The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Leeds region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 82 64 66
Rank change year-on-year
-18 +2
Contract jobs citing Marketing 6 12 1
As % of all contract IT jobs located in Leeds 0.55% 1.26% 0.12%
As % of the General category 2.22% 4.29% 0.39%
Number of daily rates quoted 4 9 1
Average daily rate
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of your Daily Rate
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£500 £225 £413
Average daily rate % change year-on-year
+122.22% -45.45%
UK excluding London average daily rate £363 £350 £330
% change year-on-year
+3.57% +6.06%
Number of hourly rates quoted 2 0 0
Average hourly rate £18.00 - -
UK excluding London average hourly rate £18.00 £15.50 £23.50
% change year-on-year
+16.12% -34.04%
Marketing
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Leeds region.

General Category
Leeds
Contract IT job ads with a match in the
General category
270 280 256
As % of all contract IT jobs located in Leeds 24.91% 29.44% 31.84%
Number of daily rates quoted 195 172 124
Average daily rate £388 £351 £360
Average daily rate % change year-on-year
+10.55% -2.63%
90% offered a daily rate of more than £268 £269 £127
10% offered a daily rate of more than £535 £525 £437
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 6 2 9
Average hourly rate £20.00 £19.50 £11.25
Average hourly rate % change year-on-year
+2.56% +73.33%
90% offered a hourly rate of more than £14.86 £17.50 £9.26
10% offered a hourly rate of more than £35.00 £21.50 £113.00
UK excluding London average hourly rate £26.25 £22.00 £25.00
% change year-on-year
+19.31% -12.00%

Marketing
Jobs Demand Trend in Leeds

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Leeds region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Leeds

Marketing
Daily Rate Trend in Leeds

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Leeds region.

Marketing Daily Rate Trend in Leeds

Marketing
Daily Rate Histogram in Leeds

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Leeds region over the 3 months to 30 January 2015.

Marketing Daily Rate Histogram in Leeds

Marketing
Hourly Rate Trend in Leeds

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Leeds region.

Marketing Hourly Rate Trend in Leeds

Marketing
Top 30 Related IT Skills in Leeds

For the 6 months to 30 January 2015, IT contractor jobs across the Leeds region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 8 (40.00%) Online Marketing
2 7 (35.00%) jQuery
2 7 (35.00%) CSS
2 7 (35.00%) Dreamweaver
2 7 (35.00%) Adobe
2 7 (35.00%) HTML
2 7 (35.00%) JavaScript
2 7 (35.00%) Photoshop
2 7 (35.00%) Flash
2 7 (35.00%) XHTML
3 5 (25.00%) Digital Marketing
4 4 (20.00%) MySQL
4 4 (20.00%) SEO
5 3 (15.00%) Finance
5 3 (15.00%) Advertising
5 3 (15.00%) Migration
5 3 (15.00%) CMS
5 3 (15.00%) Agile Software Development
5 3 (15.00%) Zend
5 3 (15.00%) SQL Server
5 3 (15.00%) PHP
5 3 (15.00%) Git (software)
5 3 (15.00%) Analytics
5 3 (15.00%) Vagrant
5 3 (15.00%) Doctrine
6 2 (10.00%) User Experience
6 2 (10.00%) Analytical Skills
6 2 (10.00%) ASP.NET Web Forms
6 2 (10.00%) Marketing Analytics
6 2 (10.00%) Manufacturing

Marketing
Top Related IT Skills in Leeds by Category

For the 6 months to 30 January 2015, IT contractor jobs across the Leeds region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (15.00%) CMS
2 1 (5.00%) SAS
Applications
1 7 (35.00%) Photoshop
2 1 (5.00%) MS Excel
Business Applications
1 2 (10.00%) SAP Oil and Gas
2 1 (5.00%) Google Analytics
Cloud Services
1 1 (5.00%) Amazon EC2
1 1 (5.00%) Amazon AWS
Database & Business Intelligence
1 4 (20.00%) MySQL
2 3 (15.00%) SQL Server
3 1 (5.00%) PostgreSQL
3 1 (5.00%) MS Access
3 1 (5.00%) Data Mining
Development Applications
1 7 (35.00%) Dreamweaver
2 3 (15.00%) Git (software)
3 2 (10.00%) Visual Studio
General
1 3 (15.00%) Finance
1 3 (15.00%) Advertising
2 2 (10.00%) Manufacturing
2 2 (10.00%) Electronics
2 2 (10.00%) Telecoms
2 2 (10.00%) Multimedia
3 1 (5.00%) Legal
Job Titles
1 8 (40.00%) Developer
2 7 (35.00%) Designer
2 7 (35.00%) Web Designer
3 5 (25.00%) Web Developer
4 3 (15.00%) PHP Developer
5 2 (10.00%) Digital Marketing Specialist
5 2 (10.00%) Applications Developer
5 2 (10.00%) Analyst
5 2 (10.00%) Web Applications Developer
6 1 (5.00%) Lead Test Analyst
6 1 (5.00%) SAS Administrator
6 1 (5.00%) Photoshop Designer
6 1 (5.00%) Data Analyst
6 1 (5.00%) Web Manager
6 1 (5.00%) UAT Analyst
6 1 (5.00%) Web Content Manager
6 1 (5.00%) Marketing Manager
6 1 (5.00%) Test Analyst
6 1 (5.00%) Administrator
6 1 (5.00%) Operations Engineer
Libraries, Frameworks & Software Standards
1 7 (35.00%) jQuery
1 7 (35.00%) CSS
1 7 (35.00%) HTML
1 7 (35.00%) Flash
1 7 (35.00%) XHTML
2 3 (15.00%) Doctrine
3 2 (10.00%) ASP.NET Web Forms
3 2 (10.00%) ADO.NET Entity Framework
3 2 (10.00%) Razor View Engine
3 2 (10.00%) .NET
3 2 (10.00%) .NET Framework
4 1 (5.00%) Web Services
4 1 (5.00%) EDI
Miscellaneous
1 2 (10.00%) User Experience
1 2 (10.00%) Analytical Skills
1 2 (10.00%) Social Media
1 2 (10.00%) DTV
2 1 (5.00%) Statistics
Operating Systems
1 1 (5.00%) Ubuntu
Processes & Methodologies
1 8 (40.00%) Online Marketing
2 5 (25.00%) Digital Marketing
3 4 (20.00%) SEO
4 3 (15.00%) Migration
4 3 (15.00%) Agile Software Development
4 3 (15.00%) Analytics
5 2 (10.00%) Marketing Analytics
5 2 (10.00%) Email Marketing
5 2 (10.00%) MVC
5 2 (10.00%) Business Intelligence
5 2 (10.00%) Web Development
5 2 (10.00%) Programme Management
5 2 (10.00%) Content Management
6 1 (5.00%) Data Analysis
6 1 (5.00%) Web Design
6 1 (5.00%) Workflow
6 1 (5.00%) Software Testing
6 1 (5.00%) Incident Management
6 1 (5.00%) Direct Marketing
6 1 (5.00%) ITIL
Programming Languages
1 7 (35.00%) JavaScript
2 3 (15.00%) PHP
Qualifications
1 2 (10.00%) Postgraduate
Quality Assurance & Compliance
1 1 (5.00%) SLA
Systems Management
1 3 (15.00%) Vagrant
Vendors
1 7 (35.00%) Adobe
2 3 (15.00%) Zend
3 2 (10.00%) SAP
3 2 (10.00%) Microsoft
4 1 (5.00%) Google