The first table below looks at the prevalence of the term Marketing in IT contracts advertised for the North West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the North West region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Marketing
Rank 103 86 97
Rank change year-on-year
-17 +11
Contract jobs citing Marketing 33 34 39
As % of all contract IT jobs located in the North West 1.04% 1.41% 1.27%
As % of the General category 3.34% 4.12% 3.56%
Number of daily rates quoted 18 16 23
Average daily rate £300 £275 £375
Average daily rate % change year-on-year
+9.09% -26.66%
90% offered a daily rate of more than £215 £238 £261
10% offered a daily rate of more than £425 £408 £550
UK excluding London average daily rate £350 £330 £340
% change year-on-year
+6.06% -2.94%
Number of hourly rates quoted 5 4 3
Average hourly rate £19.31 £63.00 £20.00
Average hourly rate % change year-on-year
-69.35% +215.00%
UK excluding London average hourly rate £22.00 £17.33 £17.00
% change year-on-year
+26.98% +1.91%
General Category
North West
Contract IT job ads with a match in the
General category
987 826 1095
As % of all contract IT jobs located in the North West 31.11% 34.30% 35.78%
Number of daily rates quoted 540 364 550
Average daily rate £390 £350 £360
Average daily rate % change year-on-year
+11.42% -2.77%
90% offered a daily rate of more than £231 £250 £260
10% offered a daily rate of more than £535 £475 £511
UK excluding London average daily rate £380 £375 £375
% change year-on-year
+1.33% -
Number of hourly rates quoted 49 53 46
Average hourly rate £31.53 £20.50 £15.22
Average hourly rate % change year-on-year
+53.79% +34.69%
90% offered a hourly rate of more than £13.32 £7.60 £10.00
10% offered a hourly rate of more than £45.00 £55.00 £30.00
UK excluding London average hourly rate £25.00 £27.00 £25.00
% change year-on-year
-7.40% +8.00%
Marketing
England

Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the North West region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in the North West

Marketing
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the North West region.

Marketing Daily Rate Trend in the North West

Marketing
Daily Rate Histogram in the North West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the North West region over the 3 months to 18 April 2014.

Marketing Daily Rate Histogram in the North West

Marketing
Hourly Rate Trend in the North West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the North West region.

Marketing Hourly Rate Trend in the North West

Marketing
Hourly Rate Histogram in the North West

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the North West region over the 3 months to 18 April 2014.

Marketing Hourly Rate Histogram in the North West

Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the North West region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
Manchester -11 22 £285 +3.63% 53
Merseyside +5 5 £425 +70.00% 11
Cheshire -12 5 £300 +9.09% 14
Cumbria - - - - 1
Lancashire - - - - 9
Marketing
England

Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 18 April 2014, IT contractor jobs across the North West region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 17 (29.31%) Finance
2 14 (24.14%) Digital Marketing
3 12 (20.69%) SQL
4 8 (13.79%) HTML
4 8 (13.79%) CSS
5 7 (12.07%) Social Media
6 6 (10.34%) .NET
6 6 (10.34%) SQL Server
6 6 (10.34%) JavaScript
6 6 (10.34%) Project Management
6 6 (10.34%) E-Commerce
6 6 (10.34%) Business Intelligence
6 6 (10.34%) Microsoft
6 6 (10.34%) Manufacturing
6 6 (10.34%) Business Analysis
7 5 (8.62%) Electronics
7 5 (8.62%) Telecoms
7 5 (8.62%) Stakeholder Management
7 5 (8.62%) Adobe
7 5 (8.62%) SAP
8 4 (6.90%) MS Excel
8 4 (6.90%) CRM
8 4 (6.90%) PHP
8 4 (6.90%) DTV
8 4 (6.90%) Programme Management
8 4 (6.90%) MVC
8 4 (6.90%) SAP Oil and Gas
8 4 (6.90%) Dynamics AX
8 4 (6.90%) SQL Server Integration Services
8 4 (6.90%) Analytics

Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 18 April 2014, IT contractor jobs across the North West region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (5.17%) CMS
2 2 (3.45%) SharePoint
2 2 (3.45%) WebSphere
2 2 (3.45%) Adobe CQ
Applications
1 4 (6.90%) MS Excel
2 3 (5.17%) MS Visio
3 2 (3.45%) Photoshop
4 1 (1.72%) Adobe Illustrator
4 1 (1.72%) InDesign
4 1 (1.72%) Fireworks
Business Applications
1 4 (6.90%) SAP Oil and Gas
1 4 (6.90%) Dynamics AX
2 2 (3.45%) WebTrends
2 2 (3.45%) Google Analytics
2 2 (3.45%) SiteCatalyst
Cloud Services
1 2 (3.45%) SaaS
Communications & Networking
1 2 (3.45%) SSL
1 2 (3.45%) DNS
2 1 (1.72%) SMS
Database & Business Intelligence
1 6 (10.34%) SQL Server
2 4 (6.90%) SQL Server Integration Services
3 3 (5.17%) MySQL
4 2 (3.45%) Oracle Reports
4 2 (3.45%) Data Warehouse
5 1 (1.72%) SQL Server 2005
5 1 (1.72%) SQL Server Reporting Services
5 1 (1.72%) Data Mining
Development Applications
1 2 (3.45%) Subversion
1 2 (3.45%) Git (software)
1 2 (3.45%) Team Foundation Server
2 1 (1.72%) MSBuild
General
1 17 (29.31%) Finance
2 6 (10.34%) Manufacturing
3 5 (8.62%) Electronics
3 5 (8.62%) Telecoms
4 3 (5.17%) Advertising
5 2 (3.45%) Retail
6 1 (1.72%) Banking
6 1 (1.72%) Publishing
6 1 (1.72%) Legal
Job Titles
1 14 (24.14%) Analyst
2 9 (15.52%) Developer
3 6 (10.34%) Consultant
3 6 (10.34%) Project Manager
3 6 (10.34%) Business Analyst
4 5 (8.62%) Communications Manager
5 4 (6.90%) Functional Consultant
5 4 (6.90%) Marketing Manager
5 4 (6.90%) Dynamics AX Consultant
5 4 (6.90%) Digital Project Manager
6 3 (5.17%) Front-End Developer
6 3 (5.17%) PHP Developer
6 3 (5.17%) Service Manager
6 3 (5.17%) Architect
7 2 (3.45%) Senior Analyst
7 2 (3.45%) Web Developer
7 2 (3.45%) Senior Business Analyst
7 2 (3.45%) Business Intelligence Analyst
7 2 (3.45%) Report Writer
7 2 (3.45%) Agile Project Manager
Libraries, Frameworks & Software Standards
1 8 (13.79%) HTML
1 8 (13.79%) CSS
2 6 (10.34%) .NET
3 4 (6.90%) jQuery
4 3 (5.17%) XML
5 2 (3.45%) XHTML
5 2 (3.45%) LAMP
5 2 (3.45%) JSON
5 2 (3.45%) ASP.NET MVC
5 2 (3.45%) AngularJS
5 2 (3.45%) ASP.NET MVC 4
5 2 (3.45%) REST
5 2 (3.45%) ASP.NET MVC 3
5 2 (3.45%) Razor View Engine
6 1 (1.72%) CSS3
6 1 (1.72%) HTML5
6 1 (1.72%) Visualforce
6 1 (1.72%) WCF
6 1 (1.72%) WPF
6 1 (1.72%) Silverlight
Miscellaneous
1 7 (12.07%) Social Media
2 4 (6.90%) DTV
3 2 (3.45%) NHS
3 2 (3.45%) Web 2.0
3 2 (3.45%) Statistics
3 2 (3.45%) Mathematics
3 2 (3.45%) Mobile App
3 2 (3.45%) Digital Media
4 1 (1.72%) FMCG
4 1 (1.72%) IPTV
4 1 (1.72%) NPfIT
4 1 (1.72%) Client/Server
4 1 (1.72%) N-Tier
Operating Systems
1 3 (5.17%) Linux
2 2 (3.45%) Windows
Processes & Methodologies
1 14 (24.14%) Digital Marketing
2 6 (10.34%) Project Management
2 6 (10.34%) E-Commerce
2 6 (10.34%) Business Intelligence
2 6 (10.34%) Business Analysis
3 5 (8.62%) Stakeholder Management
4 4 (6.90%) CRM
4 4 (6.90%) Programme Management
4 4 (6.90%) MVC
4 4 (6.90%) Analytics
5 3 (5.17%) Marketing Management
5 3 (5.17%) Strategic Planning
5 3 (5.17%) Service Management
5 3 (5.17%) Web Design
5 3 (5.17%) B2B
6 2 (3.45%) OO
6 2 (3.45%) ITIL
6 2 (3.45%) Information Security
6 2 (3.45%) Risk Management
6 2 (3.45%) Agile Software Development
Programming Languages
1 12 (20.69%) SQL
2 6 (10.34%) JavaScript
3 4 (6.90%) PHP
4 3 (5.17%) PHP5
4 3 (5.17%) Java
5 2 (3.45%) T-SQL
5 2 (3.45%) VBScript
5 2 (3.45%) VB
6 1 (1.72%) Apex Code
6 1 (1.72%) PowerShell
6 1 (1.72%) Shell Script
6 1 (1.72%) C#
Qualifications
1 4 (6.90%) Degree
2 1 (1.72%) PMP
2 1 (1.72%) PMI Certification
2 1 (1.72%) CISSP
Quality Assurance & Compliance
1 2 (3.45%) ISO 9001
2 1 (1.72%) ISO/IEC 27001
2 1 (1.72%) Sarbanes-Oxley
System Software
1 1 (1.72%) Hyper-V
Systems Management
1 1 (1.72%) Tivoli
Vendors
1 6 (10.34%) Microsoft
2 5 (8.62%) Adobe
2 5 (8.62%) SAP
3 3 (5.17%) Oracle
4 2 (3.45%) Interwoven
4 2 (3.45%) Google
5 1 (1.72%) Triple Point
5 1 (1.72%) Salesforce.com
5 1 (1.72%) OpenLink
5 1 (1.72%) IBM
Manchester, Lancashire
Venturi
Rate: £90 - £150 per annum + Perm option up to £25,000
Posted: 3 days ago
Manchester
Real Staffing
Rate: £250 - £300 per day
Posted: 4 days ago
Greater Manchester
People Source Consulting
Rate: £270 - £320 per day + Market rate
Posted: 5 days ago
Preston
Recruitment Genius
Rate: £18000 - £22000 per annum
Posted: 25 days ago