
9 5 (17.86%) User Experience
9 5 (17.86%) CakePHP
10 4 (14.29%) Creative Marketing
10 4 (14.29%) WordPress
10 4 (14.29%) Analytics
10 4 (14.29%) OO PHP
10 4 (14.29%) JSON

Marketing
Top Related IT Skills in Lancashire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (14.29%) WordPress
2 1 (3.57%) CMS
Applications
1 3 (10.71%) MS Excel
1 3 (10.71%) Photoshop
2 2 (7.14%) MS Office
2 2 (7.14%) MS PowerPoint
Business Applications
1 12 (42.86%) Magento
2 2 (7.14%) Salesforce.com CRM
Cloud Services
1 2 (7.14%) Google Analytics
Communications & Networking
1 1 (3.57%) FTP
Database & Business Intelligence
1 9 (32.14%) MySQL
2 3 (10.71%) SQL Server
Development Applications
1 1 (3.57%) Subversion
1 1 (3.57%) VSS/SourceSafe
General
1 4 (14.29%) Finance
1 4 (14.29%) Retail
Job Titles
1 19 (67.86%) Developer
2 7 (25.00%) PHP Developer
3 5 (17.86%) .NET Developer
3 5 (17.86%) C# .NET Developer
3 5 (17.86%) C# Developer
3 5 (17.86%) Magento Developer
4 3 (10.71%) Account Manager
4 3 (10.71%) Digital Account Manager
4 3 (10.71%) Front End Developer (Client-Side Developer)
5 2 (7.14%) ASP.NET Developer
5 2 (7.14%) E-Commerce Project Manager
5 2 (7.14%) IT Manager
5 2 (7.14%) IT Project Manager
5 2 (7.14%) Programmer
5 2 (7.14%) Project Manager
5 2 (7.14%) Senior IT Manager
5 2 (7.14%) Senior Manager
5 2 (7.14%) Senior Project Manager
5 2 (7.14%) SQL Developer
5 2 (7.14%) SQL Server Developer
Libraries, Frameworks & Software Standards
1 15 (53.57%) CSS
1 15 (53.57%) HTML
2 13 (46.43%) HTML5
2 13 (46.43%) jQuery
3 8 (28.57%) CSS3
4 7 (25.00%) Sass
5 6 (21.43%) .NET
6 5 (17.86%) Ajax
6 5 (17.86%) AngularJS
6 5 (17.86%) ASP.NET
6 5 (17.86%) CakePHP
7 4 (14.29%) JSON
8 3 (10.71%) LESS
8 3 (10.71%) Node.js
9 2 (7.14%) ASP.NET MVC
10 1 (3.57%) .NET Framework
10 1 (3.57%) Google Maps API
10 1 (3.57%) React
10 1 (3.57%) Symfony
10 1 (3.57%) XHTML
Miscellaneous
1 5 (17.86%) User Experience
2 3 (10.71%) Social Media
3 2 (7.14%) Analytical Skills
4 1 (3.57%) Blog
4 1 (3.57%) W3C
Operating Systems
1 1 (3.57%) Linux
Processes & Methodologies
1 15 (53.57%) Digital Marketing
2 11 (39.29%) E-Commerce
2 11 (39.29%) MVC
3 8 (28.57%) Web Development
4 7 (25.00%) Agile Software Development
4 7 (25.00%) Front End Development
4 7 (25.00%) SEO
5 4 (14.29%) Analytics
5 4 (14.29%) Creative Marketing
5 4 (14.29%) CRM
5 4 (14.29%) OO
5 4 (14.29%) OO PHP
5 4 (14.29%) Workflow
6 3 (10.71%) Email Marketing
6 3 (10.71%) Kanban
6 3 (10.71%) Pay per click
7 2 (7.14%) Online Marketing
7 2 (7.14%) SDLC
7 2 (7.14%) Telemarketing
7 2 (7.14%) Time Management
Programming Languages
1 11 (39.29%) PHP
2 7 (25.00%) JavaScript
3 5 (17.86%) C#
4 1 (3.57%) VB
4 1 (3.57%) VB.NET
Qualifications
1 5 (17.86%) Degree
Vendors
1 2 (7.14%) Google
1 2 (7.14%) Salesforce.com
2 1 (3.57%) Microsoft
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