The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Leicestershire region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Feb 2017
Same period 2016 Same period 2015
Marketing
East Midlands / Leicestershire
Rank 31 31 34
Rank change year-on-year
0 +3
Contract jobs citing Marketing 6 7 6
As % of all contract IT jobs located in Leicestershire 2.46% 2.64% 1.99%
As % of the General category 8.45% 7.00% 7.41%
Number of daily rates quoted 3 5 2
Median daily rate £275 £325 £200
Median daily rate % change year-on-year
-15.38% +62.50%
UK excluding London median daily rate £400 £364 £371
% change year-on-year
+9.96% -2.02%
Number of hourly rates quoted 0 2 0
Median hourly rate - £20.00 -
UK excluding London median hourly rate £21.50 £19.18 £18.00
% change year-on-year
+12.12% +6.52%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Leicestershire region.

General Category
Leicestershire
Contract IT job ads with a match in the
General category
71 100 81
As % of all contract IT jobs located in Leicestershire 29.10% 37.74% 26.82%
Number of daily rates quoted 45 50 48
Median daily rate £303 £275 £350
Median daily rate % change year-on-year
+10.00% -21.42%
90% offered a daily rate of more than £155 £82 £200
10% offered a daily rate of more than £425 £438 £550
UK excluding London median daily rate £410 £400 £400
% change year-on-year
+2.50% -
Number of hourly rates quoted 2 9 9
Median hourly rate £18.67 £37.50 £16.00
Median hourly rate % change year-on-year
-50.22% +134.37%
90% offered a hourly rate of more than £12.80 £20.00 £10.44
10% offered a hourly rate of more than £24.53 £42.00 £60.44
UK excluding London median hourly rate £26.00 £32.50 £23.43
% change year-on-year
-20.00% +38.74%

Marketing
Jobs Demand Trend in Leicestershire

The demand trend of contract jobs across the Leicestershire region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in Leicestershire

Marketing
Daily Rate Trend in Leicestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Leicestershire region.

Marketing Daily Rate Trend in Leicestershire

Marketing
Hourly Rate Trend in Leicestershire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Leicestershire region.

Marketing Hourly Rate Trend in Leicestershire

Marketing
Contract Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Leicestershire region over the 3 months to 28 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester - 4 £308 - 7
Marketing
East Midlands

Marketing
Top 30 Related IT Skills in Leicestershire

For the 6 months to 28 February 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Leicestershire region with a requirement for Marketing.

1 7 (58.33%) Microsoft
1 7 (58.33%) Project Management
1 7 (58.33%) Analytics
2 6 (50.00%) Business Intelligence
2 6 (50.00%) SQL
2 6 (50.00%) CRM
3 5 (41.67%) Cognos
3 5 (41.67%) MS Office
3 5 (41.67%) C
3 5 (41.67%) WebTrends
3 5 (41.67%) BusinessObjects
3 5 (41.67%) MS Excel
3 5 (41.67%) E-Commerce
3 5 (41.67%) MicroStrategy
3 5 (41.67%) SEO
3 5 (41.67%) Brio
3 5 (41.67%) Business Analysis
3 5 (41.67%) Web Analytics
3 5 (41.67%) Omniture
3 5 (41.67%) Coremetrics
3 5 (41.67%) Pay per click
3 5 (41.67%) Web Development
3 5 (41.67%) Search Engine Marketing
3 5 (41.67%) Market Research
3 5 (41.67%) Adobe Analytics
3 5 (41.67%) A/B Testing
4 3 (25.00%) Migration
4 3 (25.00%) CMS
5 2 (16.67%) Systems Analysis
5 2 (16.67%) Agile Software Development

Marketing
Top Related IT Skills in Leicestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (25.00%) CMS
2 2 (16.67%) SharePoint
2 2 (16.67%) Sitecore CMS
3 1 (8.33%) SharePoint 2013
Applications
1 5 (41.67%) MS Excel
1 5 (41.67%) MS Office
Business Applications
1 5 (41.67%) WebTrends
2 1 (8.33%) SAP Oil and Gas
Cloud Services
1 5 (41.67%) Adobe Analytics
2 1 (8.33%) Google Analytics
Communications & Networking
1 2 (16.67%) Intranet
2 1 (8.33%) Extranet
Database & Business Intelligence
1 5 (41.67%) BusinessObjects
2 1 (8.33%) SQL Server
General
1 1 (8.33%) Advertising
1 1 (8.33%) Electronics
1 1 (8.33%) Finance
1 1 (8.33%) Manufacturing
1 1 (8.33%) Telecoms
Job Titles
1 4 (33.33%) Analyst
1 4 (33.33%) Web Analyst
2 3 (25.00%) Developer
3 2 (16.67%) Sitecore Developer
3 2 (16.67%) Web Analytics Analyst
4 1 (8.33%) Architect
4 1 (8.33%) Business Intelligence Analyst
4 1 (8.33%) Consultant
4 1 (8.33%) Coordinator
4 1 (8.33%) Digital Architect
4 1 (8.33%) Digital Marketing Architect
4 1 (8.33%) Digital Solutions Architect
4 1 (8.33%) Performance Analyst
4 1 (8.33%) PPC Analyst
4 1 (8.33%) SEO Analyst
4 1 (8.33%) SharePoint Developer
4 1 (8.33%) Solutions Architect
4 1 (8.33%) User Experience Consultant
Libraries, Frameworks & Software Standards
1 1 (8.33%) .NET
1 1 (8.33%) Ajax
1 1 (8.33%) ASP.NET
1 1 (8.33%) CSS
1 1 (8.33%) HTML
1 1 (8.33%) jQuery
1 1 (8.33%) LINQ
1 1 (8.33%) WPF
1 1 (8.33%) XML
Miscellaneous
1 1 (8.33%) Computer Science
1 1 (8.33%) Graphic Design
1 1 (8.33%) Mobile App
1 1 (8.33%) NHS
1 1 (8.33%) Taxonomies
1 1 (8.33%) User Experience
Processes & Methodologies
1 7 (58.33%) Analytics
1 7 (58.33%) Project Management
2 6 (50.00%) Business Intelligence
2 6 (50.00%) CRM
3 5 (41.67%) A/B Testing
3 5 (41.67%) Business Analysis
3 5 (41.67%) E-Commerce
3 5 (41.67%) Market Research
3 5 (41.67%) Pay per click
3 5 (41.67%) Search Engine Marketing
3 5 (41.67%) SEO
3 5 (41.67%) Web Analytics
3 5 (41.67%) Web Development
4 3 (25.00%) Migration
5 2 (16.67%) Agile Software Development
5 2 (16.67%) ITSM
5 2 (16.67%) PRINCE2
5 2 (16.67%) Requirements Analysis
5 2 (16.67%) Service Management
5 2 (16.67%) Systems Analysis
Programming Languages
1 6 (50.00%) SQL
2 5 (41.67%) C
3 1 (8.33%) C#
3 1 (8.33%) JavaScript
3 1 (8.33%) T-SQL
3 1 (8.33%) VB.NET
Qualifications
1 2 (16.67%) Degree
1 2 (16.67%) MCSD
1 2 (16.67%) Microsoft Certification
Vendors
1 7 (58.33%) Microsoft
2 5 (41.67%) Brio
2 5 (41.67%) Cognos
2 5 (41.67%) Coremetrics
2 5 (41.67%) MicroStrategy
2 5 (41.67%) Omniture
3 2 (16.67%) Sitecore
4 1 (8.33%) Google
4 1 (8.33%) SAP
Leicestershire
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Rate: £220 per annum
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