The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Leicestershire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 29 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
29 May 2015
Same period 2014 Same period 2013
Marketing
Rank 28 29 29
Rank change year-on-year
+1 0
Contract jobs citing Marketing 13 14 1
As % of all contract IT jobs located in Leicestershire 4.51% 4.15% 0.49%
As % of the General category 13.00% 15.56% 1.64%
Number of daily rates quoted 4 14 0
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£450 £325 -
Average daily rate % change year-on-year
+38.46% -
UK excluding London average daily rate £360 £350 £350
% change year-on-year
+2.85% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £17.50 £21.50 £21.75
% change year-on-year
-18.60% -1.14%
Marketing
East Midlands

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Leicestershire region.

General Category
Leicestershire
Contract IT job ads with a match in the
General category
100 90 61
As % of all contract IT jobs located in Leicestershire 34.72% 26.71% 29.61%
Number of daily rates quoted 44 47 35
Average daily rate £305 £325 £425
Average daily rate % change year-on-year
-6.15% -23.52%
90% offered a daily rate of more than £132 £248 £310
10% offered a daily rate of more than £515 £375 £550
UK excluding London average daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 12 5 10
Average hourly rate £10.44 £16.00 £19.75
Average hourly rate % change year-on-year
-34.75% -18.98%
UK excluding London average hourly rate £23.00 £25.00 £26.00
% change year-on-year
-8.00% -3.84%

Marketing
Jobs Demand Trend in Leicestershire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Leicestershire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Leicestershire

Marketing
Daily Rate Trend in Leicestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Leicestershire region.

Marketing Daily Rate Trend in Leicestershire

Marketing
Daily Rate Histogram in Leicestershire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Leicestershire region over the 3 months to 29 May 2015.

Marketing Daily Rate Histogram in Leicestershire

Marketing
Hourly Rate Trend in Leicestershire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Leicestershire region.

Marketing Hourly Rate Trend in Leicestershire

Marketing
Contract Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Leicestershire region over the 3 months to 29 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester +4 5 £223 -25.83% 2
Marketing
East Midlands

Marketing
Top 30 Related IT Skills in Leicestershire

For the 6 months to 29 May 2015, IT contractor jobs across the Leicestershire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 11 (57.89%) Digital Marketing
2 9 (47.37%) SEO
3 8 (42.11%) Google
3 8 (42.11%) Pay per click
4 7 (36.84%) Facebook
5 6 (31.58%) Twitter
5 6 (31.58%) Google Analytics
5 6 (31.58%) E-Commerce
5 6 (31.58%) Analytics
6 5 (26.32%) JavaScript
6 5 (26.32%) Microsoft
6 5 (26.32%) Social Media
7 4 (21.05%) Dynamics CRM
7 4 (21.05%) Workflow
7 4 (21.05%) HTML
7 4 (21.05%) MS Excel
7 4 (21.05%) CRM
7 4 (21.05%) CSS
8 3 (15.79%) MySQL
8 3 (15.79%) PHP
8 3 (15.79%) Business Development
8 3 (15.79%) Retail
8 3 (15.79%) Data Protection
8 3 (15.79%) jQuery
9 2 (10.53%) WordPress
9 2 (10.53%) Drupal
9 2 (10.53%) hybris
9 2 (10.53%) Content Management
9 2 (10.53%) Adobe Illustrator
9 2 (10.53%) Web Design

Marketing
Top Related IT Skills in Leicestershire by Category

For the 6 months to 29 May 2015, IT contractor jobs across the Leicestershire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (10.53%) WordPress
1 2 (10.53%) Drupal
Applications
1 4 (21.05%) MS Excel
2 2 (10.53%) Adobe Illustrator
2 2 (10.53%) Photoshop
2 2 (10.53%) Adobe Creative Suite
Business Applications
1 4 (21.05%) Dynamics CRM
2 1 (5.26%) SAP Oil and Gas
Cloud Services
1 6 (31.58%) Google Analytics
Database & Business Intelligence
1 3 (15.79%) MySQL
2 2 (10.53%) SQL Server
3 1 (5.26%) Data Warehouse
3 1 (5.26%) SQL Server Integration Services
3 1 (5.26%) SQL Server Reporting Services
3 1 (5.26%) SQL Server 2012
3 1 (5.26%) SQL Server Analysis Services
Development Applications
1 2 (10.53%) Dreamweaver
General
1 3 (15.79%) Retail
2 2 (10.53%) Advertising
3 1 (5.26%) Finance
3 1 (5.26%) Manufacturing
3 1 (5.26%) Electronics
3 1 (5.26%) Telecoms
Job Titles
1 5 (26.32%) Analyst
2 3 (15.79%) Consultant
2 3 (15.79%) Developer
2 3 (15.79%) Digital Marketing Consultant
2 3 (15.79%) Marketing Consultant
3 2 (10.53%) PPC Manager
3 2 (10.53%) PPC Analyst
3 2 (10.53%) PPC Executive
3 2 (10.53%) Web Designer
3 2 (10.53%) PPC Specialist
3 2 (10.53%) Web Developer
3 2 (10.53%) Social Media Manager
3 2 (10.53%) Designer
4 1 (5.26%) Senior Analyst
4 1 (5.26%) PHP Developer
4 1 (5.26%) MI Analyst
4 1 (5.26%) PHP MySQL Developer
4 1 (5.26%) Backup Specialist
Libraries, Frameworks & Software Standards
1 4 (21.05%) HTML
1 4 (21.05%) CSS
2 3 (15.79%) jQuery
3 2 (10.53%) Flash
3 2 (10.53%) XML
3 2 (10.53%) HTML5
4 1 (5.26%) MDX
4 1 (5.26%) Laravel
Miscellaneous
1 5 (26.32%) Social Media
2 1 (5.26%) DTV
Operating Systems
1 1 (5.26%) Windows
1 1 (5.26%) Linux
Processes & Methodologies
1 11 (57.89%) Digital Marketing
2 9 (47.37%) SEO
3 8 (42.11%) Pay per click
4 6 (31.58%) E-Commerce
4 6 (31.58%) Analytics
5 4 (21.05%) Workflow
5 4 (21.05%) CRM
6 3 (15.79%) Business Development
6 3 (15.79%) Data Protection
7 2 (10.53%) Content Management
7 2 (10.53%) Web Design
7 2 (10.53%) Business Intelligence
8 1 (5.26%) Migration
8 1 (5.26%) Change Management
8 1 (5.26%) Web Development
8 1 (5.26%) Programme Management
8 1 (5.26%) Email Marketing
Programming Languages
1 5 (26.32%) JavaScript
2 3 (15.79%) PHP
3 1 (5.26%) SQL
Qualifications
1 1 (5.26%) Security Cleared
Systems Management
1 1 (5.26%) HP Data Protector
Vendors
1 8 (42.11%) Google
2 7 (36.84%) Facebook
3 6 (31.58%) Twitter
4 5 (26.32%) Microsoft
5 2 (10.53%) hybris
5 2 (10.53%) Adobe
6 1 (5.26%) SAP
6 1 (5.26%) HP
6 1 (5.26%) NetApp