The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Lancashire region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 6 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
6 May 2015
Same period 2014 Same period 2013
Marketing
Rank 27 15 46
Rank change year-on-year
-12 +31
Permanent jobs citing Marketing 32 47 17
As % of all permanent IT jobs located in Lancashire 7.06% 11.01% 3.46%
As % of the General category 20.78% 32.64% 10.24%
Number of salaries quoted 25 35 14
Average salary £24,375 £30,000 £27,500
Average salary % change year-on-year
-18.75% +9.09%
90% offered a salary of more than £21,500 £24,258 £19,300
10% offered a salary of more than £45,000 £82,500 £39,000
UK excluding London average salary £40,000 £38,000 £37,500
% change year-on-year
+5.26% +1.33%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Lancashire region.

General Category
Lancashire
Permanent IT job ads with a match in the
General category
154 144 166
As % of all permanent IT jobs located in Lancashire 34.00% 33.72% 33.81%
Number of salaries quoted 134 101 143
Average salary £35,000 £35,000 £36,000
Average salary % change year-on-year
- -2.77%
90% offered a salary of more than £25,000 £24,000 £25,000
10% offered a salary of more than £52,500 £55,000 £57,000
UK excluding London average salary £45,000 £43,250 £42,000
% change year-on-year
+4.04% +2.97%

Marketing
Jobs Demand Trend in Lancashire

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Lancashire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Lancashire

Marketing
Salary Trend in Lancashire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Lancashire region.

Marketing Salary Trend in Lancashire

Marketing
Salary Histogram in Lancashire

This chart provides a salary histogram for IT jobs citing Marketing across the Lancashire region over the 3 months to 6 May 2015.

Marketing Salary Histogram in Lancashire

Marketing
Job Locations in Lancashire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing within the Lancashire region over the 3 months to 6 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Preston -6 8 £22,500 -43.75% 8
Blackpool - 5 £24,375 -
Nelson - 5 £29,500 -
Blackburn -5 2 £39,500 +90.29%
Chorley -6 2 £58,750 +80.76% 1
Marketing
North West

Marketing
Top 30 Related IT Skills in Lancashire

For the 6 months to 6 May 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 54 (61.36%) HTML
2 35 (39.77%) CSS
3 32 (36.36%) jQuery
4 30 (34.09%) PHP
5 29 (32.95%) Digital Marketing
6 26 (29.55%) Email Marketing
7 24 (27.27%) SEO
8 23 (26.14%) WordPress
9 22 (25.00%) HTML5
9 22 (25.00%) Adobe
10 21 (23.86%) Photoshop
10 21 (23.86%) Social Media
10 21 (23.86%) Pay per click
11 19 (21.59%) MySQL
12 18 (20.45%) B2B
13 17 (19.32%) Web Development
14 16 (18.18%) CakePHP
14 16 (18.18%) User Experience
15 15 (17.05%) Analytical Skills
15 15 (17.05%) Adobe Creative Suite
15 15 (17.05%) Online Marketing
15 15 (17.05%) Drupal
15 15 (17.05%) Data Integration
15 15 (17.05%) Magento
15 15 (17.05%) Ajax
15 15 (17.05%) OOP
15 15 (17.05%) OO
16 14 (15.91%) Web Design
17 13 (14.77%) Adobe Illustrator
17 13 (14.77%) Content Management

Marketing
Top Related IT Skills in Lancashire by Category

For the 6 months to 6 May 2015, IT jobs across the Lancashire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 23 (26.14%) WordPress
2 15 (17.05%) Drupal
3 11 (12.50%) CMS
4 2 (2.27%) Node.js
Applications
1 21 (23.86%) Photoshop
2 15 (17.05%) Adobe Creative Suite
3 13 (14.77%) Adobe Illustrator
4 9 (10.23%) Fireworks
5 4 (4.55%) InDesign
6 1 (1.14%) MS Excel
Business Applications
1 15 (17.05%) Magento
2 5 (5.68%) SAP Oil and Gas
3 1 (1.14%) WebTrends
Cloud Services
1 9 (10.23%) Google Analytics
2 1 (1.14%) Adobe Analytics
Communications & Networking
1 3 (3.41%) Internet
Database & Business Intelligence
1 19 (21.59%) MySQL
2 3 (3.41%) SQL Server
2 3 (3.41%) DB2
3 1 (1.14%) Data Warehouse
3 1 (1.14%) SQL Server Reporting Services
3 1 (1.14%) SQL Server Integration Services
Development Applications
1 7 (7.95%) Dreamweaver
2 2 (2.27%) Grunt
2 2 (2.27%) Bower
General
1 10 (11.36%) Retail
2 8 (9.09%) Advertising
3 7 (7.95%) Finance
4 5 (5.68%) Manufacturing
4 5 (5.68%) Electronics
4 5 (5.68%) Telecoms
5 2 (2.27%) Back Office
Job Titles
1 43 (48.86%) Developer
2 23 (26.14%) PHP Developer
3 20 (22.73%) Designer
4 11 (12.50%) Web Designer
5 8 (9.09%) Marketing Executive
6 7 (7.95%) Junior PHP Developer
6 7 (7.95%) PPC Specialist
6 7 (7.95%) PPC Manager
6 7 (7.95%) PPC Analyst
6 7 (7.95%) PPC Executive
6 7 (7.95%) Junior Developer
6 7 (7.95%) Junior
6 7 (7.95%) Marketing Manager
6 7 (7.95%) Java Developer
7 6 (6.82%) Web Developer
7 6 (6.82%) Graphic Designer
8 4 (4.55%) Digital Designer
9 3 (3.41%) Digital Marketing Executive
9 3 (3.41%) Online Marketing Manager
9 3 (3.41%) Senior Designer
Libraries, Frameworks & Software Standards
1 54 (61.36%) HTML
2 35 (39.77%) CSS
3 32 (36.36%) jQuery
4 22 (25.00%) HTML5
5 16 (18.18%) CakePHP
6 15 (17.05%) Ajax
7 7 (7.95%) CSS3
8 5 (5.68%) .NET
8 5 (5.68%) ASP.NET
9 4 (4.55%) JSON
9 4 (4.55%) REST
9 4 (4.55%) Laravel
10 2 (2.27%) Razor View Engine
11 1 (1.14%) Symfony
11 1 (1.14%) Flash
Miscellaneous
1 21 (23.86%) Social Media
2 16 (18.18%) User Experience
3 15 (17.05%) Analytical Skills
3 15 (17.05%) Data Integration
4 8 (9.09%) Copywriting
5 6 (6.82%) Mobile App
6 5 (5.68%) Blog
6 5 (5.68%) DTV
7 2 (2.27%) Management Information System
Operating Systems
1 2 (2.27%) Android
1 2 (2.27%) Apple iOS
Processes & Methodologies
1 29 (32.95%) Digital Marketing
2 26 (29.55%) Email Marketing
3 24 (27.27%) SEO
4 21 (23.86%) Pay per click
5 18 (20.45%) B2B
6 17 (19.32%) Web Development
7 15 (17.05%) Online Marketing
7 15 (17.05%) OOP
7 15 (17.05%) OO
8 14 (15.91%) Web Design
9 13 (14.77%) Content Management
10 11 (12.50%) E-Commerce
11 9 (10.23%) Social Media Marketing
11 9 (10.23%) Analytics
12 7 (7.95%) Agile Software Development
12 7 (7.95%) PRINCE2
12 7 (7.95%) Scrum
13 6 (6.82%) Programme Management
13 6 (6.82%) Business Intelligence
13 6 (6.82%) Mobile Application Development
Programming Languages
1 30 (34.09%) PHP
2 9 (10.23%) Java
3 7 (7.95%) JavaScript
4 3 (3.41%) COBOL
5 2 (2.27%) Objective-C
5 2 (2.27%) C#
6 1 (1.14%) C
6 1 (1.14%) SQL
Qualifications
1 11 (12.50%) Degree
Quality Assurance & Compliance
1 3 (3.41%) SLA
2 1 (1.14%) QA
Vendors
1 22 (25.00%) Adobe
2 9 (10.23%) Google
3 5 (5.68%) SAP
4 4 (4.55%) Twitter
5 3 (3.41%) Oracle
6 1 (1.14%) Coremetrics
6 1 (1.14%) Marketo
Preston, Lancashire
Searchability
Salary: £20000 - £25000 per annum + Benefits
Posted: 6 hours ago
Lancaster, Lancashire
I4 Recruitment
Salary: Market related
Posted: 6 hours ago
Preston, Lancashire
Searchability
Salary: £25000 - £30000 per annum + Benefits
Posted: Yesterday
Preston, Lancashire
Searchability
Salary: £20000 - £30000 per annum + Benefits
Posted: Yesterday
Preston, Lancashire
Novus digital recruitment limited
Salary: From £20,000 to £28,000 per annum Plus benefits, onsite parking etc
Posted: Yesterday
Preston, Lancashire
Applause IT Innovation
Salary: £25000 - £35000 per annum + Benefits, Training & Progression
Posted: 5 days ago
Preston, Lancashire
Clayton Group
Salary: £25000 - £30000 per annum
Posted: 6 days ago
Lancashire
Venn Group
Salary: £30000 - £35000 Per Annum
Posted: 6 days ago
Preston, Lancashire
Freshfield
Salary: Highly Competitive
Posted: 7 days ago
Preston, Lancashire
KR Group
Posted: 16 days ago
Chorley
Recruitment Genius
Salary: £18000 - £22000 per annum
Posted: 22 days ago