The table below looks at the prevalence of the term Marketing in IT contracts advertised for the North West region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 June 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Marketing
Rank 89 104 72
Rank change year-on-year
+15 -32
Contract jobs citing Marketing 71 46 62
As % of all contract IT jobs located in the North West 1.88% 1.26% 2.04%
As % of the General category 5.70% 3.59% 6.08%
Number of daily rates quoted 48 28 44
Median daily rate £363 £325 £360
Median daily rate % change year-on-year
+11.53% -9.72%
90% offered a daily rate of more than £275 £268 £231
10% offered a daily rate of more than £450 £430 £500
UK excluding London median daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 1 3 2
Median hourly rate £11.00 £59.50 £75.31
Median hourly rate % change year-on-year
-81.51% -20.99%
UK excluding London median hourly rate £18.50 £20.00 £22.00
% change year-on-year
-7.50% -9.09%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the North West region.

General Category
North West
Contract IT job ads with a match in the
General category
1245 1283 1020
As % of all contract IT jobs located in the North West 33.02% 35.26% 33.57%
Number of daily rates quoted 798 720 580
Median daily rate £400 £400 £385
Median daily rate % change year-on-year
- +3.89%
90% offered a daily rate of more than £270 £285 £230
10% offered a daily rate of more than £550 £525 £545
UK excluding London median daily rate £400 £400 £378
% change year-on-year
- +5.96%
Number of hourly rates quoted 40 38 41
Median hourly rate £20.50 £15.98 £26.00
Median hourly rate % change year-on-year
+28.32% -38.55%
90% offered a hourly rate of more than £13.50 £14.00 £16.24
10% offered a hourly rate of more than £42.73 £47.58 £45.00
UK excluding London median hourly rate £25.00 £22.50 £23.63
% change year-on-year
+11.11% -4.76%

Marketing
Jobs Demand Trend in the North West

The demand trend of contract jobs across the North West region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the North West

Marketing
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the North West region.

Marketing Daily Rate Trend in the North West

Marketing
Daily Rate Histogram in the North West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the North West region over the 3 months to 28 June 2016.

Marketing Daily Rate Histogram in the North West

Marketing
Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the North West region.

Marketing Hourly Rate Trend in the North West

Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the North West region over the 3 months to 28 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -1 46 £363 +16.93% 45
Lancashire +2 7 £300 - 3
Merseyside +1 7 £388 +40.90% 5
Cheshire +8 5 £374 +11.56% 18
Marketing
England

Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 28 June 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Marketing.

1 57 (42.54%) Finance
2 46 (34.33%) Digital Marketing
3 44 (32.84%) SAP
4 40 (29.85%) Programme Management
5 38 (28.36%) Business Intelligence
6 37 (27.61%) Electronics
6 37 (27.61%) Telecoms
6 37 (27.61%) Manufacturing
6 37 (27.61%) SAP Oil and Gas
7 25 (18.66%) CRM
8 22 (16.42%) Agile Software Development
9 18 (13.43%) JavaScript
10 17 (12.69%) Web Development
11 14 (10.45%) SQL
12 13 (9.70%) HTML
12 13 (9.70%) E-Commerce
12 13 (9.70%) Microsoft
12 13 (9.70%) Retail
12 13 (9.70%) User Experience
13 12 (8.96%) Analytical Skills
14 11 (8.21%) Unit4 Business World
14 11 (8.21%) CSS
14 11 (8.21%) Stakeholder Management
14 11 (8.21%) HTML5
15 10 (7.46%) hybris
15 10 (7.46%) Wireframes
15 10 (7.46%) Dynamics CRM
15 10 (7.46%) MS Excel
15 10 (7.46%) Project Management
16 9 (6.72%) SAS

Marketing
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (6.72%) SAS
2 8 (5.97%) SharePoint
3 5 (3.73%) Tomcat
3 5 (3.73%) WordPress
4 4 (2.99%) CMS
5 3 (2.24%) Drupal
6 2 (1.49%) Apache
6 2 (1.49%) BizTalk Server
6 2 (1.49%) Joomla!
6 2 (1.49%) nginx
6 2 (1.49%) Oracle Service Bus
6 2 (1.49%) Skype for Business
7 1 (0.75%) Alfresco
7 1 (0.75%) Confluence
7 1 (0.75%) Exchange Server 2003
7 1 (0.75%) IBM Notes
7 1 (0.75%) JBoss
7 1 (0.75%) MS Exchange
7 1 (0.75%) WebSphere
Applications
1 10 (7.46%) MS Excel
2 3 (2.24%) MS Office
3 2 (1.49%) Adobe Illustrator
3 2 (1.49%) MS PowerPoint
3 2 (1.49%) MS Project
3 2 (1.49%) Photoshop
4 1 (0.75%) Spreadsheet
Business Applications
1 37 (27.61%) SAP Oil and Gas
2 11 (8.21%) Unit4 Business World
3 10 (7.46%) Dynamics CRM
4 5 (3.73%) SAP hybris
5 3 (2.24%) Oracle EBS
5 3 (2.24%) Oracle EBS R12
5 3 (2.24%) Payment Gateway
6 2 (1.49%) OpenCart
6 2 (1.49%) SAP CRM
6 2 (1.49%) Unica
7 1 (0.75%) Oracle Payables
7 1 (0.75%) Sage 50
Cloud Services
1 7 (5.22%) Microsoft Azure
2 3 (2.24%) Amazon AWS
2 3 (2.24%) Google Analytics
2 3 (2.24%) IaaS
2 3 (2.24%) Office 365
2 3 (2.24%) PaaS
2 3 (2.24%) SaaS
3 1 (0.75%) Cloud Computing
3 1 (0.75%) GitHub
Communications & Networking
1 5 (3.73%) Internet
1 5 (3.73%) Network Security
2 3 (2.24%) Firewall
2 3 (2.24%) TCP/IP
2 3 (2.24%) WAN
3 2 (1.49%) DNS
3 2 (1.49%) Intranet
3 2 (1.49%) LAN
3 2 (1.49%) SMS
4 1 (0.75%) BGP
4 1 (0.75%) DHCP
4 1 (0.75%) EIGRP
4 1 (0.75%) HTTP
4 1 (0.75%) IGRP
4 1 (0.75%) MPLS
4 1 (0.75%) OSPF
4 1 (0.75%) PBX
4 1 (0.75%) VoIP
4 1 (0.75%) VPN
4 1 (0.75%) Wireless
Database & Business Intelligence
1 7 (5.22%) SQL Server
2 4 (2.99%) MySQL
3 2 (1.49%) Base SAS
3 2 (1.49%) BusinessObjects
3 2 (1.49%) DB2
3 2 (1.49%) Oracle Database
3 2 (1.49%) Oracle Database 11g
3 2 (1.49%) RDBMS
3 2 (1.49%) Relational Database
4 1 (0.75%) Data Mining
4 1 (0.75%) Data Warehouse
4 1 (0.75%) EDRMS
4 1 (0.75%) Enterprise Data Warehouse
4 1 (0.75%) FileMaker
4 1 (0.75%) Hadoop
4 1 (0.75%) MongoDB
4 1 (0.75%) OLTP
4 1 (0.75%) Oracle Reports
Development Applications
1 3 (2.24%) Maven
2 2 (1.49%) JIRA
2 2 (1.49%) Talend Open Studio
2 2 (1.49%) Team Foundation Server
3 1 (0.75%) JUnit
3 1 (0.75%) PhpStorm
3 1 (0.75%) Subversion
3 1 (0.75%) Visual Studio
General
1 57 (42.54%) Finance
2 37 (27.61%) Electronics
2 37 (27.61%) Manufacturing
2 37 (27.61%) Telecoms
3 13 (9.70%) Retail
4 5 (3.73%) Advertising
4 5 (3.73%) Banking
5 4 (2.99%) Legal
6 2 (1.49%) Brand Awareness
6 2 (1.49%) Financial Institution
6 2 (1.49%) Pharmaceutical
7 1 (0.75%) Back Office
7 1 (0.75%) Billing
7 1 (0.75%) Publishing
7 1 (0.75%) Retail Banking
Job Titles
1 36 (26.87%) Developer
2 27 (20.15%) Analyst
3 12 (8.96%) Business Analyst
4 11 (8.21%) Project Manager
5 9 (6.72%) Architect
6 7 (5.22%) Consultant
6 7 (5.22%) Web Developer
7 6 (4.48%) CRM Analyst
8 5 (3.73%) CRM Business Analyst
8 5 (3.73%) Product Owner
8 5 (3.73%) Solutions Architect
9 4 (2.99%) Hybris Developer
9 4 (2.99%) Java Developer
9 4 (2.99%) UI Developer
9 4 (2.99%) Workflow Developer
10 3 (2.24%) Administrator
10 3 (2.24%) Data Analyst
10 3 (2.24%) Marketing Manager
10 3 (2.24%) Report Developer
11 2 (1.49%) DBA
Libraries, Frameworks & Software Standards
1 13 (9.70%) HTML
2 11 (8.21%) CSS
2 11 (8.21%) HTML5
3 8 (5.97%) CSS3
4 7 (5.22%) .NET
5 6 (4.48%) jQuery
6 3 (2.24%) AngularJS
6 3 (2.24%) EDI
7 2 (1.49%) Ajax
7 2 (1.49%) ASP.NET
7 2 (1.49%) ASP.NET MVC
7 2 (1.49%) Django
7 2 (1.49%) LEMP Stack
7 2 (1.49%) REST
7 2 (1.49%) Spring
7 2 (1.49%) XML
8 1 (0.75%) Apache Flex
8 1 (0.75%) ASP.NET Web API
8 1 (0.75%) Laravel
8 1 (0.75%) Spring MVC
Miscellaneous
1 13 (9.70%) User Experience
2 12 (8.96%) Analytical Skills
3 7 (5.22%) Social Media
4 6 (4.48%) Digital Media
4 6 (4.48%) Health Informatics
4 6 (4.48%) Informatics
5 5 (3.73%) Copywriting
6 4 (2.99%) Credit Risk
7 3 (2.24%) Mobile App
8 2 (1.49%) Blog
8 2 (1.49%) Data Centre
8 2 (1.49%) Data Structures
8 2 (1.49%) Enterprise Software
8 2 (1.49%) Graphic Design
8 2 (1.49%) Market Risk
8 2 (1.49%) Social Network
9 1 (0.75%) Clustering
9 1 (0.75%) Management Information System
9 1 (0.75%) Smartphone
9 1 (0.75%) Statistics
Operating Systems
1 6 (4.48%) Windows
2 5 (3.73%) Linux
3 3 (2.24%) Unix
3 3 (2.24%) Windows Server
4 2 (1.49%) AIX
4 2 (1.49%) Windows 8
5 1 (0.75%) Windows XP
5 1 (0.75%) zOS
Processes & Methodologies
1 46 (34.33%) Digital Marketing
2 40 (29.85%) Programme Management
3 38 (28.36%) Business Intelligence
4 25 (18.66%) CRM
5 22 (16.42%) Agile Software Development
6 17 (12.69%) Web Development
7 13 (9.70%) E-Commerce
8 11 (8.21%) Stakeholder Management
9 10 (7.46%) Project Management
9 10 (7.46%) Wireframes
10 9 (6.72%) Time Management
11 8 (5.97%) B2B
11 8 (5.97%) Mobile Development
11 8 (5.97%) SEO
11 8 (5.97%) Workflow
12 7 (5.22%) Analytics
12 7 (5.22%) Campaign Management
12 7 (5.22%) Migration
12 7 (5.22%) People Management
12 7 (5.22%) PRINCE2
Programming Languages
1 18 (13.43%) JavaScript
2 14 (10.45%) SQL
3 9 (6.72%) Java
3 9 (6.72%) PHP
4 4 (2.99%) VBA
5 3 (2.24%) Python
6 2 (1.49%) C#
6 2 (1.49%) C++
6 2 (1.49%) VB
6 2 (1.49%) VB.NET
7 1 (0.75%) PL/SQL
7 1 (0.75%) PowerShell
7 1 (0.75%) R
Qualifications
1 7 (5.22%) Degree
2 6 (4.48%) Security Cleared
3 3 (2.24%) SC Cleared
4 2 (1.49%) CCNP
4 2 (1.49%) Cisco Certification
4 2 (1.49%) ISEB
4 2 (1.49%) MBA
4 2 (1.49%) PRINCE2 Certification
5 1 (0.75%) ACCA
5 1 (0.75%) CCIE
5 1 (0.75%) CCNA
5 1 (0.75%) CCSP
5 1 (0.75%) CIMA
5 1 (0.75%) JNCIA
5 1 (0.75%) MCTS
5 1 (0.75%) Microsoft Certification
Quality Assurance & Compliance
1 4 (2.99%) QA
2 2 (1.49%) SLA
3 1 (0.75%) Data Quality
3 1 (0.75%) ISO/IEC 27001
3 1 (0.75%) PCI DSS
System Software
1 3 (2.24%) Active Directory
2 1 (0.75%) VMware Infrastructure
Systems Management
1 1 (0.75%) SCCM
1 1 (0.75%) SmoothWall
Vendors
1 44 (32.84%) SAP
2 13 (9.70%) Microsoft
3 10 (7.46%) hybris
4 6 (4.48%) Cisco
4 6 (4.48%) Google
5 4 (2.99%) Oracle
6 3 (2.24%) Citrix
6 3 (2.24%) HP
6 3 (2.24%) Juniper
6 3 (2.24%) Salesforce.com
6 3 (2.24%) Twitter
7 2 (1.49%) Facebook
7 2 (1.49%) IBM
7 2 (1.49%) Nintex
7 2 (1.49%) Tableau
7 2 (1.49%) Talend
7 2 (1.49%) VMware
8 1 (0.75%) Adobe
8 1 (0.75%) BT
8 1 (0.75%) Wyse
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